70 Digital Marketing jobs in Cape Town

SUMMARY/OVERVIEW

The Technical Analyst will be responsible for implementation of client account needs as well as collaborating with other members of the Analytics team to drive all goals, objectives, and initiatives for the Analytics department. An ideal candidate is actively engaged within the marketing analytics world and has a full grasp of changes in the landscape of the modern web – understands why the changes are happening, stays current on updates, and can push themselves to come up with creative solutions to complex problems.

This role reports directly to the Director of Analytics and incorporates an advanced level of Analytics product knowledge and client relationship skills.

PRIMARY RESPONSIBILITIES

• Audit and implement tracking for various marketing tools such as Google Analytics 4, Google Tag Manager, and various marketing pixels.

• Implementation and management of cookie consent banners.

• Deployment and management of server-side tracking via Google Cloud Platform and Google Tag Manager.

• Configuration of performance reports for clients.

• Assist team members with conversion tracking and setup.

• Creation of documentation for new and existing tools in the world of technical marketing.

• Ensure on-time delivery of all reports and deliverables.

• Problem solving and providing recommendations and solutions to complex problems for clients.

ADDITIONAL RESPONSIBILITIES

• Show thought leadership by participating in the creation of various forms of marketing collateral, which include but are not limited to: webinars, company newsletters, blogs, video content, product positioning, etc.

• Other duties as assigned.

KNOWLEDGE & SKILL REQUIREMENTS

• Advanced proficiency (and certification, if applicable) with the following tools:

  • Google Analytics 4

  • Google Tag Manager – must have experience setting up eCommerce for GA4, server-side experience is a major plus.

  • Chrome Developer Tools

  • Microsoft Office and Google Suite applications (Excel, Sheets)

• Comprehensive ability to write code in JavaScript, HTML, CSS, and Regular Expressions

• Technical knowledge of website architecture as well as an understanding of basic web concepts, applications, and frameworks including React and Angular.

• Basic understanding of relational databases.

• Familiarity with SEO and Paid Media and tools and platforms.

• Exceptional communication skills and the ability to seamlessly collaborate internally and externally via multiple channels of communication (chats, video calls, email).

• Strong attention to detail.

• Self-motivated, directed, and an ability to constantly evolve and learn on the job through self-teaching and certification.

• Curious and active learner who seeks out the latest trends in the field.

• Ability to work remotely and independently, have a strong focus on details, and are driven by timelines.

ADDITIONAL SKILLS

• Google Cloud Platform (Cloud Run, BigQuery, App Engine)

• Google Looker Studio

• Cookie Consent Management Platforms (OneTrust, CookieBot, etc.)

• CRM and marketing automation platforms (Hubspot, Pardot)

• CMS platforms (Wordpress, Shopify)

WORKING CONDITIONS

• 100% remote position - anywhere in South Africa

• Work may require occasional weekend and/or out-of-regular hours work

Digital Marketing Manager

About Us: Talent Sam

Talent Sam specializes in simplifying the hiring process for remote talent, connecting companies with highly skilled professionals from South Africa. We partner with companies across marketing, sales, ecommerce, finance, and healthcare, offering streamlined services that cover recruitment, HR, payroll, and compliance. Our rapid and effective hiring solutions reduce time-to-hire to under two weeks, providing cost-effective talent and a seamless experience.

Our Culture: Collaborative, Innovative & Growth-Driven

At Talent Sam, we embrace a culture that prioritizes innovation, collaboration, and diversity. We offer full-time employment, provide all needed equipment, and foster a positive, forward-thinking environment that enables people to thrive.

We value growth, both personally and professionally, encouraging everyone to contribute to our mission of reshaping remote hiring.

Role Overview: Digital Marketing Manager

We’re looking for a driven, creative, and strategic Digital Marketing Manager to develop and execute a comprehensive marketing plan that will expand our reach, elevate our brand, and drive sales conversions. This role will focus on optimizing our digital presence across SEO, PPC, social media, and content marketing, utilizing data-driven insights to refine campaigns and maximize performance.

The ideal person is well versed in all major digital marketing channels, highly driven, and thrives on challenge.

Key Responsibilities

SEO Strategy & Execution

• Define KPIs for SEO success, including traffic, impressions, clicks, and conversion rates.

• Create and maintain an SEO checklist of high-impact tasks to improve ranking and authority.

• Develop content consolidation and keyword optimization plans to eliminate cannibalization and boost rankings.

• Implement URL cleanup strategies and monitor recent Google AI updates to maintain ranking.

• Use tools like GA4 to monitor performance and provide actionable insights.

Content Marketing & Social Media

• Plan and execute a content strategy across blogs, social media, and website pages that aligns with SEO and brand goals.

• Build out content campaigns that tell Talent Sam’s story and attract qualified leads.

PPC and Paid Social Campaigns

• Develop and manage PPC and paid social campaigns on platforms like Google Ads, LinkedIn, and Meta to drive traffic and conversions.

• Conduct in-depth keyword research and competitive analysis to identify high-impact search terms.

• Implement A/B testing to determine high-performing ad copy, landing pages, and other elements.

• Optimize "buy intent" pages to increase organic ranking and conversion rates.

Performance Analysis & Reporting

• Track, analyze, and report on campaign performance using Google Analytics, Google Search Console, and other analytics tools.

• Use data insights to improve strategy, refine campaigns, and enhance user experience.

Client and Stakeholder Collaboration

• Partner with cross-functional teams to align marketing initiatives with business objectives.

• Build relationships with media, industry influencers, and strategic partners to amplify reach.

Skills & Qualifications

• 5+ years of experience in digital marketing, with a focus on SEO, PPC, and social media.

• Bachelor’s degree in Marketing, Business, or related field; advanced degrees or certifications are a plus.

• Proven track record of managing and optimizing digital campaigns that drive measurable results.

• Proficient in SEO and PPC tools (e.g., SEMrush, Ahrefs, Google Analytics, Google Tag Manager).

• Exceptional project management skills with a results-oriented mindset.

• Excellent written and verbal communication skills.

• Ability to work independently and collaboratively in a fast-paced environment.

Why Talent Sam?

• Join a high-growth company transforming the global workforce.

• Work in a flexible, innovative environment with opportunities for growth.

• Competitive salary and benefits.

If you’re a creative, data-driven marketing expert ready to make an impact in the world of remote hiring, we’d love to meet you. Apply today and help us redefine remote talent solutions at Talent Sam!

Digital Marketing Data Analyst Office-Based (Epping, Cape Town)
Drive data-led marketing decisions for high-impact digital campaigns.

Digital Marketing | R20 000 to R25 000 per month | Office-Based in Epping, Cape Town

About Our Client
Our client is a well-established business located in Epping, Cape Town, known for its strong presence in the digital space and commitment to data-driven strategies. With a focus on performance marketing, the company partners with key industry players to deliver measurable results and online visibility. This is a close-knit team that values analytical thinking, collaborative problem-solving, and operational efficiency.

The Role: Digital Marketing Data Analyst
This role is ideal for a highly analytical individual who thrives on turning numbers into insights. You'll play a pivotal role in compiling campaign performance data, identifying trends, and shaping digital strategies. The purpose of the role is to ensure that marketing efforts are continuously optimized based on reliable data.

Key Responsibilities

• Design and maintain professional reports and dashboards

• Compile regular reports on paid digital campaigns

• Analyze and interpret data from multiple digital sources

• Identify trends, patterns, and predictive insights

• Make actionable recommendations to improve campaign performance

• Maintain and update internal databases and spreadsheets

• Prepare insightful presentations for internal and external stakeholders

• Collaborate with digital partners to improve online visibility

• Identify new business opportunities through data analysis

About You

• Degree/Diploma in Marketing, Analytics, or a related field, or extensive relevant experience

• Strong analytical skills with excellent attention to detail

• Advanced proficiency in Excel

• Experience working with Google Ads and Google Analytics

• Highly organized, methodical, and able to manage multiple projects

• Team-oriented with strong communication skills

• Experience in project management will be an advantage

SUMMARY/OVERVIEW

The Technical Analyst will be responsible for implementation of client account needs as well as collaborating with other members of the Analytics team to drive all goals, objectives, and initiatives for the Analytics department. An ideal candidate is actively engaged within the marketing analytics world and has a full grasp of changes in the landscape of the modern web – understands why the changes are happening, stays current on updates, and can push themselves to come up with creative solutions to complex problems.

This role reports directly to the Director of Analytics and incorporates an advanced level of Analytics product knowledge and client relationship skills.

PRIMARY RESPONSIBILITIES

• Audit and implement tracking for various marketing tools such as Google Analytics 4, Google Tag Manager, and various marketing pixels.

• Implementation and management of cookie consent banners.

• Deployment and management of server-side tracking via Google Cloud Platform and Google Tag Manager.

• Configuration of performance reports for clients.

• Assist team members with conversion tracking and setup.

• Creation of documentation for new and existing tools in the world of technical marketing.

• Ensure on-time delivery of all reports and deliverables.

• Problem solving and providing recommendations and solutions to complex problems for clients.

ADDITIONAL RESPONSIBILITIES

• Show thought leadership by participating in the creation of various forms of marketing collateral, which include but are not limited to: webinars, company newsletters, blogs, video content, product positioning, etc.

• Other duties as assigned.

KNOWLEDGE & SKILL REQUIREMENTS

• Advanced proficiency (and certification, if applicable) with the following tools:

  • Google Analytics 4

  • Google Tag Manager – must have experience setting up eCommerce for GA4, server-side experience is a major plus.

  • Chrome Developer Tools

  • Microsoft Office and Google Suite applications (Excel, Sheets)

• Comprehensive ability to write code in JavaScript, HTML, CSS, and Regular Expressions

• Technical knowledge of website architecture as well as an understanding of basic web concepts, applications, and frameworks including React and Angular.

• Basic understanding of relational databases.

• Familiarity with SEO and Paid Media and tools and platforms.

• Exceptional communication skills and the ability to seamlessly collaborate internally and externally via multiple channels of communication (chats, video calls, email).

• Strong attention to detail.

• Self-motivated, directed, and an ability to constantly evolve and learn on the job through self-teaching and certification.

• Curious and active learner who seeks out the latest trends in the field.

• Ability to work remotely and independently, have a strong focus on details, and are driven by timelines.

ADDITIONAL SKILLS

• Google Cloud Platform (Cloud Run, BigQuery, App Engine)

• Google Looker Studio

• Cookie Consent Management Platforms (OneTrust, CookieBot, etc.)

• CRM and marketing automation platforms (Hubspot, Pardot)

• CMS platforms (Wordpress, Shopify)

WORKING CONDITIONS

• 100% remote position - anywhere in South Africa

• Work may require occasional weekend and/or out-of-regular hours work

Digital Marketing Manager

About Us: Talent Sam

Talent Sam specializes in simplifying the hiring process for remote talent, connecting companies with highly skilled professionals from South Africa. We partner with companies across marketing, sales, ecommerce, finance, and healthcare, offering streamlined services that cover recruitment, HR, payroll, and compliance. Our rapid and effective hiring solutions reduce time-to-hire to under two weeks, providing cost-effective talent and a seamless experience.

Our Culture: Collaborative, Innovative & Growth-Driven

At Talent Sam, we embrace a culture that prioritizes innovation, collaboration, and diversity. We offer full-time employment, provide all needed equipment, and foster a positive, forward-thinking environment that enables people to thrive.

We value growth, both personally and professionally, encouraging everyone to contribute to our mission of reshaping remote hiring.

Role Overview: Digital Marketing Manager

We’re looking for a driven, creative, and strategic Digital Marketing Manager to develop and execute a comprehensive marketing plan that will expand our reach, elevate our brand, and drive sales conversions. This role will focus on optimizing our digital presence across SEO, PPC, social media, and content marketing, utilizing data-driven insights to refine campaigns and maximize performance.

The ideal person is well versed in all major digital marketing channels, highly driven, and thrives on challenge.

Key Responsibilities

SEO Strategy & Execution

• Define KPIs for SEO success, including traffic, impressions, clicks, and conversion rates.

• Create and maintain an SEO checklist of high-impact tasks to improve ranking and authority.

• Develop content consolidation and keyword optimization plans to eliminate cannibalization and boost rankings.

• Implement URL cleanup strategies and monitor recent Google AI updates to maintain ranking.

• Use tools like GA4 to monitor performance and provide actionable insights.

Content Marketing & Social Media

• Plan and execute a content strategy across blogs, social media, and website pages that aligns with SEO and brand goals.

• Build out content campaigns that tell Talent Sam’s story and attract qualified leads.

PPC and Paid Social Campaigns

• Develop and manage PPC and paid social campaigns on platforms like Google Ads, LinkedIn, and Meta to drive traffic and conversions.

• Conduct in-depth keyword research and competitive analysis to identify high-impact search terms.

• Implement A/B testing to determine high-performing ad copy, landing pages, and other elements.

• Optimize "buy intent" pages to increase organic ranking and conversion rates.

Performance Analysis & Reporting

• Track, analyze, and report on campaign performance using Google Analytics, Google Search Console, and other analytics tools.

• Use data insights to improve strategy, refine campaigns, and enhance user experience.

Client and Stakeholder Collaboration

• Partner with cross-functional teams to align marketing initiatives with business objectives.

• Build relationships with media, industry influencers, and strategic partners to amplify reach.

Skills & Qualifications

• 5+ years of experience in digital marketing, with a focus on SEO, PPC, and social media.

• Bachelor’s degree in Marketing, Business, or related field; advanced degrees or certifications are a plus.

• Proven track record of managing and optimizing digital campaigns that drive measurable results.

• Proficient in SEO and PPC tools (e.g., SEMrush, Ahrefs, Google Analytics, Google Tag Manager).

• Exceptional project management skills with a results-oriented mindset.

• Excellent written and verbal communication skills.

• Ability to work independently and collaboratively in a fast-paced environment.

Why Talent Sam?

• Join a high-growth company transforming the global workforce.

• Work in a flexible, innovative environment with opportunities for growth.

• Competitive salary and benefits.

If you’re a creative, data-driven marketing expert ready to make an impact in the world of remote hiring, we’d love to meet you. Apply today and help us redefine remote talent solutions at Talent Sam!

The successful candidate will be responsible for:

• Drive digital marketing strategy across web, social, mobile, and e-commerce
• Lead the planning and performance of omni-channel marketing campaigns
• Oversee content, UX/UI enhancements, SEO, and conversion optimisation
• Collaborate with internal teams to merge digital and physical customer experiences
• Manage data-driven reporting, digital performance metrics, and post-campaign insights
• Ensure governance, compliance, and platform integrity across all digital channels
• Manage digital media buying, agency partnerships, and stakeholder relationships

Minimum requirements:

• Eight-plus years’ experience in digital and marketing environments (retail/e-commerce preferred)
• Deep understanding of social platforms, digital media mix, UX, SEO, and analytics
• Strong experience with Google Marketing Cloud, CMS platforms, and campaign reporting
• Excellent project management, communication, and strategic thinking skills
• A degree in Digital Marketing, Marketing, or equivalent (Google certifications preferred)
• Experience in IT service management or web-based systems
• A creative mindset with data-driven decision-making
• Ability to lead, inspire, and influence cross-functional teams

Required competencies

• Adhering to principle and values
• Persuading and influencing
• Analysing
• Learning and researching
• Delivering results and meeting customer expectations
• Following instructions and procedures
• Entrepreneurial and commercial thinking

We’re hiring a strategic and execution-focused Head of Digital Marketing to lead content strategy, community engagement, and digital growth. Reporting directly to the CEO, you will shape the brand’s voice online, grow its audience, and build a scalable marketing engine. This is a high-impact role for someone who thrives in fast-paced environments and understands how to connect with U.S. consumers through content and digital channels.

Key Responsibilities

Develop and execute a content-led digital marketing strategy focused on growth and customer engagement

Own and manage all social media channels, content calendars, and campaign development

Drive SEO performance and optimize website content for user experience and conversion

Collaborate with cross-functional teams to showcase customer success stories, educational content, and platform updates

Track and analyze digital campaign performance, using insights to refine strategy

Stay up to date with U.S. housing trends, digital marketing best practices, and consumer behavior

Work with creative contractors (e.g., designers, video editors) to bring campaigns to life

Ideal Candidate Profile

5+ years of experience in digital marketing, ideally in a U.S.-focused B2C or marketplace company

Strong written and verbal communication skills in English

Deep understanding of content marketing , brand voice development, and social media strategy

Highly organized and self-directed, with experience owning strategy and execution

Familiarity with the U.S. home improvement or housing market is a plus (or a fast learner in this space)

Experience with SEO tools, website optimization, and analytics platforms

Bonus : Exposure to managing or contributing to paid media campaigns (Google Ads, Meta, etc.)

A well-established Inbound Tour operator is looking for a Digital Marketing & Design Coordinator to support and assist the Product and Marketing Director and to help manage all Digital Marketing and communication concerns. Our client is solely a B2B – someone with this understanding is important.

Please note this is a mid-level position.

Required Skills:

• Adobe Illustrator
• Advertising
• Copy Editing
• Copywriting
• Design
• Marketing
• Photoshop
• Social Media Marketing
• Mailchimp

RESPONSIBILITIES:

1. Content creation & copy editing:

• Writing, reviewing, editing, and updating all marketing content
• Design of promotional materials
• Bring creativity and inspiration to propose future content

2. Digital:

• Prepare well-structured drafts using digital publishing platforms
• Schedule content in line with global engagement strategies
• Conduct keyword research and use SEO guidelines to optimize content
• Using social media to engage consumers, respond to questions or complaints, and promote company initiatives
• Monitoring social media and company website metrics
• Coordinate with marketing and design teams to illustrate articles
• Measure web traffic to content (e.g., conversion and bounce rates)
• Develop creative and engaging social media content
• Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Pinterest, Instagram, adapting content to suit different channels
• Oversee, plan, schedule, and deliver content across different platforms
• Create engaging multimedia content (and/or outsource this effectively) across multiple platforms
• Develop, launch, and manage campaigns that promote our organization and brand
• Form key relationships with identified influencers across the social media platforms
• Undertake audience research
• Manage and facilitate social media communities by responding to social media posts and developing discussions
• Monitor, track, analyze, and report on performance on social media platforms using tools such as Google Analytics and Facebook Insights
• Research and evaluate the latest trends and techniques

3. Design:

• Creation of collateral (including, but not limited to, graphic design, logos, brochures, estate advertisements, and press releases using InDesign or suitable alternative)
• Liaise with external design and print houses where necessary to ensure production deadlines are met
• Liaising with all departments to execute their design needs

4. Communication & Administrative Support:

• Coordination and management of all Printed Collateral
• Quotes from relevant companies and orders
• Coordination and supervision of team photo and video shoots (e.g., during educationals and special events)
• Provide support and guidance with regards to brand guidelines, content updates, website updates, collateral updates
• Assist with any other needs or requests that may arise

Main Requirements:

• Relevant qualification in Marketing/Advertising, or equivalent
• Preferably 3-4 years previous experience in a similar role
• Proficient in InDesign, Photoshop, and Illustrator
• Active on social media
• Knowledge of CMS
• Excellent copywriting and copy-editing skills
• Highly organized
• Strong attention to detail
• Knowledge of web analytics
• Must be proficient with the English language
• Excellent interpersonal & communication skills
• Ability to maintain a professional working relationship with all departments
• Flexibility and Accountability

Market Related