What Jobs are available for Marketing in South Africa?

Cape Town

ROLE OVERVIEW

In a world full of ads nobody notices…

Chaos reigned. Pixels misbehaved. Clicks wandered aimlessly. Shoppers abandoned carts at 2 a.m. Then… you arrived.

You're the kind of marketing leader who sees data and thinks: "Challenge accepted." You watch metrics like a hawk and know that the right mix of image, copy, and timing can make a shopper's heart skip a beat (and their cart skip a stage).

But you don't just react, you strategize. You guide a team, turning insights into action, campaigns into conversions, and chaos into results.

At MyRunway, we make every scroll, click, and cart count. You'll captain our marketing ship, ensuring every campaign doesn't just launch, it lands with style.

What's in it for you:

• The freedom to test wild ideas — and the data to know if they worked.
• Work with a smart, passionate, fun-loving team.
• Room to grow, experiment, and leave your fingerprints on a brand that's scaling fast.
• Flexible, collaborative culture that values results over rigid rules.

KEY RESPONSIBILITIES

• Launching scroll-stopping campaigns across Google, Meta, TikTok, email, and whatever channel people obsess over next.
• Turning data into magic — whether it's figuring out why someone ditched their cart at 2am or squeezing more ROAS out of an ad set.
• Obsessing over performance (CTRs, CPCs, conversions — if it moves, you'll measure it, tweak it, and make it work harder).
• Collaborating with creatives to make ads that not only look good, but actually get clicks and sales.
• Owning SEO & content touchpoints so MyRunway shows up where it matters (search, inbox, everywhere).
• Managing budgets like a boss — allocating spend smartly and proving the ROI.
• Experimenting with the new-new — automation, AI tools, programmatic, or whatever's about to change the game.
• Leading & coaching our small but mighty team into even greater greatness.
• Making the complex simple — reporting results in a way that makes even non-marketing people say: "Ohhh, now I get it."
• Building bridges across teams (product, dev, ops, creative) to make sure campaigns don't just launch — they land.

PERSONAL SKILLS AND ATTRIBUTES

• 2+ years leading a team — you've mentored, coached, and made people better.
• Strong eye for creative (you know when an ad looks or when it needs another round).
• You think in numbers and ideas — both sides of your brain are invited to the party.

EXPERIENCE

• A marketing degree/diploma
• 5+ years running digital campaigns (bonus points for e-commerce).
• 2+ years leading a team — you've mentored, coached, and made people better.
• Hands-on experience with Google Analytics, AdWords, Meta Ads Manager, SEO tools, CRM systems, and campaign automation.

If you can sell clicks, capture hearts, and make dashboards sing, we want you. Apply

MyRunway is committed to transformation and redressing of past inequalities. Our employment equity goals will be taken into account in our selection process.

Thanks so much for your interest in MyRunway We're lucky to receive a lot of applications, and while we try to respond to everyone, if you don't hear back from us within two weeks, it means we've moved forward with other candidates. We truly appreciate you taking the time to apply

Marketing Manager
Remote (UK-based hours)
R28,400.00 - R35,500.00 (£1,200 to £1,500 pm) Based on experience and current package

About Our Client
Our client is a UK-based provider of fully customizable workforce management software designed to optimise productivity, compliance, and operational excellence. Their tailored solutions empower organisations to streamline processes, enhance quality assurance, and achieve measurable results across diverse industries. With a strong focus on health & safety compliance and efficiency, the company is well-positioned for growth and seeks driven professionals to be part of their journey.

The Role: Marketing Manager
As Marketing Manager, you will take full ownership of the company's marketing strategy and execution. The role combines strategic oversight with hands-on delivery, focusing on brand positioning, lead generation, and digital marketing excellence. You will work cross-functionally with Sales, Product, and Client Success teams to ensure marketing supports the wider business goals and positions the company as a trusted partner in workforce management solutions.

Key Responsibilities

• Develop and execute an integrated marketing strategy aligned to business objectives

• Drive brand positioning, messaging, and go-to-market activities

• Plan and manage multi-channel campaigns including digital, events, and traditional marketing

• Lead digital initiatives such as SEO, SEM, social media, and email campaigns

• Oversee creation of content including website updates, case studies, and thought-leadership pieces

• Track, analyse, and report on campaign performance and ROI

• Collaborate with internal teams to align marketing with business development and client success goals

• Manage external agencies and represent the company at key industry events

About You

• Bachelors degree in Marketing, Communications, or related field

• 3+ years of experience in marketing, ideally within B2B technology or SaaS

• Strong expertise in digital marketing and lead generation

• Proven track record of delivering measurable and successful campaigns

• Excellent communication, copywriting, and project management skills

• Experience in workforce management or compliance-related solutions advantageous

• Self-driven, organised, and able to balance strategic and hands-on responsibilities

Marketing Manager

Location: Johannesburg

Salary: R45 000- R55 000 CTC

Are you a strategic and results-driven Marketing Manager ? Our client is seeking a dynamic marketing professional to lead brand growth and sales expansion.

Requirements:

• ️ Marketing Degree or similar
• ️ 5+ years of experience in a marketing role.
• ️ Marketing across the African continent (Advantageous)
• ️ Expertise in both traditional and digital marketing strategies beyond just social media.
• ️ Strong understanding of B2B and B2C marketing within the automotive sector would be preferred.
• ️ Ability to analyze data, optimize campaigns, and drive measurable results.
• ️ Excellent communication, negotiation, and project management skills.

Key Responsibilities:

• Develop and execute comprehensive marketing strategies to increase brand awareness and drive sales across African markets.
• Graphic Design Create visual materials for marketing campaigns, including digital ads, brochures, and social media content.
• Implement and manage various marketing approaches, including:
• Retail Marketing Promotions, point-of-sale materials, showroom activations to boost dealership sales.
• B2B & Fleet Marketing Targeting fleet buyers and businesses with tailored campaigns.
• Digital Marketing Websites, email campaigns, SEO, paid media strategies beyond social media.
• Event & Sponsorship Marketing Planning trade shows, exhibitions, and sponsorships to enhance brand visibility.
• Content & Brand Storytelling Creating engaging campaigns to build customer loyalty and trust.
• Strategic Partnerships & Trade Marketing Collaborating with industry partners and suppliers to strengthen brand positioning.
• Identify new market opportunities and implement campaigns tailored to diverse African audiences.
• Collaborate closely with sales teams to drive lead generation and increase sales conversions.
• Manage brand positioning, promotional activities, and campaign rollouts across multiple African regions.
• Conduct market research to understand consumer behavior, industry trends, and competitive positioning.
• Establish and maintain strong relationships with industry stakeholders and trade partners.
• Oversee marketing budgets, ensuring ROI-driven execution across multiple platforms and strategies.

Drive impactful marketing campaigns

Apply Now! If you have the expertise and passion for marketing , we want to hear from you!

We're on the hunt for a dynamic Shelflife Marketing Manager to join our team from 1 November 2025 at our head office in the heart of Cape Town's CBD.

In this role, you'll report directly to the General Manager while working closely with our Creative Director and Brand Manager to shape and elevate the future of Shelflife.

Role Overview

As Marketing Manager, you'll take the lead in driving all marketing campaigns and budgets, ensuring Shelflife stays at the forefront of sneaker and streetwear culture. You'll work hand-in-hand with the Creative Director and Brand Manager to bring bold ideas to life — from concept to execution.

Key Responsibilities

• Campaign Leadership – Own the creative brief for all campaigns, collaborating with the Creative Director & Brand Manager to deliver world-class concepts.
• Planning & Scheduling – Oversee campaign calendars and timelines, ensuring smooth rollout across all platforms.
• Budgets & Events – Manage internal and external budgets for campaigns, events, and activations.
• Creative Production – Plan and allocate budgets for digital shoots, in-store displays, product seeding, community programs, and events.
• Content Strategy – Lead the team in developing innovative strategies for social media, website, and blog content.
• Paid Media – Oversee management of all paid digital assets to maximize reach and impact

What We're Looking For

• A creative leader with strong project management skills.
• Excellent communicator with a passion for sneaker and streetwear culture.
• Innovative, social, and detail-oriented with the ability to inspire a team.

Requirements

• Tertiary qualification in marketing, communications, or related field.
• Minimum 5 years' experience in a similar marketing role.
• Proven streetwear brand/retail experience.
• Strong portfolio showcasing impactful campaigns.
• Solid industry references.
• Proficiency with design software and marketing tools

Position Title:
Marketing Manager – Africa Region

Location:
Africa

Industry:
Ceramic Tiles & Sanitary Ware Manufacturing

Company Overview

Keda (Kenya) Ceramics Company Ltd is the largest ceramic tile manufacturing company in Kenya, specializing in high-quality ceramic tiles and sanitary ware. We serve diverse markets across Africa, delivering innovative, durable, and aesthetic solutions for residential, commercial, and industrial spaces. As part of our strategic growth, we are seeking a visionary and results-oriented
Marketing Manager
to lead our regional marketing initiatives and elevate our brand to new heights.

Role Purpose

The Marketing Manager will be responsible for developing and implementing strategic marketing plans to strengthen Keda Ceramics' brand presence across Africa, drive market penetration, and support sales growth. The role requires a dynamic leader with a deep understanding of integrated marketing, brand positioning, and product launch strategies within high-volume, competitive industries.

Key Responsibilities

1. Strategic Planning & Budget Management

• Develop and oversee the annual marketing plan, aligning strategies with corporate objectives and regional market trends.
• Prepare, manage, and optimize the marketing budget, ensuring maximum ROI.
• Implement cost-control measures and evaluate campaign effectiveness through KPIs and analytics.

2. Brand Development & Promotion

• Design and execute comprehensive brand-building campaigns to strengthen market positioning.
• Ensure consistent brand messaging and visual identity across all channels and touchpoints.
• Build and implement an effective brand promotion system for both retail and wholesale channels.

3. Product Launch & Promotion Strategies

• Plan and execute end-to-end new product introduction campaigns, from concept to launch.
• Collaborate with R&D and sales teams to position new products competitively in the market.
• Develop go-to-market strategies, pricing models, and promotional offers to drive adoption.

4. Retail & Store Development

• Oversee the conceptualization, design, and branding of specialty stores, showrooms, and dealer outlets.
• Plan offline promotional activities, in-store activations, and trade fairs to drive foot traffic and sales.
• Ensure uniformity in visual merchandising, product displays, and customer experience across all outlets.

5. Digital & Social Media Management

• Manage and grow the company's online presence across websites, social media platforms, and e-commerce channels.
• Develop engaging content strategies to increase brand visibility and customer engagement.
• Monitor digital marketing performance and optimize campaigns for better reach and conversions.

6. Leadership & Team Development

• Lead, mentor, and inspire a professional marketing team to achieve business goals.
• Oversee marketing training programs to enhance staff knowledge and execution skills.
• Foster a culture of creativity, innovation, and accountability within the marketing department.

7. Marketing Operations & Inventory Control

• Oversee the creation, procurement, and distribution of marketing materials, samples, and promotional items.
• Maintain accurate inventory records and ensure timely replenishment of materials.

8. Market Research & Competitor Analysis

• Establish and maintain a comprehensive market intelligence system to track consumer trends, competitor activities, and emerging opportunities.
• Provide actionable insights to guide product development, pricing, and promotional strategies.

Qualifications & Requirements

Education & Age Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field from one of the top five universities in Africa (marketing major preferred).
• MBA or relevant professional certifications in marketing will be an added advantage.

Experience:

• Minimum 5 years of proven leadership experience in marketing management, preferably in
  ceramic tiles, sanitary ware, paint, furniture, building materials, FMCG, or telecommunications
  industries.
• Demonstrated experience in companies with annual sales exceeding USD 100 million.
• Track record of launching and growing new products, brands, or store concepts to national or regional recognition.
• Experience in managing multi-region advertising campaigns and store development projects.

Skills & Competencies:

• Strong understanding of marketing theory, tools, and promotional methods.
• Exceptional project management skills with the ability to deliver under tight deadlines.
• Data-driven decision-making and strong analytical abilities.
• Excellent communication, negotiation, and stakeholder management skills.
• High achievement orientation with a results-driven mindset.

Preferred Industry Backgrounds:

• Ceramic tiles and sanitary ware manufacturing.
• Paint and coatings, furniture, building materials, FMCG, or telecommunications.

HOW TO APPLY:

If you meet the above requirements, send your application letter (quoting your expected salary) and updated curriculum vitae (CV) to:

Email Subject Line: "Marketing manager"

Note: Only shortlisted candidates will be contacted for interviews

To lead the marketing department in developing and executing strategic marketing plans that drive brand awareness, customer engagement, and revenue growth. This role involves managing budgets, overseeing campaigns, and aligning marketing efforts with business objectives to strengthen the organization's market marketing strategies, managing budgets, and driving brand awareness and revenue growth.

Marketing Strategy & Brand Development

• Keeping abreast and informed as to market, political, trading and economical environments affecting the business
• Develop and execute integrated marketing strategies to strengthen brand positioning and market share
• Convert agreed upon marketing plans and strategies into feasible, workable project plans
• Plan and oversee marketing campaigns, promotions, events, and digital initiatives that resonate with target customers
• Conduct market research to understand consumer preferences, trends, and competitor activities
• Build strategic partnerships to enhance brand exposure and market reach

Digital & Retail Marketing

• Lead digital marketing initiatives including social media, e-commerce, and online customer engagement
• Optimize in-store marketing, visual merchandising, and customer experience to grow brand equity
• Monitor marketing ROI and continuously refine campaigns for effectiveness

Creative Direction & Cross-Functional Collaboration

• Provide creative direction for major brand and marketing initiatives, including product launches, growth campaigns, events, and brand awareness efforts
• Lead the ongoing development and evolution of our brand identity
• Take a hands-on role in creating core brand assets including logos, design systems, and key campaign visuals, ensuring they are strategically aligned and visually compelling
• Partner closely with the content/copywriting team to craft messaging aligned with tone of voice and campaign objectives
• Work alongside the video team to shape storytelling concepts and branded video content
• Manage and collaborate with external creative agencies and partners
• Creative development and reviews – responsible for driving all creative outputs
• Workflow processes – Optimize or strengthen existing workflow processes to ensure campaign deadlines are met
• Assist with production management for relevant campaigns
• Media strategy – Contribute to media strategy, planning and best practice across all campaigns

Sales & Business Growth

• Align with sales department to drive sales objectives across customer segments.
• Monitor distribution and implement marketing improvement strategies per channel, to support sales department
• Develop new business opportunities and explore expansion into new markets
• Manage key client relationships and ensure high customer satisfaction

Reporting

• Managing marketing budget compliance
• Reporting weekly, monthly and quarterly on marketing metrics

Health and Safety

• Participate in safety forums and attend relevant training/programmes
• Report all safety incidents to the relevant people
• Comply with safety policies and procedures
• Wear protective clothing (where applicable) at all times

Employee management and development

• Ensure overall compliance with relevant procedures and policies
• Ensure that all team members have clearly defined job profiles
• Regular goal reviews are completed to assess achievement of results
• Support, coaching and mentoring are continuously provided to ensure that objectives are met
• Appropriate allocation of resources to meet operational demands
• Ensure adequate succession planning to meet ongoing and anticipated business requirements

Qualification and Experience

• Business or marketing-related degree or equivalent professional qualification
• 8 years of Sales & Marketing experience with at least 4 years in managerial role in FMCG
• Proven experience in managing creative teams
• Conceptual creative development across design/art direction, copy and content
• Demonstrated experience in social media and e-commerce

Knowledge, Skills and Attributes

• Customer service orientated
• Be able to solve problems quickly and efficiently
• Self-driven and results-oriented
• Enthusiasm, hands-on mentality, entrepreneurial as well as a high degree of flexibility and agility
• Innovative, creative merchant mind-set.
• Strategic and commercial mindset
• Able to work in a team and lead a team
• Excellent negotiator

We're seeking a skilled Marketing Manager to lead the full onsite marketing function for our retail property portfolio. This role requires a strategic, creative, and results-driven professional who can develop and implement marketing, branding, digital, PR, and CSI initiatives that enhance the Centre's profile, drive footfall, and support tenant success.

Key Responsibilities

• Marketing Strategy & Budgeting

• Develop and implement the Centre's annual marketing strategy and budget in line with business objectives.

• Manage daily execution of marketing activities, campaigns, and brand initiatives.

• Track, control, and report on marketing expenditure.

• Brand Management & Advertising

• Act as brand custodian for the Centre, ensuring consistency across campaigns, events, and communications.

• Develop creative campaigns, oversee production, and manage advertising media planning and bookings.

• Maintain systematic records of all marketing assets, creative work, and campaign history.

• Promotions & Events

• Plan and implement annual, seasonal, and event-based campaigns to boost footfall, dwell time, and tenant turnover.

• Secure sponsorships and partnerships to enhance event budgets.

• Ensure events strengthen brand awareness and align with Centre objectives.

• Digital & Social Media

• Oversee digital strategy across social platforms, apps, and website.

• Drive engagement through effective social media management (Instagram, Twitter, Facebook).

• Implement strategies to optimise digital platforms and shopper interaction.

• Public Relations & Communications

• Develop and implement PR and crisis communication strategies.

• Manage press releases, media relations, and publicity to maximise Centre exposure.

• Build and maintain strong relationships with key media contacts.

• Exhibitions & Media Sales

• Manage indoor/outdoor advertising and exhibitions to maximise sundry income.

• Ensure displays, activations, and sales meet Centre standards and brand requirements.

• Oversee external media agency SLAs and ensure revenue targets are met.

• CSI & Tenant Engagement

• Develop and deliver the Centre's CSI strategy and related initiatives.

• Drive tenant relationship programmes, including newsletters, training workshops, inductions, and promotional support.

• Coordinate awards programmes and service audits to strengthen retailer partnerships.

• Reporting & Research

• Submit detailed monthly reports for owners and senior management.

• Commission and oversee research, surveys, and focus groups to inform strategy.
• Use insights to refine campaigns, improve tenant engagement, and identify retail trends.

Requirements

• Minimum 5 years' experience as a Marketing Manager in a retail/shopping centre environment
• Bachelor's degree in Marketing, Communications, or equivalent experience
• Strong track record in developing and executing marketing strategies and budgets
• Solid background in digital marketing, PR, and brand management
• Excellent organisational, analytical, and project management skills
• Creative, strategic thinker with attention to detail and problem-solving ability
• Strong leadership skills with proven team and stakeholder management experience
• Proficiency in MS Office (Word, Excel, PowerPoint); digital platforms and CRM knowledge advantageous
• Excellent written, verbal, and presentation skills

Adcock Ingram Holdings Limited and its Subsidiaries ("we", "us") is committed to protecting and respecting your privacy. Our Privacy Notice sets out the basis on which personal information collected inter alia from you, social media, recruitment agencies and our website, will be processed by us. The Privacy notice is available on our website

One of the conditions under the Protection of Personal Information Act 4 of 2013 (POPIA) provides that candidates have the right to be informed about the collection and use of their personal information,

In the course of your application: we may

• collect personal information that may be used to identify potential professional opportunities other than the job you have applied for but of which we think might be of interest to you.
• use your Personal Information to confirm references or background checks you have provided us.
• request your consent to participate in aptitude tests or recruitment assessments.

We also use your personal information to respond to your inquiries, to verify your information and to share information with you.

Your personal information will be securely stored by the Human Capital Department and it will be retained for a period of up to 12 months as of the closure of the application procedure if your application is unsuccessful, and in case of a successful application and you are hired, your data will be transferred to your personal employee file.

By applying for this position, you consent to us processing your personal information.

We reserve the right to make an appointment. If you have not heard from us within 30 (thirty) days of the closing date, please accept that your application was unsuccessful. Correspondence will be entered into only with shortlisted candidates.

Reporting to: Head of Marketing – Consumer Division

Job Purpose

The Marketing Manager will oversee the Personal Care portfolio of brands and deliver the internal and external performance expectations. The individual will be responsible for developing the Personal Care strategy and driving brilliant execution of the plans in collaboration with the rest of the business. The successful candidate joins a vibrant, passionate, competitive team of marketers who are eager to grow our brands from strength to strength.

Key Job Deliverables

Brand Performance Management

• Own Category P&L and share performance and track in line with targets set
• Strengthen brand share and equity across segments by growing brand health.
• Actively track and understand performance gaps and opportunities within the category.
• Maximize ROI and Monitor effectiveness or efficiency of campaigns vs allocated spend.
• Track & report on market share, brand health, and financial performance.

Leadership and Team Management
- Lead, coach, and motivate a team of Brand Managers.
- Set clear goals, develop team capabilities, and provide ongoing coaching or mentorship.
- Build a high-performance team culture and act as a role model for Adcock's values.
- Motivate your team to meet deadlines and deliverables on time and in full.
- Monitor & track individual performance and development plans.

Cross-functional Teamwork & Collaboration
- Be the Personal Care Champion in key forums, driving collaboration across the Division.
- Ensure daily collaboration with Category & Sales teams to ensure brilliant execution.
- Partner closely with Supply Chain, Finance, and Regulatory to deliver portfolio growth.
- Build and maintain strong agency partnerships (creative, digital, media, shopper, PR).

Brand Strategy and Planning

• Partner with the Head of Marketing to shape and deliver the short and long-term strategic plans for the category.
• Lead the development of annual bands plans, outlining strategic objectives, must win battles, and KPIs to drive brand growth and market share.
• Develop action plans to achieve budgeted volumes and profit.

Brand Campaign Execution
- Oversee the end-to-end marketing mix across ATL, BTL, shopper, digital, PR, and healthcare professional (HCP) channels.
- Partner with creative agencies to develop communication as per the agreed brand blueprint and communication identity.
- Lead internal and external stakeholders to drive the execution of campaigns.
- Ensure all marketing activities comply with regulatory and corporate requirements.

Innovation, Renovation and Research
- Ensure alignment of opportunities to consumer needs and market opportunities.
- Drive product and packaging innovation & renovation process from ideation to launch.
- Develop and maintain the innovation funnel focusing on a 5-year horizon.
- Lead personal care in claims development, regulatory and legal compliance.
- Plan and Scope research requirements in collaboration with the relevant internal teams.

Daily Management of Brands
- Day-to-day management of allocated marketing budget on a monthly and annualized basis, monitoring ROI performance closely.
- Actively participate in forecasting operational planning and budgeting processes.
- Assist the Marketing Director in the budget setting process.
- Ensure regular review and analysis of monthly & quarterly performance vs assumptions.

• Bachelor's Degree in Marketing or Business-related field (e.g. B. Com or B.Bus.Sci )
• Related Postgraduate qualification preferable
• At least 5years' brand and/or marketing management experience.
• Minimum 8 years' total marketing experience, including:

At least 5years' brand and/or marketing management experience.

2-3 years of managing individuals or a team.

• Proven track record of working within a FMCG in the South African environment.
• Previous experience in a Personal Care role (H&B, Face, Skin Cleanse, Feminine Care)
• Proven record driving a successful big brand strategy and planning into execution.

Additional Experience

• Experience across both FMCG and Pharma/Consumer Healthcare is advantageous.
• Demonstrated track record working or collaborating with peers/people/stakeholders.
• Retail exposure or experience with Customer or Shopper facing roles
• Experience with execution through the line - ATL, Digital, BTL, PR, Media.
• Strong financial acumen - experience in budgeting, forecasting, and P&L.

Core Skills & Competencies

• Strategic Thinking
• Commercial and Business Acumen
• Strong Communication and Business Story Telling
• Analytical Rigour and Attention to detail
• Retail, Shopper and Trader Understanding
• Adaptable, Resilient, Resourceful
• Passionate about Brand Building/Marketing
• Leadership & People Development
• Stakeholder management, Relationship building and influencing skills