85 Chief Marketing Officer jobs in South Africa

What You’ll Be Driving

• Donor engagement systems that ensure every donor receives WhatsApp / email updates showing the real-world impact of their contribution
• Brand visibility and recognition, ensuring BackaBuddy becomes the platform of choice for both fundraising and giving
• A content strategy built on campaign success — stories that move people, build trust, and drive repeat giving
• A data-driven marketing funnel that delivers measurable ROI through traffic, conversions, and brand engagement

• Are a performance-driven marketing leader with a track record of building systems that scale
• Know how to translate impact into engagement — turning stories into conversions
• Live and breathe metrics like donor retention, user acquisition, CTRs, and engagement rates
• Are comfortable building cross-functional teams, collaborating with operations, product, and support to deliver a seamless donor experience
• Understand that impact is the outcome — but performance is the path to get there
• Have 10+ years in marketing or related experience with 5 years in team leadership.

• Growth in donors receiving meaningful campaign updates
• Growth in recurring donors and donor lifetime value
• Increases in platform traffic and successful fundraising campaigns
• Growth in brand visibility and media mentions across SA

• A fast-moving, purpose-driven team
• The opportunity to lead marketing for one of SA’s most impactful platforms
• Creative freedom backed by performance accountability
• A culture of transparency, collaboration, and continuous growth

The provided job description contains detailed responsibilities and requirements for a Marketing Manager role. However, it has some issues with formatting, clarity, and focus that can be improved for better readability and professionalism.

Revisions include:

1. Adding proper HTML tags for headings and structure to enhance readability.
2. Cleaning up redundant or irrelevant content, such as the 'Create a job alert for this search' at the end.
3. Organizing the responsibilities and requirements into clearer sections.

Below is the refined version of the job description:

The Marketing Manager will oversee the marketing team, directing their training, performance evaluations, and daily activities. Responsibilities include delegating tasks, evaluating financial aspects of product development, managing budgets, and overseeing brand development and content management.

1. Direct the hiring, training, and performance evaluations of the marketing team and oversee their daily activities.
2. Delegate marketing tasks to supervisors, including project assignments, presentations, and proposals.
3. Evaluate financial aspects such as budgets, expenditures, and research related to product development.
4. Compile and submit marketing budgets for senior management approval.
5. Develop and maintain budgets for brands, ensuring cost-effectiveness.
6. Manage relationships with suppliers and vendors, negotiating quotes and managing costs.
7. Coordinate market research studies and analyze findings to identify market opportunities.
8. Analyze sales data to update brand portfolios and identify underperforming products.
9. Manage content sharing among departments and external partners.
10. Oversee external marketing partners, including agencies and digital marketing firms.
11. Develop and execute brand management plans, ensuring consistency and adherence to standards.
12. Manage digital marketing presence across platforms like Facebook, Twitter, etc.
13. Provide marketing support and key insights to sales and marketing teams.
14. Write reports, creative briefs, and specifications.

• BSc in Marketing, Communications, Business, or related field.
• At least 3-4 years of management experience in marketing or related roles.
• Strong understanding of current marketing and PR trends.
• Experience with ATL and BTL marketing strategies.
• Excellent interpersonal, public speaking, and negotiation skills.
• Ability to work effectively in a team and independently.
• Willingness to travel nationwide.

• Proficiency in office software and digital marketing tools (e.g., Google Analytics, social media platforms).
• Leadership and stakeholder management skills.
• Project management and strategic thinking abilities.
• Results-driven with strong decision-making skills.
• High emotional intelligence and effective communication skills.

• Strong written and verbal communication skills.
• Ability to manage multiple projects in a fast-paced environment.
• Creative thinking, attention to detail, and organizational skills.

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Join Us: Chief Marketing Officer (CMO) Opportunity

Industry: Higher Education | EdTech

Location: Johannesburg

Are you a

Recruiter:

Dananda Talent

Job Ref:

JHB /Nonhl

Date posted:

Tuesday, June 24, 2025

Location:

Johannesburg, South Africa

Salary:

900,000 Annually

SUMMARY:

Join Us: Chief Marketing Officer (CMO) Opportunity

Industry: Higher Education | EdTech

Location: Johannesburg

Are you a performance-driven marketing leader who thrives in fast-paced, entrepreneurial environments? Do you believe that marketing must drive sales , not just awareness? Are you passionate about transforming lives through education on a global scale?

A leading international business school is looking for a strategic yet hands-on CMO to lead its global marketing operations across South Africa, India, and emerging African markets .

Responsibilities

• Own and drive the global marketing strategy, with a strong focus on digital ROI, lead generation, and revenue growth.
• Align marketing with sales, business development, and academic teams to ensure impactful campaigns that convert leads into customers.
• Oversee high-budget digital marketing campaigns across Google, Meta, LinkedIn, and more ensuring top-notch performance.
• Manage regional marketing teams, while tailoring strategies for local market needs and behaviours.
• Build a high-performance, data-driven marketing culture that balances brand storytelling with commercial results.
  
  

• Educational Background: A graduate qualification in Marketing, with a preference for a Master’s degree or MBA.
  
  

• 10+ years in senior marketing roles, ideally in education, EdTech industries
• Deep expertise in digital marketing, paid media, SEO, CRM, and marketing automation.
• Strong commercial acumen, you speak the language of CAC, CPL, LTV, ROI.
• Experience marketing in multi-country environments especially in South Africa, India, and other African markets.
• Visionary leadership combined with the ability to roll up your sleeves.
  
  

• Seniority level Executive

• Employment type Full-time

• Job function Marketing and Sales
• Industries Advertising Services

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SUMMARY:

Chief Marketing Officer (CMO is a senior strategic leadership role responsible for developing and executing a comprehensive marketing and public relations (PR) strategy. This role drives growth, brand equity, and market positioning, encompassing oversight of digital marketing, communications, and PR. The CMO will lead a high-performing marketing team to build a strong brand presence in the higher education sector, aligning all efforts with overarching business objectives.

Recruiter:

Dananda Talent

Job Ref:

JHB /Evely

Date posted:

Wednesday, June 25, 2025

Location:

Johannesburg, South Africa

Salary:

Monthly

SUMMARY:

Chief Marketing Officer (CMO is a senior strategic leadership role responsible for developing and executing a comprehensive marketing and public relations (PR) strategy. This role drives growth, brand equity, and market positioning, encompassing oversight of digital marketing, communications, and PR. The CMO will lead a high-performing marketing team to build a strong brand presence in the higher education sector, aligning all efforts with overarching business objectives.

POSITION INFO:

Key Responsibilities

• Operating and Financial Results
• Drive marketing performance, enhancing brand sentiment, alumni engagement, and public reputation.
• Lead corporate communications and PR to manage reputation, including media relations, brand positioning, and public sentiment monitoring.
• Develop and implement PR initiatives such as press releases, media outreach, and crisis communication to strengthen brand visibility and trust.
• Management
• Oversee budget and resource allocation, ensuring alignment with strategic priorities.
• Set and monitor strategic KPIs across marketing and PR, evaluating impact and adjusting strategies as needed.
• Direct cross-functional collaboration, aligning PR and communication efforts with marketing, sales, and product teams to ensure consistent messaging.
• Drive innovation in communications and PR, adapting strategies to respond to shifts in the media landscape and proactively managing reputation.
• Leading a High-Performing Marketing and PR Team
• Develop and implement a cohesive marketing and PR strategy to support growth, focusing on sustainable brand health and loyalty.
• Manage talent acquisition, training, and performance management within the marketing and PR teams.
• Foster a culture of creativity and responsiveness, equipping the team to handle media inquiries, brand campaigns, and internal communications effectively.
• Stakeholder Engagement and Communications
• Build and maintain relationships with internal and external stakeholders, including media, alumni, industry bodies, and government agencies.
• Guide internal communications strategies to ensure alignment with brand values and keep employees informed of key initiatives.
• Act as a spokesperson and brand ambassador as needed, representing at events and in media interactions.
  

• Educational Background: A graduate qualification in Marketing, with a preference for a
  
  

• Experience Requirements:
• 10+ years in marketing management, ideally within the Professional Services, Services, or Higher Education sectors.
• At least 5 years of experience specifically in Communications and Public Relations, with a proven record in managing brand reputation and media relationships.
• Expertise in managing an integrated marketing team that collaborates closely with Sales, Product Development, and PR functions.
  
  
  

• Seniority level Executive

• Employment type Full-time

• Job function Marketing and Sales
• Industries Advertising Services

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About Us

Monkey Tilt is building a gaming platform that will house all speculation, with everything from traditional sports betting and casino games to poker to crypto perpetuals to prediction markets to collectibles and more. And wrapped around this platform is a lifestyle brand that embraces the fact that life is a gamble, and that is awesome.

The company is financed by top-tier institutional investors, closing $21 million last year and preparing to announce a much larger series A financing closing soon. We are led by a CEO and leadership team brimming with youth, energy, and extensive experience in online gaming, crypto trading, culture and design. Tyga, the iconic hip hop artist and fashion icon, recently joined the company as its Creative Director and the team is routinely welcoming entertainment giants and cultural icons to its roster.

Unlike other competitors that focus on a sportsbook, casino, poker or a hybrid of those 3, MonkeyTilt aspires to bring together many more verticals in gambling and speculation all unified by a single, multi-currency wallet and a best-in-class rewards system. Moreover, many brands and concepts will spin off of MonkeyTilt but continue to be a part of our interconnected ecosystem, including our soon-to-launch fashion label, Tilt Club Collection; our podcast, the Fully Tilted Pod; and other yet to be released media assets.

Online casinos have not evolved over the last 25 years. And to think that in the next 25 years, they will live in isolation as they do now is foolhardy. Speculation is a lifestyle that can be exercised through many outlets, and we plan to be the central point of distribution for as many of those as you can imagine. And we want to deliver that in a fresh and unique way.

We are excited to work together to build the platform of the future. Welcome to the team.

Role Overview:

We are seeking a dynamic and visionary Chief Marketing Officer (CMO) to lead marketing efforts. As a key member of our executive team, the CMO will be responsible for developing and executing a comprehensive marketing strategy that drives growth in our competitive services markets.

Key Responsibilities

• Strategic Leadership: Develop and implement a robust marketing strategy that encompasses brand management, digital marketing, user acquisition, and retention.
• Market Analysis: Conduct thorough market research to understand industry trends, customer behavior, and competitive landscape.
• Brand Development: Build and maintain a strong, consistent brand identity that resonates with our target audience.
• Digital Marketing Expertise: Oversee digital marketing efforts including CRM, SEO, SEM, social media, content marketing, and influencer partnerships.
• Performance Metrics: Utilize data-driven approaches to track, analyze, and optimize marketing performance.
• Team Management: Lead and inspire a marketing team, fostering a culture of creativity, innovation, and excellence.
• Stakeholder Engagement: Collaborate with internal teams and external partners to ensure cohesive brand messaging and strategic alignment.
• Budget Management: Efficiently manage the marketing budget, ensuring maximum ROI.

Qualifications

• 5+ years managing marketing programs across SEM, SEO, Email, SMS, Social, analytics and more.
• Proven past experience as a CMO, SVP, or VP of Marketing managing a team of 5 or more, with a preference for servicing the gaming industry.
• A pro at developing marketing strategy and GTM plans; has a “roll up my sleeves” style to dig in and execute alongside the team.
• Ability to develop a marketing mix across channels to optimize for ROI, CAC, and LTV.
• Experience setting and tracking marketing KPIs and marketing dashboards across every marketing channel to track performance, CAC, LTV etc.
• Experience managing a content team of copywriters and maintaining a content calendar.
• Strong understanding of paid media and PPC campaigns, including how to optimize for ROAS.
• Has managed an annual marketing budget of $2 million or more.
• Has managed a martech stack, and conducted vendor negotiations.
• Understands how various social networks fit into a social strategy.
• Exceptional leadership skills with the ability to inspire and motivate a team.
• Excellent creative, analytical and problem-solving abilities.
• Outstanding communication and interpersonal skills.

Not Required, but Preferred

• Bachelor’s or Master’s degree in Marketing, Business Administration, or related field.
• Preference for European timezone.

What We Offer:

• The chance to make an immediate impact at a global gaming enterprise that is scaling quickly.
• A culture that values tenacity, adaptability, curiosity & accountability.
• Competitive compensation and benefits reflective of your experience and skills.
• Guaranteed 1 month bonus after 12 months of service, as well as performance based bonuses.

We are looking for individuals who:

• Are proactive go-getters.
• Are performance-driven and results-oriented.
• Thrive in a fast-paced, ever-evolving environment.
• Take constructive criticism without filling buckets with tears.
• Have a background or keen interest in the gaming industry.
• Are not afraid to put in the work for big rewards.

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Job Title: Chief Marketing Officer (CMO)

Location: Remote

Company: Primal Queen

Salary Range: $150,000–$00,000 per year, with performance-based bonuses up to 100,000

Employment Type: Full-time, W2

About Primal Queen:

Primal Queen is a rapidly growing, innovative women’s wellness brand focused on hormone balance, energy-boosting supplements, and overall health. As we continue to scale, we’re looking for a Chief Marketing Officer (CMO) to drive our marketing strategy, lead our creative efforts, and manage the team that’s taking Primal Queen to the next level.

Position Overview:

The Chief Marketing Officer (CMO) will be responsible for overseeing all marketing activities, ensuring seamless collaboration across internal teams and external agencies. You’ll be a strategic leader, reporting directly to the founders, and will be instrumental in driving growth through creative direction, paid media strategies, influencer marketing, and continuous optimization of performance channels.

Key Responsibilities:

• Lead Ad Creative Department: Oversee the creation of new ad angles, concepts, and creative assets in collaboration with creative agencies, internal video editors, and UGC creators.
• Optimize Paid Media: Focus on paid media strategy across Meta (Facebook & Instagram), Google, and TikTok, working closely with media buying contractors to maximize ROI.
• CVR Optimization: Lead conversion rate optimization efforts in collaboration with our CRO agency, web development, and landing page designers.
• Influencer Marketing: Oversee influencer campaigns and seeding strategies to increase brand visibility and engagement.
• Strategy & Execution: Develop new marketing initiatives to support aggressive growth targets, including A/B testing, media buying strategies, and identifying new audience segments.
• Collaboration: Work with our performance and brand teams, agencies, and contractors to ensure smooth execution of marketing strategies.
• Market & Competitor Analysis: Regularly monitor market trends, consumer behavior, and competitor strategies to keep Primal Queen ahead of industry benchmarks.
• Team Management: Oversee key team members, including media buyers, ad creative agencies, influencers, and agencies for email/SMS marketing. Manage these relationships to ensure consistent performance and growth.

Qualifications:

• Proven track record in eCommerce marketing and scaling brands.
• Extensive experience in ad creatives, media buying, email/SMS marketing, and influencer marketing.
• Strong understanding of paid media strategy, particularly with Meta, Google, and TikTok.
• Experience with conversion rate optimization (CRO) and data-driven decision-making.
• Demonstrated success in team leadership and managing diverse marketing functions, both in-house and with external agencies.
• Ability to work collaboratively in a fast-paced, results-driven environment.
• A creative visionary with the ability to think strategically and execute operationally.
• Bonus: Experience building in-house marketing teams as the company continues to grow.

What We Offer:

• Competitive base salary with a potential performance bonus structure (up to $100,000 based on net profit and acquisition efficiency).
• A fully remote, flexible work environment.
• Opportunity to drive meaningful impact in a rapidly growing company and work closely with a passionate leadership team.
• The chance to shape the future of a brand dedicated to wellness and empowering women.

• Seniority level Executive

• Employment type Full-time

• Job function Marketing and Sales
• Industries Staffing and Recruiting

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City of Cape Town, Western Cape, South Africa 1 day ago

Johannesburg, Gauteng, South Africa 100.00- 100.00 2 days ago

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Job title: Head of Marketing

Reporting to: Chief Growth Officer

Location: Cape Town (Hybrid)

We’re looking for an experienced and dynamic Head of Marketing to lead our brand, performance and product initiatives. The role requires a strategic, collaborative and hands-on leader who can effectively work with others to craft and execute marketing strategies that drive awareness, consideration, and conversion while aligning with our core brand values.

You will play a pivotal role in shaping Lula’s market positioning and ensuring our products resonate deeply with SMEs. By leveraging your expertise, you’ll help us amplify our impact, fostering meaningful connections with South African Business Owners.

• Develop and execute brand strategies that position Lula as the leading fintech partner for SMEs.
• Ensure brand consistency across all customer touchpoints and communication channels.
• Lead initiatives that build brand awareness, trust, and long-term affinity.

• Own and execute Lula’s performance marketing strategy across paid channels, including channels such as Google, Meta, and LinkedIn.
• Develop and optimise CRM strategies across email, push notifications, and other direct channels.
• Manage the performance marketing budget and forecasting to drive efficient and scalable growth.

• Lead go-to-market strategies for new product launches, ensuring alignment with customer needs and business priorities.
• Partner with product teams to define messaging, positioning, and value propositions.
• Drive product adoption and retention through targeted, insight-led campaigns.

• Develop content strategies that inform, inspire, and engage Lula’s core audiences.
• Oversee the creation and distribution of high-quality content across blogs, social media, email, and owned channels.
• Use storytelling to clearly articulate Lula’s value proposition and mission.

• Use customer insights, market research, and performance data to shape strategy and campaigns.
• Track, measure, and report on key marketing metrics—driving continuous optimisation.
• Build data-driven marketing plans to deliver against KPIs across awareness, consideration, and conversion.

• Build, lead, and mentor a high-performing, multidisciplinary marketing team.
• Foster strong collaboration across product, sales, customer success, and leadership teams.
• Champion a culture of creativity, accountability, and continuous learning.

• Grade 12 achieved
• Degree in relevant field would be highly advantageous
• Proven experience (7+ years) in marketing, with a strong focus on brand, performance, content, and product marketing.
• Experience working in the SME or finance space is highly desirable.
• Experience and knowledge in the use of martech tools (Segment, Iterable, etc.).
• Experience in attribution tracking and modelling.
• Track record of creating high-impact strategies that drive awareness, consideration, and conversion.
• Strong analytical capability with a data-driven approach to decision-making.
• Excellent leadership and team-building abilities.
• Superior communication skills, with an aptitude for storytelling and persuasive messaging.

• Creative mindset and ability to effectively execute on ideas
• Confident communicator who can persuade and inspire others across various communication channels
• Resilience and the ability to face and overcome challenges within a fast paced and growing organisation
• Critical thinking and the ability to challenge the status quo
• Team player who collaborates effectively with others across the organisation, at all levels, to solve problems effectively
• Self motivation and the ability to operate independently and take initiative without being asked to

Please note that all appointments are subject to our background checking process, which may include Credit, Criminal and any other job inherent checks.

About Us

Monkey Tilt is building a gaming platform that will house all speculation, with everything from traditional sports betting and casino games to poker to crypto perpetuals to prediction markets to collectibles and more. And wrapped around this platform is a lifestyle brand that embraces the fact that life is a gamble, and that is awesome.

The company is financed by top-tier institutional investors, closing $21 million last year and preparing to announce a much larger series A financing closing soon. We are led by a CEO and leadership team brimming with youth, energy, and extensive experience in online gaming, crypto trading, culture and design. Tyga, the iconic hip hop artist and fashion icon, recently joined the company as its Creative Director and the team is routinely welcoming entertainment giants and cultural icons to its roster.

Unlike other competitors that focus on a sportsbook, casino, poker or a hybrid of those 3, MonkeyTilt aspires to bring together many more verticals in gambling and speculation all unified by a single, multi-currency wallet and a best-in-class rewards system. Moreover, many brands and concepts will spin off of MonkeyTilt but continue to be a part of our interconnected ecosystem, including our soon-to-launch fashion label, Tilt Club Collection; our podcast, the Fully Tilted Pod; and other yet to be released media assets.

Online casinos have not evolved over the last 25 years. And to think that in the next 25 years, they will live in isolation as they do now is foolhardy. Speculation is a lifestyle that can be exercised through many outlets, and we plan to be the central point of distribution for as many of those as you can imagine. And we want to deliver that in a fresh and unique way.

We are excited to work together to build the platform of the future. Welcome to the team.

Role Overview:

We are seeking a dynamic and visionary Chief Marketing Officer (CMO) to lead marketing efforts. As a key member of our executive team, the CMO will be responsible for developing and executing a comprehensive marketing strategy that drives growth in our competitive services markets.

Key Responsibilities

• Strategic Leadership: Develop and implement a robust marketing strategy that encompasses brand management, digital marketing, user acquisition, and retention.
• Market Analysis: Conduct thorough market research to understand industry trends, customer behavior, and competitive landscape.
• Brand Development: Build and maintain a strong, consistent brand identity that resonates with our target audience.
• Digital Marketing Expertise: Oversee digital marketing efforts including CRM, SEO, SEM, social media, content marketing, and influencer partnerships.
• Performance Metrics: Utilize data-driven approaches to track, analyze, and optimize marketing performance.
• Team Management: Lead and inspire a marketing team, fostering a culture of creativity, innovation, and excellence.
• Stakeholder Engagement: Collaborate with internal teams and external partners to ensure cohesive brand messaging and strategic alignment.
• Budget Management: Efficiently manage the marketing budget, ensuring maximum ROI.

Qualifications

• 5+ years managing marketing programs across SEM, SEO, Email, SMS, Social, analytics and more.
• Proven past experience as a CMO, SVP, or VP of Marketing managing a team of 5 or more, with a preference for servicing the gaming industry.
• A pro at developing marketing strategy and GTM plans; has a “roll up my sleeves” style to dig in and execute alongside the team.
• Ability to develop a marketing mix across channels to optimize for ROI, CAC, and LTV.
• Experience setting and tracking marketing KPIs and marketing dashboards across every marketing channel to track performance, CAC, LTV etc.
• Experience managing a content team of copywriters and maintaining a content calendar.
• Strong understanding of paid media and PPC campaigns, including how to optimize for ROAS.
• Has managed an annual marketing budget of $2 million or more.
• Has managed a martech stack, and conducted vendor negotiations.
• Understands how various social networks fit into a social strategy.
• Exceptional leadership skills with the ability to inspire and motivate a team.
• Excellent creative, analytical and problem-solving abilities.
• Outstanding communication and interpersonal skills.

Not Required, but Preferred

• Bachelor’s or Master’s degree in Marketing, Business Administration, or related field.
• Preference for European timezone.

What We Offer:

• The chance to make an immediate impact at a global gaming enterprise that is scaling quickly.
• A culture that values tenacity, adaptability, curiosity & accountability.
• Competitive compensation and benefits reflective of your experience and skills.
• Guaranteed 1 month bonus after 12 months of service, as well as performance based bonuses.

We are looking for individuals who:

• Are proactive go-getters.
• Are performance-driven and results-oriented.
• Thrive in a fast-paced, ever-evolving environment.
• Take constructive criticism without filling buckets with tears.
• Have a background or keen interest in the gaming industry.
• Are not afraid to put in the work for big rewards.