169 Content Marketing jobs in Johannesburg

Overview

Social Media Marketing Manager required in Johannesburg.

• Create and implement a comprehensive social media strategy aligned with business goals and brand messaging.
• Develop, curate, and schedule engaging and relevant content, including text, images, and videos, for various social media channels.
• Monitor, analyse, and report on social media performance using analytics tools (Sprinklr, GA4); adjust strategies as needed.
• Plan, launch, and manage social media marketing campaigns, including paid promotions, to achieve specific objectives like lead generation or increased brand reach.
• Track key performance indicators (KPIs), such as reach, engagement, and follower growth, using analytics tools to assess campaign effectiveness.
• Stay updated on emerging social media trends, algorithm changes, and best practices to inform strategy and content decisions.
• Produce reports on social media performance, providing insights and recommendations for future strategy optimisation.
• Understand, implement pixels and tags on sites and making sure tags are working as required.

• Expertise in Social Media Marketing and Social Media Optimisation (SMO).
• Strong Communication and Digital Marketing skills.
• Ability to develop and execute effective Content Strategies.
• In-depth knowledge of social media management and analytics tools (e.g., Hootsuite, Sprout Social, Meta Business Suite).
• Proven track record of managing successful social media campaigns and projects.
• Excellent analytical skills to measure and evaluate social media performance.
• Bachelor’s degree in Marketing or a related field.
• Experience in the advertising or digital industry.

Radisson Hotel Group is one of the world's largest hotel groups with ten distinctive hotel brands, and more than 1,460 hotels in operation and under development in 95+ countries. The Group's overarching brand promise is Every Moment Matters with a signature Yes I Can service ethos.

People are at the core of our business success and future. Our people are true Moment Makers and together we bring the culture, spirit, environment and opportunities that empower you to be your best, every day, everywhere, every time. Together, we make Every Moment Matter

Job Description

• Manage the properties internet presence on all social media platforms as per the guidelines from Radisson Blu Hotel Group, ensuring that responses are handled professionally and within corporate guidelines.
• Market products by developing and implementing marketing and advertising campaigns.
• Maintaining and growing social media databases.

• Preparing marketing reports by collecting, analyzing and summarizing sales data.

• Preparing a strategic social media marketing plan for all hotel outlets.

• Actively oversee and implement the property's marketing plan.
• Assist in the marketing budget and planning process and perform tasks within budget.
• Conduct continuous market research in respect of the target markets of the property.
• Produce monthly social media and marketing report as required
• Research competitive products by identifying and evaluating product characteristics, market share, pricing and advertising.
• Maintaining research databases.
• Coordinate above and below the line advertising campaigns, materials, schedules and content in respect of the specialised market segments served by the hotel.
• Develop and coordinate the production of appropriate marketing collateral.
• Conduct monthly stock audits of marketing collateral
• Coordinate direct mail campaigns including preparation of promotional material.
• Create and maintain accurate client databases for marketing distribution.
• Act as Brand Custodian and ensure that all marketing and advertising is done within parameters of branding standards and Corporate Identity Manuals and within brand standards.

• Identify new forms of promotions with the correct price points in order to maximize on total revenue opportunities.

• Design and write response letters to special markets, research survey specialists and mailing lists.

Qualifications

• Proven success in executing marketing strategies, adept in marketing principles.
• Demonstrated expertise in digital marketing, social media management, and content creation.
• Creative thinker, skilled in developing innovative marketing campaigns.
• Strong analytical skills for data analysis to inform marketing decisions.
• Excellent communication and presentation skills to articulate strategies to stakeholders.
• Results-driven focus on achieving measurable outcomes and ROI.
• Effective team player collaborates seamlessly with cross-functional departments.
• Demonstrated leadership capabilities, inspiring and leading marketing teams.

Wow, August has come and almost gone which left me thinking and reflecting on the current status of social media marketing. I came across a wonderful survey that was conducted in the USA, Canada, UK, India and Australia, which provides some interesting insights on the current status of Social Media Marketing. Although these are not South African insights, a lot of the data can give us an indication of current and future social media trends.

The report covers all of the major social platforms, organic and paid activities, video marketing, and much more.

This survey was conducted in January 2023 by emailing more than 400,000 marketers and asking them to participate. After 9 days, the survey was closed with 2,133 participants.

Here are the demographic breakdowns –

• 53% of marketers surveyed have 5 or more years of social media marketing experience.
• Approximately two out of five (43%) marketers said social media marketing was their full-time responsibility.
• The largest group that took the survey works for small businesses of 2-10 employees (36%), followed by the self-employed (25%).
• About two-thirds (63%) of survey participants focus primarily on attracting consumers (B2C) and the other 37% primarily target businesses (B2B).
• Most participants worked in Marketing, PR or advertising.
• Most survey participants (86%) were age 30 or older.
• Females edged out males, representing 59% of all participants.
• Most participants were based in the United States (55%), followed by Canada (5%), the United Kingdom (5%), India (4%), and Australia (3%).

• Facebook continues declining – Marketers have been diversifying away from Facebook steadily since 2018. When asked to select their single most important platform, only 45% selected Facebook, down from 67% in 2018. 14%of marketers indicated they will be decreasing their organic marketing on Facebook and only 37% of marketers plan on increasing their organic activities on the platform.
• YouTube interest is high – While only 54% of marketers use YouTube, a significant 59% plan on increasing their use of YouTube video—the largest percentage of any platform. Plus, 68% want to learn more about organic video marketing on YouTube.
• Instagram remains hot 80% of marketers are using Instagram. It’s the second most important social platform for marketing (behind Facebook). A significant 56% of marketers plan on increasing their Instagram organic activities over the next 12 months. Instagram is tied with YouTube as the top platform marketers want to learn more about.
• TikTok is growing – TikTok adoption among marketers rose from 18% in 2022 to 22% in 2023. 38% plan to increase their activity on the platform and a significant 48% are interested in learning more about TikTok.
• Facebook dominance is still strong – A very significant 89% of marketers use Facebook (followed by Instagram at 80%). 45% of marketers claim Facebook is their most important social platform. Facebook ads are used by 67% of marketers and 45% find the Facebook platform the most important for ads. Facebook also drives the most traffic and contributes the most to sales.

View the key findings that have been summarised in our two infographic images below.

We hope the above data enables you to make informed social media marketing decisions going forward.

If you are not sure which direction you want to take your marketing and require assistance with your social media marketing, contact Content 360 today.

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Eaton is committed to improving the quality of life and the environment through intelligent power management technologies. With operations in over 175 countries, we help customers manage electrical, hydraulic, and mechanical power more efficiently, safely, and sustainably. Our culture is built on innovation, inclusion, and a shared purpose to make what matters work.

We’re currently looking for a Segment Content Marketing Specialist to join our Industrial Segment marketing team, supporting strategic content development across global campaigns. This role will be based in South Africa and will collaborate closely with a small, agile team of three—with colleagues. Together, this team drives impactful content that engages industrial customers throughout their buying journey and positions Eaton as a trusted partner in the market.

What You’ll Do

The Segment Content Marketing Specialist is responsible for orchestrating the development and optimization of highly compelling content that clearly differentiates Eaton and drives engagement with prospects at every stage of their buying journey.

The Segment Content Marketing Specialist will play a pivotal role, working closely with internal MarCom Centers of Excellence (COEs) and shared services teams to ensure that all content is developed to the highest standard and presented in formats that align with how target audiences prefer to engage with and consume information—supporting their decision-making processes.

This role will leverage all relevant engagement data to inform content optimization strategies and will continuously seek feedback from field teams and, where possible, directly from customers.

The Segment Content Marketing Specialist (Industrial segments) is responsible for the following:

• Managing the development and optimization of all content needed for demand generation and ABM campaigns, complete with all required metadata.
• Leveraging UX, Social and SEO COE expertise in the supporting COEs to shape and optimize all content supporting integrated campaigns.
• Initiating development of landing page content objects in Percolate - must have good understanding of all AEM components and set out clear briefs for copywriters and publishers on required messaging, layout and needed CTAs.
• Initiating development of all required email campaigns in Percolate - must know all Eloqua email templates available and set out clear briefs on messaging, layout and needed CTAs for copywriters and Eloqua publishing teams.
• Initiating the creation of sales enablement and relevant digital assets such as flyers, brochures and catalogs that includes briefs on messaging, layout and needed CTAs.
• Initiating the creation of social posts, videos and other promotional material needed that includes briefs on messaging, layout and needed CTAs.
• Acting as a bridge between BU and Segment scrum teams and driving involvement of both.

Key Operating Principles

• Accountability: Content this role develops must be aligned to the needs identified in the buyer and campaign journey maps.
• Data-informed: Build and optimize content effectiveness using a data-informed approach at all times.

Qualifications

• Minimum bachelor level degree with postgraduate qualification in marketing or related field preferred.
• 5+ years of marketing communications experience.

Skills

• Strong English writing skills.
• Customer/market focus, work-rate, self-starter, strong attention to detail.

What We Offer

• A stimulating and collaborative environment.
• High-impact projects.
• Professional development opportunities.
• An inclusive and respectful corporate culture.

We are committed to ensuring equal employment opportunities for job applicants and employees. Our recruitment processes use balanced selection criteria and avoid unlawful discrimination against applicants on the basis of their age, colour, disability, marital status, national origin, gender, gender identity, genetic information, race or racial origin, religion, sexual orientation or any other status protected or required by law.

About Our Client:

Our client is currently looking for an extra-ordinary Social Media and Marketing position to be filled in order to transform how we appear to our customer base

and the public on multiple platforms, while keeping a consistent image and messaging style.

This position is self-managed in nature, and will encompass social media marketing, traditional marketing, and digital marketing as well as handling

communications and community engagement, while creating and increasing brand awareness, driving increased sales and enhancing the customer experience.

Were looking for someone passionate to nurture the brand and make it something identifiable and truly remarkable.

The ideal candidate is charismatic, pro-active, and au fait with social and digital marketing of extremely high-end, luxury brands on multiple platforms to different

market segments/ target markets

Responsibilities and Roles

Social Media Management

• Content Creation social media posts/ captions, reels, stories, video editing, blogs, photo selection, email content, etc.
• Content Development on site photography and cinematography, interviews, before & afters etc. project reviews etc.
• Social Content Scheduling for all social platforms.
• Social Media Advertising creating and implementing a strategy with the brand messaging in mind, paid and unpaid.
• Social Community management and managing reviews/ comments.
• Basic graphic design abilities to create infographics and relatable imagery for content. Increase traffic to website, analyse trends and develop new strategies,
• measure ROI.
• Measure and report performance of all digital marketing campaigns.
• Create and send regular newsletters/ mailers.
• Build an online audience through our website and social media stay up to date with the latest trends
• Platforms (available but not limited to) Facebook, Instagram, LinkedIn, Pinterest, WhatsApp, YouTube, MailChimp (or similar)
• Branding & Marketing
• Be proactive in developing content and media opportunities visit sites, take photos/ videos, form relationships to receive usable content.
• Maintain and update all necessary internal and external stationery/signage/displays/marketing and keep in line with brand identity.
• Ensure all marketing material is relevant, up to date and corresponds well with each other.
• Be available to attend events, host stands, working closely with the sales team.
• Build relationships with partners (architects, contractors, suppliers, service providers) and grow the database of contacts.
• Establish the companys key communication message and plans to get this message out across trade, media, direct customers, public relations, advertising, trade shows, website, social media, and digital marketing.
• Assist in event organising/planning.

Requirements

• Marketing related tertiary qualification preferred
• 1-3 years experience within a strategic marketing role
• Expertise in a range of design programs including but not limited to
• Adobe Photoshop, Illustrator, InDesign, Canva, CapCut or similar.
• Basic video editing and photography skills will be a bonus
• Strong understanding of SEO/ SEM
• Google analytics certification
• Presentation and public speaking abilities
• Ability to fit into a close-knit "family" style team
• Be creative, proactive, interactive and goal orientated

Why Join Us?

• Competitive basic salary of R 30,000.00 (negotiable based on experience and additional beneficial skills)

Join to apply for the Property Marketing Content Manager role at The Global Talent Network .

The Global Talent Co. provides opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25k+ like-minded marketing professionals.

As a Property Marketing Manager , you will be responsible for crafting high-quality marketing and sales materials that showcase luxury vacation properties. You will create engaging content across multiple formats, ensuring a seamless brand experience while driving interest and conversions.

• Develop compelling content for websites, social media, property brochures (print and digital), and marketing materials.
• Manage website content updates to ensure accurate and visually appealing property listings.
• Create visually engaging documents and guides for vacation property owners.
• Write high-quality articles for the company’s magazine, providing insights on vacation home ownership and market trends.
• Maintain and update property databases to ensure accurate and up-to-date listings.

• Degree or relevant training in Marketing, Communications, Design, or a related field.
• Strong eye for aesthetics and experience in creating visually appealing marketing materials.
• Proficiency in image editing and ideally video editing tools.
• Interest in real estate, vacation properties, and premium lifestyle marketing.
• Excellent communication skills with a structured and detail-oriented approach.
• Strong proficiency in MS Office (Word, Excel, PowerPoint).
• Fluency in English.

This is your opportunity to make a tangible impact within a rapidly growing company dedicated to transforming the future of work. Join a team that values creativity, initiative, and results!

At The Global Talent Co., our mission is to bridge the gap between leading global tech companies and amazing global talent. We believe everyone deserves equal access to opportunities, regardless of the country they are born in.

At The Global Talent Co., we provide opportunities to work with leading innovative technology companies worldwide, offering stable employment, competitive compensation, career growth, and access to a community of 25k+ like-minded marketing professionals.

Cliqworks helps businesses generate leads and automate their marketing through smart strategies and technology. We're growing — and we're looking for a
creative, organized, and proactive Marketing & Content Assistant
to join our team.

This is the perfect role for someone who enjoys
a mix of marketing, admin, and creative work
— someone who's comfortable wearing multiple hats and eager to grow in a fast-paced environment.

Key Responsibilities:

Marketing & Content Creation

• Assist in planning and executing digital marketing campaigns.
• Create and schedule engaging content for social media (Facebook, Instagram, LinkedIn, and TikTok).
• Use Canva (and similar tools) to design posts, ads, and promotional materials.
• Assist with basic video editing (e.g., trimming clips, adding captions, text overlays, or music).
• Help script and coordinate short-form video content for social media.
• Conduct market and competitor research to support campaign planning.
• Assist with email marketing, including setting up cold email campaigns.
• Support the creation and management of landing pages and websites.

Administrative & Operation Support

• Support client onboarding and assist with customer communications.
• Organize and maintain digital files, folders, and marketing assets.
• Handle CRM updates, lead tracking, and basic data entry.
• Help coordinate with clients and vendors.
• Assist with reporting and performance tracking for campaigns.

Please submit your updated
CV
and if you have examples of content you've created (graphics, videos, or campaigns), include links or attachments — we'd love to see them