216 Social Media Marketing jobs in Sandton

Overview

Social Media Marketing Manager required in Johannesburg.

• Create and implement a comprehensive social media strategy aligned with business goals and brand messaging.
• Develop, curate, and schedule engaging and relevant content, including text, images, and videos, for various social media channels.
• Monitor, analyse, and report on social media performance using analytics tools (Sprinklr, GA4); adjust strategies as needed.
• Plan, launch, and manage social media marketing campaigns, including paid promotions, to achieve specific objectives like lead generation or increased brand reach.
• Track key performance indicators (KPIs), such as reach, engagement, and follower growth, using analytics tools to assess campaign effectiveness.
• Stay updated on emerging social media trends, algorithm changes, and best practices to inform strategy and content decisions.
• Produce reports on social media performance, providing insights and recommendations for future strategy optimisation.
• Understand, implement pixels and tags on sites and making sure tags are working as required.

• Expertise in Social Media Marketing and Social Media Optimisation (SMO).
• Strong Communication and Digital Marketing skills.
• Ability to develop and execute effective Content Strategies.
• In-depth knowledge of social media management and analytics tools (e.g., Hootsuite, Sprout Social, Meta Business Suite).
• Proven track record of managing successful social media campaigns and projects.
• Excellent analytical skills to measure and evaluate social media performance.
• Bachelor’s degree in Marketing or a related field.
• Experience in the advertising or digital industry.

Radisson Hotel Group is one of the world's largest hotel groups with ten distinctive hotel brands, and more than 1,460 hotels in operation and under development in 95+ countries. The Group's overarching brand promise is Every Moment Matters with a signature Yes I Can service ethos.

People are at the core of our business success and future. Our people are true Moment Makers and together we bring the culture, spirit, environment and opportunities that empower you to be your best, every day, everywhere, every time. Together, we make Every Moment Matter

Job Description

• Manage the properties internet presence on all social media platforms as per the guidelines from Radisson Blu Hotel Group, ensuring that responses are handled professionally and within corporate guidelines.
• Market products by developing and implementing marketing and advertising campaigns.
• Maintaining and growing social media databases.

• Preparing marketing reports by collecting, analyzing and summarizing sales data.

• Preparing a strategic social media marketing plan for all hotel outlets.

• Actively oversee and implement the property's marketing plan.
• Assist in the marketing budget and planning process and perform tasks within budget.
• Conduct continuous market research in respect of the target markets of the property.
• Produce monthly social media and marketing report as required
• Research competitive products by identifying and evaluating product characteristics, market share, pricing and advertising.
• Maintaining research databases.
• Coordinate above and below the line advertising campaigns, materials, schedules and content in respect of the specialised market segments served by the hotel.
• Develop and coordinate the production of appropriate marketing collateral.
• Conduct monthly stock audits of marketing collateral
• Coordinate direct mail campaigns including preparation of promotional material.
• Create and maintain accurate client databases for marketing distribution.
• Act as Brand Custodian and ensure that all marketing and advertising is done within parameters of branding standards and Corporate Identity Manuals and within brand standards.

• Identify new forms of promotions with the correct price points in order to maximize on total revenue opportunities.

• Design and write response letters to special markets, research survey specialists and mailing lists.

Qualifications

• Proven success in executing marketing strategies, adept in marketing principles.
• Demonstrated expertise in digital marketing, social media management, and content creation.
• Creative thinker, skilled in developing innovative marketing campaigns.
• Strong analytical skills for data analysis to inform marketing decisions.
• Excellent communication and presentation skills to articulate strategies to stakeholders.
• Results-driven focus on achieving measurable outcomes and ROI.
• Effective team player collaborates seamlessly with cross-functional departments.
• Demonstrated leadership capabilities, inspiring and leading marketing teams.

Overview

Our client is a dynamic team organisation seeking a creative and driven Social Media Coordinator to play a key role in elevating their brand presence across various social platforms. Position is based between Roodepoort and Fourways.

• Content creation: Develop engaging and visually appealing content for various social media platforms using Canva.
• Craft compelling captions and stories that resonate with the target audience.
• Strategy implementation: Execute the social media strategy to increase brand awareness and drive engagement.
• Manage social media posts and ensure posts are actioned on specific dates and times.
• Monitor industry trends and incorporate innovative ideas into the social media approach.
• Community engagement: Foster a positive online community by responding to comments, messages, and mentions. Collaborate with the audience to create user-generated content and interactive campaigns.
• Analytics and reporting: Track and analyze social media performance using analytics tools. Provide regular reports on key metrics and insights, adjusting strategies accordingly.
• Collaboration: Work closely with the management team to align social media efforts with overall marketing goals. Collaborate with influencers, partners, and customers to enhance brand visibility.

• Minimum 3 years of proven experience as a Social Media Coordinator or similar role.
• In-depth knowledge of popular social media platforms, trends, and best practices.
• Pro-active approach is essential.
• Excellent written and verbal communication skills.
• Creative mindset with a keen eye for design and aesthetics.
• Familiarity with social media analytics tools.
• Degree in Marketing, Communications, or a related field is a plus but not a requirement.

• Competitive salary and benefits package.
• Opportunity for professional growth and development.

If you are passionate about social media, creativity, and making a significant impact, we want to hear from you!

Our client a well established dealer is looking for a highly organized and proactive Marketing Assistant / Coordinator to support the marketing team. This is a fantastic opportunity to work with a dynamic sales-driven team! Client is based in Roodepoort / Fourways.

Salary R20 000 - R30 000 per month

What You Bring :

• Experience as a Marketing Assistant or Coordinator
• Solid grasp of marketing strategies & content creation
• Proficiency in WordPress, WooCommerce, Meta Ad Manager, Google Ads
• Strong communication & organizational skills
• Microsoft Office + marketing tool knowledge (e.g. CRM, scheduling tools)
• Self-motivated, detail-oriented, and ready to hit the ground running

Your Role Includes :

• Supporting the execution of marketing strategies and campaigns
• Assisting sales with in-person content creation (e.g. vehicle & stock photos)
• Managing online sales platforms & ensuring smooth back-end operations
• Developing newsletters, flyers, and other marketing material
• Conducting market research and competitor analysis
• Engaging with customers online and offline
• Handling admin, scheduling, and marketing docs
• Keeping up with the latest marketing tools and trends

We Offer :

• A vibrant, supportive team
• An exciting industry with strong growth
• Opportunity to showcase your marketing skills
• A chance to blend digital work with hands-on, on-the-ground involvement

Be part of something great support a fast-paced marketing team and gain valuable experience

Wow, August has come and almost gone which left me thinking and reflecting on the current status of social media marketing. I came across a wonderful survey that was conducted in the USA, Canada, UK, India and Australia, which provides some interesting insights on the current status of Social Media Marketing. Although these are not South African insights, a lot of the data can give us an indication of current and future social media trends.

The report covers all of the major social platforms, organic and paid activities, video marketing, and much more.

This survey was conducted in January 2023 by emailing more than 400,000 marketers and asking them to participate. After 9 days, the survey was closed with 2,133 participants.

Here are the demographic breakdowns –

• 53% of marketers surveyed have 5 or more years of social media marketing experience.
• Approximately two out of five (43%) marketers said social media marketing was their full-time responsibility.
• The largest group that took the survey works for small businesses of 2-10 employees (36%), followed by the self-employed (25%).
• About two-thirds (63%) of survey participants focus primarily on attracting consumers (B2C) and the other 37% primarily target businesses (B2B).
• Most participants worked in Marketing, PR or advertising.
• Most survey participants (86%) were age 30 or older.
• Females edged out males, representing 59% of all participants.
• Most participants were based in the United States (55%), followed by Canada (5%), the United Kingdom (5%), India (4%), and Australia (3%).

• Facebook continues declining – Marketers have been diversifying away from Facebook steadily since 2018. When asked to select their single most important platform, only 45% selected Facebook, down from 67% in 2018. 14%of marketers indicated they will be decreasing their organic marketing on Facebook and only 37% of marketers plan on increasing their organic activities on the platform.
• YouTube interest is high – While only 54% of marketers use YouTube, a significant 59% plan on increasing their use of YouTube video—the largest percentage of any platform. Plus, 68% want to learn more about organic video marketing on YouTube.
• Instagram remains hot 80% of marketers are using Instagram. It’s the second most important social platform for marketing (behind Facebook). A significant 56% of marketers plan on increasing their Instagram organic activities over the next 12 months. Instagram is tied with YouTube as the top platform marketers want to learn more about.
• TikTok is growing – TikTok adoption among marketers rose from 18% in 2022 to 22% in 2023. 38% plan to increase their activity on the platform and a significant 48% are interested in learning more about TikTok.
• Facebook dominance is still strong – A very significant 89% of marketers use Facebook (followed by Instagram at 80%). 45% of marketers claim Facebook is their most important social platform. Facebook ads are used by 67% of marketers and 45% find the Facebook platform the most important for ads. Facebook also drives the most traffic and contributes the most to sales.

View the key findings that have been summarised in our two infographic images below.

We hope the above data enables you to make informed social media marketing decisions going forward.

If you are not sure which direction you want to take your marketing and require assistance with your social media marketing, contact Content 360 today.

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Social Media & Digital Marketing Video Specialist

Position: Social Media & Digital Marketing Video Specialist
Company: Growth Troops (Staffing Agency)
Location: Remote
Type: Freelance / Project-Based

At Growth Troops, we connect top-tier talent with innovative companies. Our mission is to help organizations grow through staffing solutions that truly make an impact.

We’re searching for a Social Media & Digital Marketing Video Specialist to produce engaging content for TikTok, YouTube Shorts, and LinkedIn. This role is ideal for someone who knows how to make professional topics accessible, fun, and shareable while aligning with broader digital marketing strategies.

• Content Ideation – Brainstorm creative video concepts and campaign-aligned social ideas.

• Video Production – Film, edit, and produce platform-optimized short videos.

• Marketing Integration – Adapt content to support recruitment campaigns and digital marketing goals.

• Social Optimization – Use captions, hashtags, and pacing strategies to maximize reach.

• Visual Branding – Maintain a consistent voice, look, and feel across all digital platforms.

• Demonstrated success creating social-first video content.

• Understanding of digital marketing and audience engagement strategies.

• Experience producing professional LinkedIn content (videos + graphics).

• Proficient with editing and design tools (CapCut, Canva, Adobe Suite, etc.).

• Strong creative instincts with a professional polish.

• Able to manage projects independently with reliable delivery.

• Rate: Paid per approved video/post.

• Volume: Flexible workload based on availability.

• Payment Terms: Net-15 after content approval.

Social Media & Digital Marketing Video Specialist

Position: Social Media & Digital Marketing Video Specialist
Company: Growth Troops (Staffing Agency)
Location: Remote
Type: Freelance / Project-Based

At Growth Troops, we connect top-tier talent with innovative companies. Our mission is to help organizations grow through staffing solutions that truly make an impact.

We’re searching for a Social Media & Digital Marketing Video Specialist to produce engaging content for TikTok, YouTube Shorts, and LinkedIn. This role is ideal for someone who knows how to make professional topics accessible, fun, and shareable while aligning with broader digital marketing strategies.

• Content Ideation – Brainstorm creative video concepts and campaign-aligned social ideas.

• Video Production – Film, edit, and produce platform-optimized short videos.

• Marketing Integration – Adapt content to support recruitment campaigns and digital marketing goals.

• Social Optimization – Use captions, hashtags, and pacing strategies to maximize reach.

• Visual Branding – Maintain a consistent voice, look, and feel across all digital platforms.

• Demonstrated success creating social-first video content.

• Understanding of digital marketing and audience engagement strategies.

• Experience producing professional LinkedIn content (videos + graphics).

• Proficient with editing and design tools (CapCut, Canva, Adobe Suite, etc.).

• Strong creative instincts with a professional polish.

• Able to manage projects independently with reliable delivery.

• Rate: Paid per approved video/post.

• Volume: Flexible workload based on availability.

• Payment Terms: Net-15 after content approval.

Social Media & Digital Marketing Video Specialist

Position: Social Media & Digital Marketing Video Specialist
Company: Growth Troops (Staffing Agency)
Location: Remote
Type: Freelance / Project-Based

At Growth Troops, we connect top-tier talent with innovative companies. Our mission is to help organizations grow through staffing solutions that truly make an impact.

We’re searching for a Social Media & Digital Marketing Video Specialist to produce engaging content for TikTok, YouTube Shorts, and LinkedIn. This role is ideal for someone who knows how to make professional topics accessible, fun, and shareable while aligning with broader digital marketing strategies.

• Content Ideation – Brainstorm creative video concepts and campaign-aligned social ideas.

• Video Production – Film, edit, and produce platform-optimized short videos.

• Marketing Integration – Adapt content to support recruitment campaigns and digital marketing goals.

• Social Optimization – Use captions, hashtags, and pacing strategies to maximize reach.

• Visual Branding – Maintain a consistent voice, look, and feel across all digital platforms.

• Demonstrated success creating social-first video content.

• Understanding of digital marketing and audience engagement strategies.

• Experience producing professional LinkedIn content (videos + graphics).

• Proficient with editing and design tools (CapCut, Canva, Adobe Suite, etc.).

• Strong creative instincts with a professional polish.

• Able to manage projects independently with reliable delivery.

• Rate: Paid per approved video/post.

• Volume: Flexible workload based on availability.

• Payment Terms: Net-15 after content approval.