Chief Marketing Officer
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Join to apply for the Chief Marketing Officer role at ExecutivePlacements.com - The JOB Portal
3 days ago Be among the first 25 applicants
Join to apply for the Chief Marketing Officer role at ExecutivePlacements.com - The JOB Portal
Join Us: Chief Marketing Officer (CMO) Opportunity
Industry: Higher Education | EdTech
Location: Johannesburg
Are you a
Recruiter:
Dananda Talent
Job Ref:
JHB000524/Nonhl
Date posted:
Tuesday, June 24, 2025
Location:
Johannesburg, South Africa
Salary:
900,000 Annually
SUMMARY:
Join Us: Chief Marketing Officer (CMO) Opportunity
Industry: Higher Education | EdTech
Location: Johannesburg
Are you a performance-driven marketing leader who thrives in fast-paced, entrepreneurial environments? Do you believe that marketing must drive sales , not just awareness? Are you passionate about transforming lives through education on a global scale?
A leading international business school is looking for a strategic yet hands-on CMO to lead its global marketing operations across South Africa, India, and emerging African markets .
Responsibilities
- Own and drive the global marketing strategy, with a strong focus on digital ROI, lead generation, and revenue growth.
- Align marketing with sales, business development, and academic teams to ensure impactful campaigns that convert leads into customers.
- Oversee high-budget digital marketing campaigns across Google, Meta, LinkedIn, and more ensuring top-notch performance.
- Manage regional marketing teams, while tailoring strategies for local market needs and behaviours.
- Build a high-performance, data-driven marketing culture that balances brand storytelling with commercial results.
- Educational Background: A graduate qualification in Marketing, with a preference for a Master’s degree or MBA.
- 10+ years in senior marketing roles, ideally in education, EdTech industries
- Deep expertise in digital marketing, paid media, SEO, CRM, and marketing automation.
- Strong commercial acumen, you speak the language of CAC, CPL, LTV, ROI.
- Experience marketing in multi-country environments especially in South Africa, India, and other African markets.
- Visionary leadership combined with the ability to roll up your sleeves.
Seniority level
- Seniority level Executive
- Employment type Full-time
- Job function Marketing and Sales
- Industries Advertising Services
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#J-18808-LjbffrHead Of Technical Marketing, Investments And Umbrella Product
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Select how often (in days) to receive an alert : Head of Technical Marketing, Investments and Umbrella Product Business Unit : Discovery Employee Benefits Function : Actuarial Sciences Date : 29 May Achieve more than YOU BELIEVE Discovery Corporate & Employee Benefits Head of Technical Marketing, Investments and Umbrella Product About Discovery Discovery's core purpose is to make people healthier and to enhance and protect their lives.
We seek out and invest in exceptional individuals who understand and support our core purpose, and whose own values align with those of Discovery.
Our fast-paced and dynamic environment enables smart, self-driven people to be their best.
As global thought leaders, Discovery is passionate about innovating in order to not only achieve financial success, but to ignite positive and meaningful change within our society.
About Discovery Corporate & Employee Benefits Discovery Corporate and Employee Benefits is the first and only employee benefits provider to shape employee behaviour, creating healthier and wealthier workforces.
It is an exciting business to be in as we reimagine the way retirement savings and life insurance are brought to companies and employees.
Key Purpose The Head of Technical Marketing and Umbrella Product for Discovery Corporate & Employee Benefits (CEB) takes ownership for technical marketing across the CEB product suite (group risk, retirement funds, and healthy company, and any new propositions launched).
They are responsible for the positioning, launch and rollout of products; for the ongoing sales support and market positioning of products; for investment support and servicing; and for thought leadership and Hub analytics.
As Head of Umbrella Products, they are responsible for maintaining and enhancing the umbrella fund proposition, including the investment proposition, and for ensuring that the umbrella fund product and service is meeting sales and member outcome objectives.
Areas of responsibility may include but not limited to Overseeing the Communications Team, responsible for all operational comms and forms, sales support, brochureware, and client communication strategies.
Total headcount : 4) Overseeing the Technical Marketing Team, who is responsible for the product and sales support of all CEB products.
Total headcount : 4) Technical Marketing responsibility includes : Supporting sales through reusable collateral and bespoke deal support (material and presenting) Building key broker relationships to support sales and market insights Co-developing marketing strategies together with Marketing Supporting the Hub with bespoke client analytics Creating thought leadership content, and conceptualising and executing events Overseeing the Investment Team, responsible for investment product development, analytics, technical marketing, and servicing (Total headcount : 1) Umbrella fund pricing (basis and bespoke client pricing) Active participation in the R&D Steering Committee to influence umbrella product development Representing the umbrella product in governance committees, executive committees, and boards Developing and driving strategies for achieving member behaviour change objectives Developing future leaders for CEB Technical Marketing, Investments and Umbrella Product.
Defining and supporting strategic new business initiatives Personal Attributes Excellent conceptual and technical ability Excellent communications, both written and verbal Comfortable presenting to external parties Accuracy (Advanced) Analytical (Advanced) Strong team player.
Ability to work in a collaborative / problem solving environment.
Ability to multitask.
Education and Experience Qualified Actuary 10 years + of Senior Management experience 5+ years investments experience Knowledge of the corporate and employee benefits industry in SA Excellent English and presentation skills Top achiever Employment Equity The Company's approved Employment Equity Plan and Targets will be considered as part of the recruitment process.
As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.
EMPLOYMENT EQUITY The Company's approved Employment Equity Plan and Targets will be considered as part of the recruitment process.
As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.
#J-18808-LjbffrChief Marketing Officer
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You will drive the next phase of growth for one of South Africas most meaningful brands.
Leading a talented team, youll build systems that turn real-world milestones into stories that resonate and strategies that scale.
What Youll Lead
- Building a high-performance marketing team aligned to brand growth and visibility.
- Crafting a content and communications engine rooted in real success stories and proof of change.
- Positioning the brand as the natural choice for those who want their actions to matter.
- Creating data-driven strategies that turn visibility into sustainable growth.
- Working alongside operational and product teams to ensure a unified experience across every touchpoint.
What You Bring
- 10+ years in marketing or related fields, with a minimum of 5 years in leadership roles.
- Deep understanding of scaling brands through both storytelling and performance metrics.
- A sharp eye for turning milestones into movement and insight into what drives lasting engagement.
- Proven success in building high-functioning, cross-disciplinary teams.
- A mindset that knows purpose without performance is just noise and believes in results that speak for themselves.
What Success Looks Like
- Tangible growth in reach, recognition, and reputation.
- A brand that is not only seen but trusted and remembered.
- Sustainable momentum built through intelligent, purposeful strategy.
- A marketing team that thrives under your leadership and delivers results without losing its soul.
What Awaits You
- A fast-moving environment built on integrity, ambition, and action.
- Full ownership of the marketing journey from strategy to execution.
- The chance to put your fingerprint on a platform that stands for something real.
- A culture that believes in transparency, autonomy, and growth both personal and professional.
Senior Manager, Marketing Technology
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2 days ago Be among the first 25 applicants
Make an impact with NTT DATA
Join a company that is pushing the boundaries of what is possible. We are renowned for our technical excellence and leading innovations, and for making a difference to our clients and society. Our workplace embraces diversity and inclusion – it’s a place where you can grow, belong and thrive.
Make an impact with NTT DATA
Join a company that is pushing the boundaries of what is possible. We are renowned for our technical excellence and leading innovations, and for making a difference to our clients and society. Our workplace embraces diversity and inclusion – it’s a place where you can grow, belong and thrive.
Your day at NTT DATA
We are looking for a marketing professional to join the marketing technology center of excellence team to help the NTT DATA marketing organization continue to scale in various marketing technologies including MRM (Marketing Resource Management), SEO (Search Engine Optimization), website translation and employee advocacy, social media platforms and others. As the Senior Manager Marketing Technology, you will play a critical role in building a global MarTech stack with centralized platforms for regional use. This approach will enable faster time to market, asset and campaign re-use and best practices.
The Senior Manager Marketing Technology will join the center of excellence team to help the broader NTT DATA marketing organization to scale in various marketing technologies including MRM (Marketing Resource Management), SEO (Search Engine Optimization), website translation and employee advocacy, social media platforms and others. The Senior Manager Marketing Technology will play a critical role in building a global MarTech stack with centralized platforms for regional use to execute marketing that resonates most with our clients. This approach will enable faster time to market, asset and campaign re-use and best practices.
Responsibilities
What you'll be doing
- Act as product owner of MRM (Marketing Resource Management), SEO (Search Engine Optimization), website translation and employee advocacy, social media platforms and others and as the primary point of contact for the applications – including staying abreast of application features both upcoming and existing.
- Lead the evaluation and rationalization of current, similar applications to select one for standardization.
- Work with cross-functional teams and marketing platform stakeholders across NTT DATA globally: Interact and collaborate regularly with IT, Enterprise Architecture, marketing stakeholders, business analysts and project management.
- Develop business cases with input of team members and stakeholders.
- Support identifying total cost of ownership, gathering business requirements and score applications.
- Maintain and identify integration platform owners, foster and build relationships with regional platform users.
- Lead the rollout of the chosen application, using change management skills to ensure application adoption through clear and transparent communication.
- Develop training plans and working closely with the MarTech Best Practices and Governance role to ensure standards are established for global use.
- Experience with managing various marketing technologies such as Wrike & Magnetic, Adobe WorkFront, BrightEdge, SEM Rush and various website translation platforms such as Smartling, DeepL, Transperfect.
- A client-first attitude toward your internal stakeholders and exceptional communication and relationship skills.
- A strong understanding of operational requirements of MRM platforms.
- A willingness and ability to learn on the job from key stakeholders where direct knowledge may lack.
- Strong project management skills and attention to detail.
- Strong process orientation -- able to analyze tasks and execute in collaboration cross-functional teams and stakeholders.
- Proactive, self-motivated and able to work effectively with teams to develop new processes.
- Experience developing business cases and participating in gathering business requirements.
- 8-10 years relevant experience.
- Undergraduate degree or equivalent combination of education and work experience.
- Experience with either Wrike & Magnetic or Adobe Workfront.
- Advanced level of verbal and written communication skills and ability to communicate to different levels within the organization (email, documentation, PowerPoint).
Hybrid Working
About NTT DATA
NTT DATA is a $30+ billion trusted global innovator of business and technology services. We serve 75% of the Fortune Global 100 and are committed to helping clients innovate, optimize and transform for long-term success. We invest over $.6 billion each year in R&D to help organizations and society move confidently and sustainably into the digital future. As a Global Top Employer, we have diverse experts in more than 50 countries and a robust partner ecosystem of established and start-up companies. Our services include business and technology consulting, data and artificial intelligence, industry solutions, as well as the development, implementation and management of applications, infrastructure, and connectivity. We are also one of the leading providers of digital and AI infrastructure in the world. NTT DATA is part of NTT Group and headquartered in Tokyo.
Equal Opportunity Employer
NTT DATA is proud to be an Equal Opportunity Employer with a global culture that embraces diversity. We are committed to providing an environment free of unfair discrimination and harassment. We do not discriminate based on age, race, colour, gender, sexual orientation, religion, nationality, disability, pregnancy, marital status, veteran status, or any other protected category. Join our growing global team and accelerate your career with us. Apply today. Seniority level
- Seniority level Mid-Senior level
- Employment type Full-time
- Job function Marketing and Sales
- Industries IT Services and IT Consulting
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#J-18808-LjbffrMarketing Manager (Senior)
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Discovery – Marketing
Senior: Sponsorships and Experiential Marketing Manager
About Discovery
Discovery’s core purpose is to make people healthier and to enhance and protect their lives. We seek out and invest in exceptional individuals who understand and support our core purpose, and whose own values align with those of Discovery. Our fast-paced and dynamic environment enables smart, self-driven people to be their best. As global thought leaders, we are passionate about innovating in order to not only achieve financial success, but to ignite positive and meaningful change within society.
Key Purpose
The Sponsorship and Experiential Marketing Manager role is an integral part of a team specialising in strategic sponsorships and experiential marketing initiatives. This includes managing and conceptualising cross functional sports and lifestyle events and initiatives, consumer engagements, and other marketing extensions.This position is expected to deliver creative solutions that foster lasting relationships that resonate with consumers and the broader South African community. We are looking for a leader to develop programmes and implement cutting-edge ideas that reflect our company’s innovative spirit.The position requires collaboration with internal and external stakeholders and to help identify unique opportunities to deliver against business objectives, while carefully tracking budgets and results.
Responsibilities
To manage and deliver sponsorship & experiential marketing by:
Functioning as a thought leader with significant knowledge of all aspects of sponsorships & experiential marketing, including cutting-edge techniques to engage and excite the consumer.
- Monitor industry trends, competitive landscape (strengths, weaknesses and opportunities), including digital and social media to inform all existing activity and/or inspire the development of new executions and experiences.
- Monitor consumers, competitors and culture trends. Listen, learn and mine insights that will direct the brand.
Develop creative strategies as well as seed ideas based on marketing strategy, messaging and objectives.
- Create conceptual content and deliver it in a compelling way in order to achieve buy in from various stakeholders.
- Lead integration amongst the various marketing, advertising and PR partners to ensure consistent brand identification and exposure.
- Provide aesthetic oversight to projects, evaluate and select creative (art and copy) pertaining to the portfolios assets (brand ambassadors’ programme, sports and lifestyle events and initiatives, consumer engagements and other marketing extensions).
360° event/ project management from scheduling to real time execution.
- Oversee all event, marketing & project planning and estimates for project scope. Manage schedules and resource requirements.
- Develop and manage assigned project budgets ensuring programmes are properly budgeted, estimated, and scheduled.
- Develop and manage assigned project plans to ensure milestones are met to a high standard.
- Proactively direct and manage multiple assignments on time and on budget while always protecting and ensuring the Discovery and Vitality brands are held in the highest regard.
Deliver both internal and client-facing proof of accomplishment.
- Responsible for overall quality and presentation of project work and effectively developing and communicating marketing strategies and creative standards.
- Own post-mortem ROI evaluation/project/event follow-ups.
Areas of responsibility will include but are not limited to:
- Overall brand, sponsorship, project & event management.
- There is an emphasis on sports-related events, with a particular focus on mass participation events particularly for running and cycling.
- The role involves possible traveling to various events nationwide, and working hours will vary depending on the specific event schedule. This may require weekend or evening work.
- A passion and knowledge for all sports is essential as well as knowledge of the sponsorship landscape and industry.
- Co-ordination of suppliers, and communications to Discovery communities, including social media and PR management.
- Putting together strategies and business plans, as well as presenting and getting buy from senior leaders is essential.
- Liaising with advertising agencies, writing and managing creative briefs. Ensuring that briefs are met timeously.
- Ensuring that events are planned and executed appropriately, as well as dealing with crisis management.
- Managing the production of print, merchandise and promotional items for sponsorships.
- Managing procurement and budget control processes.
- Ensuring that all sponsorship queries are responded to timeously.
- Monitoring the implementation progress of experiential marketing plans for sponsorships.
- Production of monthly reports, status reports, project reports and ROI on sponsorships.
- Managing sponsorship queries and feedback - telephonic and written.
- Unpacking complex business needs and providing creative solutions considering all stakeholders.
- Create integrated solutions, which are consistent across all Discovery brands/businesses and communities and which meet best practice marketing and sponsorship principles.
- Ensure solutions are in line with Discovery’s marketing model.
- Development and management of people by:
- Coaching, guiding and developing direct report to successfully manage and market sponsorship properties.
- Build and maintain relationships with key business people, both at a strategic and operational level.
- Proactive by:
- Bringingideas & innovation to the business.
- Measuring impact and drive corrective action.
- Ensuringeffective implementation of plans.
- Managing conflict.
- Be responsive to business needs.
Competencies
- Strategic thinker
- Flawless execution
- Lateral thinker
- Influence and persuade people to get things done
- Experienced negotiation skills
- Excellent presentation skills to sell ideas
- Multi-task projects
- Leadership skills: guide, develop and motivate others
- Effective decision maker
- Solve complex problems
- Build trusted partnerships
- Manage trade-offs
- Instill confidence in others
- Communicate well in English (written and verbally)
- Attention to detail
Attributes
- Empathetic
- Diplomatic
- People and relationship focused
- Sociable
- Team Player
- Trustworthy
- Resilient
- Able to work under pressure and provide answers and direction to others
- Flexible and adaptable
- Tenacious and persistent
- Dynamic and energetic
- Driven
- Passionate
- Have initiative, be a self-starter
- Naturally inclined to work hard
- Action oriented (doer)
- Solution driven
- Detail oriented
- Ability to think outside the box
Education and Experience
- Minimum 3-year undergraduate degree (marketing or communication focused)
- Minimum 10 years of experience in marketing, sponsorships and events coordination/ management
- Relevant industry experience
- Post graduate qualification in marketing preferable
A knowledge of the following will need to be developed or will be advantageous:
- Sponsorships & Experiential marketing environment in South Africa and internationally
- A love of sports and wellness
- Different Discovery audiences and stakeholders
- Various marketing and media channels, including electronic and social media
- Discovery’s products and business processes
- Key individuals in Discovery and who to go to for what
Print and production processes (including timelines and costing)
EMPLOYMENT EQUITY
The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.
Head of Marketing & Admissions
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- Business Unit: Pinnacle College Ridge View High School
- Company primary industry: Education Management
- Job functional area: Marketing
The ADvTECH Schools Division leads the private sector in the field of education, contributing meaningfully towards the sustainable development of human capacity in South Africa.
Duties:
- Admission process for new enrolments;
- Marketing of Campus at exhibitions and other events;
- Arrange for interviews of prospective parents/students;
- Take prospective parents/students on school tour;
- Meet with prospective parents/students;
- All administrative duties associated with admission/enrolment process;
- Regular updating of Campus information brochures;
- Lead, plan, direct and implement overall enrolment, communication and marketing strategies
- Oversee and actively participate in the creation, design, budget and production of regularly produced events and all school publications.
- Co-ordinate all advertising, publicity, and public relations activities.
- Design strategies and implement concrete plans to increase awareness, enquiries and enrolments.
- Plan for and deploy digital activities: website, online campaigns, social media and digital content production.
- Plan and manage the department budget in order to maximize the effectiveness of all communications.
- Create and execute a plan that regularly places the school in local media. Manage all messaging in the media.
- Manage all aspects of the school’s print and electronic communications, ensuring the continuity of the school’s brand and logo.
- Oversee the work of graphic designers and print vendors in production of printed materials and web visuals.
- Participate actively in the work and success of the senior leadership team and provide support for school events and administrative jobs as requested.
- Organise and execute open days, open mornings, school tours and exhibitions.
- Conduct competitor research.
- Excellent interpersonal and communication skills;
- Good typing, organisational and administrative skills;
- Able to work accurately under pressure;
- An ability to maintain confidentiality is essential;
- Enthusiastic, energetic and creative;
- Must be a team worker;
- Good proficiency in Word, Excel, Power-Point, Outlook
Qualifications:
- Minimum requirement is a recognized Degree.
Experience:
- Minimum of 3 years’ experience in the same or similar type of position in a similar environment.
Please apply online via the ADvTECH Career Portal:
Radiokop, Roodepoort, Gauteng, South Africa
#J-18808-LjbffrHead Of Marketing
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B. Comm degree in Marketing or Postgraduate Diploma in Marketing
Responsible for developing the Marketing Strategy and ensuring its implementation
Develop business cases for marketing programmes at the proposal stage and make recommendations on marketing tactics
Mentor and coach staff to identify training needs and improve overall skill levels
4 years of Experience in building complex marketing programmes and reporting on the results
Valid RSA drivers license
Willing to travel
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Head Of Marketing
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At Lyceum College, we believe education changes lives—and we're looking for a dynamic Head of Marketing who shares that belief and knows how to translate strategy into real growth.
Are you a seasoned marketing leader with a deep understanding of sales processes, performance marketing, and brand building?
Are you passionate about driving campaigns that don't just look good, but deliver measurable results? If that sounds like you, we want to hear from you.
What You'll Do- Lead the marketing department and manage the execution of multi-channel campaigns that drive student acquisition and retention.
- Work closely with sales leadership to ensure marketing efforts are directly aligned with sales targets, lead generation, and conversion goals.
- Use insights and analytics to shape data-driven strategies and improve campaign effectiveness, leveraging AI tools and automation to enhance targeting, personalization, and performance tracking.
- Own and evolve the Lyceum College brand, ensuring relevance and resonance in a highly competitive market.
- Oversee digital strategy (SEO, SEM, social, email, content) and traditional channels to support aggressive growth objectives, incorporating emerging technologies where relevant.
- Manage and mentor a growing team of marketers, creatives, and agency partners, encouraging a culture of tech-enabled innovation and experimentation.
- A minimum of 5–7 years in a senior marketing leadership role, preferably within the education, FMCG, or services industry.
- Proven experience in aligning marketing with sales functions to improve lead quality, sales conversion, and ROI.
- Strong command of digital marketing tools, CRM systems, and marketing automation platforms, with exposure to AI-enhanced marketing tools and data analytics platforms.
- Exceptional leadership, communication, and project management skills.
- A creative, data-savvy, and commercially focused mindset, with a passion for technology-enabled growth.
Senior Manager: Digital Marketing COE Life, Non-Life and Hippo
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Join to apply for the Senior Manager: Digital Marketing COE Life, Non-Life and Hippo role at Telesure Investment Holdings (TIH)
Senior Manager: Digital Marketing COE Life, Non-Life and HippoJoin to apply for the Senior Manager: Digital Marketing COE Life, Non-Life and Hippo role at Telesure Investment Holdings (TIH)
Get AI-powered advice on this job and more exclusive features.
Join TIH, home to some of South Africa’s leading financial service providers, and grow your career while being part of an organisation with purpose.
Job Purpose
Responsible for the overall strategic direction and management of the digital marketing function to deliver the performance KPI’s of multiple brands and product lines. Optimises digital learnings and opportunities across the non-life, life & Hippo businesses. Responsible for acquisition led performance marketing and digital customer experience, as well as digital brand engagement. The incumbent will be responsible for driving the teams performance of the digital marketing eco-system, including SEO, and CRO channels, as well as acquisition led website performance and optimisation, digital analytics and reporting; data optimisation; agile test and learn; marketing technology and driving website front-end acquisition strategies. Responsible for shaping the future direction of digital marketing, the roadmap and ensuring the business keeps at the forefront of the ever-changing digital landscape. A general knowledge of non-digital marketing, brand principles and commercial acumen is necessary.
Responsibilities
Information and Business Advice
Provide authoritative specialist advice to the Marketing teams of the various TIH brands to guide the implementation of digital marketing strategies to ensure multi band efficiencies for growth of the business.
Recommendations
Provide integrated long-term solutions and strategies Responsible for providing insights and expertise on Optimising digital learnings and opportunities across the non-life, life & Hippo businesses. Ensures multibrand efficiencies/bidding control. Focus on SEO & CRO. Act as Digital Marketing Business Owner. Responsible for and the owner of digital marketing calendar including representing brands on all digital platforms. Growth of Digital channel KPI of % of sales.
Digital Marketing Strategy and Roadmap
Lead the development of digital marketing strategy and the integrated digital marketing road map that together will enable TIH brand to grow and evolve the digital marketing ecosystem.
Digital Marketing Capabilities
Create and effectively communicate the digital marketing capability road map with the executive team and senior stakeholders. Lead cross-functional collaboration across marketing and technology to define and prioritise foundational and innovative digital marketing capabilities.
Develop and take ownership of Digital Enablement Strategy in conjunction with TIH’s financial and customer centricity goals, in order to move our digital maturity from nascent/emerging to multi-moment.
Develop and execute enablement strategies encompassing market segmentation, digital experience, product mix and positioning, channel optimisation and efficiency and analytics to achieve or exceed defined business goals.
Leadership and Direction
Identify and communicate the actions needed to implement the function's strategy and business plan within the business area or department; explain the relationship to the broader organisation's mission, vision and values; motivate people to commit to these and to doing extraordinary things to achieve local business goals. Lead a multi-disciplinary team of professionals across digital marketing specialists, analytics, operations, enablement, development and creative.
Build a performance-driven, test and learn and commercially driven team focused on performance and productivity, Champion a culture of proactively managing risk, continuous improvement, action and accountability.
Digital Marketing Plan Execution
Lead execution for the digital marketing plan, overseeing inbound and outbound digital channels and all aspects of digital marketing campaigns. Responsible for and the owner of digital marketing calendar including representing brands on all digital platforms. Growth of Digital channel KPI of % of sales.
Insights and Reporting
Set and lead execution of the data and analytics reporting plan, creating strategies and templates to report data in a meaningful way. Create, present, and communicate high-impact data and analytics insights and recommendations to critical internal and external stakeholders. Manage the analytics team to work with data science & BI tools to build reports to analyse data to improve business reporting and campaign effectiveness. Prepare and manage regular management reports for production metrics, customer experience and analytics. Establish and monitor industry level benchmarks for marketing performance and digital customer/partner experience. Develop competitive analysis by segment, channel and persona - through a structured approach to identify and act on developments in the digital domain to defend and expand TIH brands position in the market.
Digital Strategy/Transformational Projects Execution
Define a digital road map to transform the business, identifying the domains and activities that benefit from rapid digitisation. Design the right operating model for digital and determine the best-fit suppliers to support execution. Develop and drive top and bottom-line performance improvement by working with the Chief Marketing Officer and wider technical teams to sustainably transform our business. Achieve objectives and aspiration of the business through the delivery of market leading marketing and digital enablement solutions.
Performance Management
Manage and report on performance within the department or area of responsibility; set appropriate performance objectives for direct reports and hold them accountable for achieving these; take appropriate corrective action where necessary to ensure the achievement of annual business objectives.
Establish and monitor industry level benchmarks for marketing performance and digital customer/partner experience. Develop, manage and execute against a performance and productivity driven annual plan.
Mentor & develop the skills within the team (includes setting & providing feedback on monthly KPI's & targets)
Ensure governance standards across the digital campaigns for paid and organic and enforced and well-managed. Manage the team that creates and deploys all digital performance marketing activities of the TIH brands across all digital channels (ie: Social Media, Adwords/PPC, SEO, display) with a focus on growth and first time buyer acquisition.
Stakeholder Engagement
Identify and manage stakeholders up to C-suite level, finding out their needs/issues/concerns and reacting to these by leading and coordinating the development of stakeholder engagement plans to support the communication of business information and decisions.
Collaborate with other country peers (UK & AUS) to share learnings and enhance digital marketing capabilities. Work closely with internal business units to ensure digital marketing strategy is aligned with all brand and sales strategies and are working withing existing governance standards. Manage and inspire external partners to enhance and develop the organisational initiatives. Work closely with peer functions such as digital teams, brand, sales, operations and data science to ensure the business objectives are being met.
Customer Needs/Experience Research
Lead the design and execution of customer research projects by collecting and analysing customer and market data to develop an understanding of customer segments, trends, needs, and expectations. Ensure the management of the end-to-end marketing discipline that leverages insights, data & analytics, processes and technology practices to maximise the effectiveness and efficiency of digital marketing initiatives. Constantly pursue marketing opportunities (digital and direct marketing) through effective leverage of customer insights, customer feedback mechanisms, digital tools, data and analytics to heighten digital customer experience and financial goals.
Improvement / Innovation
Initiate, formulate and implement new business practices within a specific discipline while managing the development and/or delivery of a significant element of the organisation's change management program.
Deploy and optimise of best practice multi-channel and multi-product marketing for acquisition, growth and retention programs inclusive of the elements necessary for their enablement - greater digitisation of our business across the end-to-end customer and partner experience.
Personal Capability Building
Act as subject matter expert in an area of technology, policy, regulation, or operational management for the team. Maintain external accreditations and in-depth understanding of current and emerging external regulation and industry best practices through continuing professional development, attending conferences, and reading specialist media.
Education
Grade 12/ SAQA Accredited Equivalent (Essential); A relevant degree in Digital Marketing (Essential); Bachelor’s Degree or equivalent in Marketing Management or Customer Relationship Management (Advantageous); Diploma or equivalent on Marketing Automation strategy and implementation (Advantageous)
Experience
10-15 years’ work experience with extensive understanding of Digital Marketing campaign and financial management, analysis and performance reporting. (Essential). 3-6 years' management experience (Essential)
Think you have what it takes to be part of an unstoppable team who constantly finds better ways to give peace of mind? Don't wait, apply now.
- Seniority level Director
- Employment type Full-time
- Job function Marketing and Sales
- Industries Insurance
Referrals increase your chances of interviewing at Telesure Investment Holdings (TIH) by 2x
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#J-18808-LjbffrMarketing Manager (Senior)
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Join to apply for the Marketing Manager (Senior) role at Discovery Limited
Join to apply for the Marketing Manager (Senior) role at Discovery Limited
Discovery – Marketing
Senior: Sponsorships and Experiential Marketing Manager
About Discovery
Discovery’s core purpose is to make people healthier and to enhance and protect their lives. We seek out and invest in exceptional individuals who understand and support our core purpose, and whose own values align with those of Discovery. Our fast-paced and dynamic environment enables smart, self-driven people to be their best. As global thought leaders, we are passionate about innovating in order to not only achieve financial success, but to ignite positive and meaningful change within society.
Discovery – Marketing
Senior: Sponsorships and Experiential Marketing Manager
About Discovery
Discovery’s core purpose is to make people healthier and to enhance and protect their lives. We seek out and invest in exceptional individuals who understand and support our core purpose, and whose own values align with those of Discovery. Our fast-paced and dynamic environment enables smart, self-driven people to be their best. As global thought leaders, we are passionate about innovating in order to not only achieve financial success, but to ignite positive and meaningful change within society.
Key Purpose
The Sponsorship and Experiential Marketing Manager role is an integral part of a team specialising in strategic sponsorships and experiential marketing initiatives. This includes managing and conceptualising cross functional sports and lifestyle events and initiatives, consumer engagements, and other marketing extensions. This position is expected to deliver creative solutions that foster lasting relationships that resonate with consumers and the broader South African community. We are looking for a leader to develop programmes and implement cutting-edge ideas that reflect our company’s innovative spirit. The position requires collaboration with internal and external stakeholders and to help identify unique opportunities to deliver against business objectives, while carefully tracking budgets and results.
Responsibilities
To manage and deliver sponsorship & experiential marketing by:
Functioning as a thought leader with significant knowledge of all aspects of sponsorships & experiential marketing, including cutting-edge techniques to engage and excite the consumer.
- Monitor industry trends, competitive landscape (strengths, weaknesses and opportunities), including digital and social media to inform all existing activity and/or inspire the development of new executions and experiences.
- Monitor consumers, competitors and culture trends. Listen, learn and mine insights that will direct the brand.
- Create conceptual content and deliver it in a compelling way in order to achieve buy in from various stakeholders.
- Lead integration amongst the various marketing, advertising and PR partners to ensure consistent brand identification and exposure.
- Provide aesthetic oversight to projects, evaluate and select creative (art and copy) pertaining to the portfolios assets (brand ambassadors’ programme, sports and lifestyle events and initiatives, consumer engagements and other marketing extensions).
- Oversee all event, marketing & project planning and estimates for project scope. Manage schedules and resource requirements.
- Develop and manage assigned project budgets ensuring programmes are properly budgeted, estimated, and scheduled.
- Develop and manage assigned project plans to ensure milestones are met to a high standard.
- Proactively direct and manage multiple assignments on time and on budget while always protecting and ensuring the Discovery and Vitality brands are held in the highest regard.
- Responsible for overall quality and presentation of project work and effectively developing and communicating marketing strategies and creative standards.
- Own post-mortem ROI evaluation/project/event follow-ups.
- Overall brand, sponsorship, project & event management.
- There is an emphasis on sports-related events, with a particular focus on mass participation events particularly for running and cycling.
- The role involves possible traveling to various events nationwide, and working hours will vary depending on the specific event schedule. This may require weekend or evening work.
- A passion and knowledge for all sports is essential as well as knowledge of the sponsorship landscape and industry.
- Co-ordination of suppliers, and communications to Discovery communities, including social media and PR management.
- Putting together strategies and business plans, as well as presenting and getting buy from senior leaders is essential.
- Liaising with advertising agencies, writing and managing creative briefs. Ensuring that briefs are met timeously.
- Ensuring that events are planned and executed appropriately, as well as dealing with crisis management.
- Managing the production of print, merchandise and promotional items for sponsorships.
- Managing procurement and budget control processes.
- Ensuring that all sponsorship queries are responded to timeously.
- Monitoring the implementation progress of experiential marketing plans for sponsorships.
- Production of monthly reports, status reports, project reports and ROI on sponsorships.
- Managing sponsorship queries and feedback - telephonic and written.
- Unpacking complex business needs and providing creative solutions considering all stakeholders.
- Create integrated solutions, which are consistent across all Discovery brands/businesses and communities and which meet best practice marketing and sponsorship principles.
- Ensure solutions are in line with Discovery’s marketing model.
- Development and management of people by:
- Coaching, guiding and developing direct report to successfully manage and market sponsorship properties.
- Build and maintain relationships with key business people, both at a strategic and operational level.
- Proactive by:
- Bringing ideas & innovation to the business.
- Measuring impact and drive corrective action.
- Ensuring effective implementation of plans.
- Managing conflict.
- Be responsive to business needs.
- Strategic thinker
- Flawless execution
- Lateral thinker
- Influence and persuade people to get things done
- Experienced negotiation skills
- Excellent presentation skills to sell ideas
- Multi-task projects
- Leadership skills: guide, develop and motivate others
- Effective decision maker
- Solve complex problems
- Build trusted partnerships
- Manage trade-offs
- Instill confidence in others
- Communicate well in English (written and verbally)
- Attention to detail
- Empathetic
- Diplomatic
- People and relationship focused
- Sociable
- Team Player
- Trustworthy
- Resilient
- Able to work under pressure and provide answers and direction to others
- Flexible and adaptable
- Tenacious and persistent
- Dynamic and energetic
- Driven
- Passionate
- Have initiative, be a self-starter
- Naturally inclined to work hard
- Action oriented (doer)
- Solution driven
- Detail oriented
- Ability to think outside the box
- Minimum 3-year undergraduate degree (marketing or communication focused)
- Minimum 10 years of experience in marketing, sponsorships and events coordination/ management
- Relevant industry experience
- Post graduate qualification in marketing preferable
- Sponsorships & Experiential marketing environment in South Africa and internationally
- A love of sports and wellness
- Different Discovery audiences and stakeholders
- Various marketing and media channels, including electronic and social media
- Discovery’s products and business processes
- Key individuals in Discovery and who to go to for what
EMPLOYMENT EQUITY
The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply. Seniority level
- Seniority level Associate
- Employment type Full-time
- Job function Marketing and Sales
Referrals increase your chances of interviewing at Discovery Limited by 2x
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