34 Marketing Specialist jobs in Centurion

About Us: Kwik Kat Distributors is a leading provider of high-quality homeware and kitchenware items, dedicated to delivering an exceptional online shopping experience. We pride ourselves on our wide range of products, competitive prices, and commitment to customer satisfaction. We are currently seeking a vibrant and creative E-commerce and Social Media Marketing Specialist to join our dynamic team. Position Overview: The E-commerce and Social Media Marketing Specialist will be responsible for managing our online store operations, creating engaging social media content, and providing excellent customer support. This role requires a proactive individual with a passion for digital marketing, strong communication skills, and the ability to design eye-catching advertisements. Key Responsibilities: Social Media Marketing: Develop and execute social media strategies to enhance brand awareness and drive traffic to our online store. Create, curate, and manage published content (images, video, written) across all social media platforms. Monitor social media channels for customer feedback and engage with the audience to build a loyal community. Analyze social media metrics and adjust strategies to optimize performance. Ad Design: Design visually appealing ads for social media, email campaigns, and other digital platforms. Collaborate with the marketing team to ensure brand consistency across all marketing materials. Stay updated on the latest design trends and tools to produce innovative content. Customer Support: Provide timely and effective customer support through various communication channels (email, chat, phone). Resolve customer inquiries, issues, and complaints professionally and efficiently. Process online orders, returns, and exchanges, ensuring a seamless customer experience. E-commerce Management: Manage product listings, including adding new products, updating existing listings, and ensuring accurate product information. Monitor inventory levels and coordinate with the warehouse team to ensure timely restocking of popular items. Assist in the development and implementation of marketing strategies to drive online sales. Analyze sales data and generate reports to identify trends and opportunities for improvement. Qualifications: Proven experience in social media marketing, digital marketing, or a similar role. Proficiency with e-commerce platforms such as Shopify, WooCommerce, or Magento. Strong graphic design skills with proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator) or Canva. Excellent written and verbal communication skills. Strong organizational and multitasking abilities. Ability to work independently and as part of a team. Customer-centric approach with excellent problem-solving skills. Basic understanding of SEO and digital marketing principles is a plus. High school diploma or equivalent; additional qualifications in marketing, business, or a related field are advantageous.

The ideal candidate will be responsible for designing and executing influencer-led campaigns that elevate brand visibility, drive revenue-oriented engagement, and position key individuals as trusted voices in financial well-being. This role bridges content creation, strategic marketing, and campaign performance to ensure that influencer / thought leadership activities contribute directly to the Group’s growth and positioning objectives.

Responsibilities

Processes:

• Develop and implement influencer / thought leadership marketing strategies across different marketing channels to achieve the Group’s brand objectives that ultimately contribute to revenue generation.
• Manage personal brands and outputs of influencers and thought leaders.
• Plan and oversee influence-driven events that align with Efficient Group’s marketing objectives.
• Execute innovative campaigns that align with the Group’s overall marketing goals and values.
• Ensure influencer / thought leadership content adheres to the Group’s brand guidelines and values by overseeing the creation of their content.
• Manage the influencer’s diary and media schedule.
• Align campaigns with advisor-led initiatives of sales specialists.
• Coordinate with legal and compliance teams to ensure campaigns meet all regulatory requirements.
• Monitor campaign performance metrics, including engagement, reach, and ROI, and provide actionable insights for optimisation.

People:

• Build and maintain strong relationships with influencers/thought leaders, agencies, and other relevant parties.
• Act as the primary liaison between influencers/thought leaders and the Group to provide guidance, feedback, and support.
• Collaborate with internal teams, amongst others, the sales and marketing teams, to ensure alignment and consistency across various Group campaigns.
• Foster a culture of collaboration and innovation within the Group’s marketing team.

Technology:

• Utilize social media analytics tools to track and measure the success of influencer/thought leadership campaigns.
• Leverage digital tools to identify and vet potential influencers/thought leaders for campaigns.
• Stay up to date with advancements in influencer marketing platforms and technologies to enhance campaign execution.
• Ensure seamless integration of influencer/thought leadership campaigns across the Group’s digital channels.

Qualifications

• Bachelor’s degree in marketing, Communications, or a related field.

Experience

• Minimum of 7 years’ experience in thought leadership/influencer marketing or social media management, ideally within the financial services industry.
• Experience managing budgets, contracts, and campaigns.
• Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel), Adobe Suite will be advantageous.
• Experience in planning and execution.
• Experience in planning branding strategies, advertising campaigns, and successful public relations efforts.

Language Requirements

• English and Afrikaans

Role title: Marketing Specialist

Location: Midrand

Duration: 6 months

Role purpose:

• The most prominent responsibility of the Marketing Specialist is the coordinating and implementing innovative marketing campaigns for branding and product launches.
• Responsibilities will involve collaborating with other marketing and sales professionals to drive effective strategies.
• By extension, this responsibility extends to collaboration with the Social Media team and internal design/copywriting team as well, as in an acceleration unit, the two teams overlap each other distinctly and daily.

Key accountabilities ownership:

• Conduct market research to identify customer requirements, habits, and trends
• Brainstorm and develop ideas for creative marketing campaigns.
• Assist in outbound or inbound marketing activities, demonstrating expertise in areas such as content development, optimization, advertising, and event planning.
• Evaluate the performance of marketing campaigns using key metrics and present recommendations to management.
• Establish and maintain relationships with new and existing stakeholders
• Join social media groups and professional platforms to discuss industry-related topics.
• Monitor corporate website and social media pages, addressing business interests.
• Gather customer feedback to inform sales and product teams.

Must have technical / professional qualifications:

Experience:

• Proven work experience as a Marketing Communications Specialist or in a similar role.
• Familiarity with B2B and B2C advertising campaigns.
• Hands-on experience with web content management tools
• Knowledge of SEO

Communication:

• Excellent verbal and written communication skills.
• Good presentation skills.

Education:

o Bachelors degree in Marketing, Communications, Public Relations, or a relevant field.

Core competencies, knowledge, and experience

• Understanding Budgets
• Grasp the basics of budgeting in marketing. - Budget allocation, tracking, and optimization.
• Understand the concept of product value propositions. - Differentiate products in the market.
• Identify and analyse product value propositions for existing brands. - Compare and contrast different product positioning strategies.
• Explore brand identity components (logo, colors, tone). - Understand the importance of consistency in branding.
• Execute on a brand identity guideline
• Learn the structure and purpose of creative briefs. - Understand the role of ad agencies in creative development.
• Draft a creative brief for a campaign(s). - Evaluate the effectiveness of a creative brief.
• Understand the importance of feedback after campaign execution. - Provide constructive feedback to ad agencies.
• Provide feedback on a completed campaign. - Demonstrate clarity and specificity in debriefing.
• Explore customer touchpoints and interactions. - Understand the customer journey mapping process.
• Create a customer journey map for a specific product/service. - Identify pain points and opportunities for improvement.
• Learn about key performance indicators (KPIs) in marketing. - Understand data analysis and reporting tools.
• Compile a monthly performance report for marketing campaigns. - Interpret KPIs and trends.
• Understand the components of a marketing strategy. - Learn about segmentation, targeting, and positioning.
• Develop a comprehensive marketing strategies
• Explore brand positioning and differentiation. - Understand long-term brand vision and goals
• Craft a brand strategy document for an existing brand. - Articulate the brands unique value proposition.
• Learn effective presentation techniques. - Understand visual storytelling.
• Deliver a compelling presentation summarizing the marketing and brand strategies. - Engage the audience and address questions.
• Understand the role of creativity in marketing. - Learn how to critique creative work constructively.
• Evaluate creative materials (ads, designs, etc.). - Provide specific feedback for improvement.

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• The most prominent responsibility of the Marketing Specialist is the coordinating and implementing innovative marketing campaigns for branding and product launches.
• Responsibilities will involve collaborating with other marketing and sales professionals to drive effective strategies.
• By extension, this responsibility extends to collaboration with the Social Media team and internal design/copywriting team as well, as in an acceleration unit, the two teams overlap each other distinctly and daily.
  
  
  

• The most prominent responsibility of the Marketing Specialist is the coordinating and implementing innovative marketing campaigns for branding and product launches.
• Responsibilities will involve collaborating with other marketing and sales professionals to drive effective strategies.
• By extension, this responsibility extends to collaboration with the Social Media team and internal design/copywriting team as well, as in an acceleration unit, the two teams overlap each other distinctly and daily.
  
  
  

• Conduct market research to identify customer requirements, habits, and trends
• Brainstorm and develop ideas for creative marketing campaigns.
• Assist in outbound or inbound marketing activities, demonstrating expertise in areas such as content development, optimization, advertising, and event planning.
• Evaluate the performance of marketing campaigns using key metrics and present recommendations to management.
• Establish and maintain relationships with new and existing stakeholders
• Join social media groups and professional platforms to discuss industry-related topics.
• Monitor corporate website and social media pages, addressing business interests.
• Gather customer feedback to inform sales and product teams.
  
  
  

• Proven work experience as a Marketing Communications Specialist or in a similar role.
• Familiarity with B2B and B2C advertising campaigns.
• Hands-on experience with web content management tools
• Knowledge of SEO
  
  
  

• Excellent verbal and written communication skills.
• Good presentation skills.
  
  
  

• Bachelors degree in Marketing, Communications, Public Relations, or a relevant field.
  
  
  

• Understanding Budgets
• Grasp the basics of budgeting in marketing. - Budget allocation, tracking, and optimization.
• Understand the concept of product value propositions. - Differentiate products in the market.
• Identify and analyse product value propositions for existing brands. - Compare and contrast different product positioning strategies.
• Explore brand identity components (logo, colors, tone). - Understand the importance of consistency in branding.
• Execute on a brand identity guideline
• Learn the structure and purpose of creative briefs. - Understand the role of ad agencies in creative development.
• Draft a creative brief for a campaign(s). - Evaluate the effectiveness of a creative brief.
• Understand the importance of feedback after campaign execution. - Provide constructive feedback to ad agencies.
• Provide feedback on a completed campaign. - Demonstrate clarity and specificity in debriefing.
• Explore customer touchpoints and interactions. - Understand the customer journey mapping process.
• Create a customer journey map for a specific product/service. - Identify pain points and opportunities for improvement.
• Learn about key performance indicators (KPIs) in marketing. - Understand data analysis and reporting tools.
• Compile a monthly performance report for marketing campaigns. - Interpret KPIs and trends.
• Understand the components of a marketing strategy. - Learn about segmentation, targeting, and positioning.
• Develop a comprehensive marketing strategies
• Explore brand positioning and differentiation. - Understand long-term brand vision and goals
• Craft a brand strategy document for an existing brand. - Articulate the brands unique value proposition.
• Learn effective presentation techniques. - Understand visual storytelling.
• Deliver a compelling presentation summarizing the marketing and brand strategies. - Engage the audience and address questions.
• Understand the role of creativity in marketing. - Learn how to critique creative work constructively.
• Evaluate creative materials (ads, designs, etc.). - Provide specific feedback for improvement.
  

• Seniority level Not Applicable

• Employment type Contract

• Job function Marketing and Sales
• Industries IT Services and IT Consulting

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Johannesburg Metropolitan Area 1 week ago

Johannesburg, Gauteng, South Africa 5 days ago

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City of Johannesburg, Gauteng, South Africa 3 days ago

Benoni, Gauteng, South Africa 3 weeks ago

Tembisa, Gauteng, South Africa 3 weeks ago

Johannesburg, Gauteng, South Africa 2 days ago

Midrand, Gauteng, South Africa 8 hours ago

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City of Johannesburg, Gauteng, South Africa 3 days ago

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Centurion, Gauteng, South Africa 3 weeks ago

Roodepoort, Gauteng, South Africa 4 days ago

Sandton, Gauteng, South Africa 4 months ago

Sandton, Gauteng, South Africa 3 days ago

City of Johannesburg, Gauteng, South Africa 1 week ago

Johannesburg, Gauteng, South Africa 1 week ago

Johannesburg, Gauteng, South Africa $1,500.00-$1,500.00 1 month ago

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Our client within the financial sector, with a national footprint, has a Marketing Specialist position available. Your:

Formal Education:

• Bachelors degree in marketing, Communications, or a related field.

Experience:

• Minimum of 7 years experience in thought leadership / influencer marketing or social media management, ideally within the financial services industry.
• Experience managing budgets, contracts, and campaigns.
• Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel), Adobe Suite will be advantageous.
• Experience in planning and execution.
• Experience in planning branding strategies, advertising campaigns, and successful public relations efforts.

Language Requirements:

• English and Afrikaans

Knowledge:

• Deep understanding of audience segmentation, especially the South African financial demographics.
• Strong grasp of influencer / thought leadership positioning, earned media, and native influencer / thought leadership techniques.
• Demonstrated ability to build personal brands into scalable influencer / thought leadership platforms.
• Strong understanding of social media platforms and influencer / thought leadership trends.
• Knowledge of competitors.
• Experience in the financial services industry, also with compliance-sensitive communication.
• Ability to simultaneously manage several projects.
• A keen understanding of South African demographics and media trends.

will enable you to:

Processes:

• Develop and implement influencer / thought leadership marketing strategies across different marketing channels to achieve the Groups brand objectives that ultimately contribute to revenue generation.
• Manage personal brands and outputs of influencers and thought leaders.
• Plan and oversee influence-driven events that align with the Groups marketing objectives.
• Execute innovative campaigns that align with the Groups overall marketing goals and values.
• Ensure influencer / thought leadership content adheres to the Groups brand guidelines and values by overseeing the creation of their content.
• Manage the influencers diary and media schedule.
• Align campaigns with advisor-led initiatives of sales specialists.
• Coordinate with legal and compliance teams to ensure campaigns meet all regulatory requirements.
• Monitor campaign performance metrics, including engagement, reach, and ROI, and provide actionable insights for optimisation.

People:

• Build and maintain strong relationships with influencers / thought leaders, agencies, and thought leaders relevant to teg Group.
• Act as the primary liaison between influencers / thought leaders and the Group to provide guidance, feedback, and support.
• Collaborate with internal teams, amongst others the sales and marketing teams, to ensure alignment and consistency across various Group campaigns.
• Foster a culture of collaboration and innovation within the Groups marketing team.

Technology:

• Utilize social media analytics tools to track and measure the success of influencer / thought leadership campaigns.
• Leverage digital tools to identify and vet potential influencers / thought leaders for campaigns.
• Stay up to date with advancements in influencer marketing platforms and technologies to enhance campaign execution.
• Ensure seamless integration of influencer / thought leadership campaigns across the Groups digital channels.

Job Purpose:

The digital marketing specialist with an advertising platform focus is responsible for leading and managing various aspects of digital marketing campaigns across different platforms and channels to achieve business objectives.

The specialist works closely with the digital marketing lead, marketing team and external teams to ensure creative and strategic alignment, performance improvement, and end-to-end implementation of digital marketing tactics. Agency management for all digital campaigns as required and actively support retail and e-commerce specific digital marketing initiatives.

They also handle the administrative tasks related to digital marketing, providing support in terms of insight generation from the market, competitors and campaign performance to assist with strategic direction and any ad hoc business projects.

Minimum education (essential):

• BCom Marketing Management or related Commerce degree

• Postgraduate Degree or Diploma in Marketing Management or related
• Course / Certificate in digital marketing

• 5 years

• Business to Consumer marketing.
• Experience in international markets.
• Creating, monitoring & optimizing various digital campaigns on various platforms such as Facebook, Google, YouTube, e-commerce platforms, 3rd party remarketing platforms, etc.
• Reporting and navigating GA4.
• Analyzing and reporting on campaign data.
• Set up and testing of goals and conversion tracking.

• Digital platforms (i.e. Google Ads, Facebook, YouTube, e-commerce platforms, 3rd party remarketing platforms, etc).
• Thorough understanding of conversion tracking systems.
• Digital target markets / audiences and campaign KPIs
• Predict campaign performance, based on previous experience.
• Proficient in Microsoft Suite or Google Suite.
• Excellent analytical and cross-functional communication skills
• TV Streaming (desirable)
• Google Tag Manager (desirable)
• Experience in Marketing Cloud intelligence / Marketing automation (desirable)

• Lead the management of digital marketing campaigns across platforms including Google Ads, Facebook Ads Manager, BING, 3rd party remarketing platforms, etc and assist with managing agency relationships.
• Lead the creative and copy briefing process for all digital campaigns to ensure frequently enough updated creatives, alignment with positioning, and seamless approvals and implementation across digital platforms in support of the performance marketing plan.
• Support digital platform expert relationships and conduct digital campaign audits and account analysis to gather insights and make recommendations for new campaign, audience or ad ideas to test with the objective to improve campaign performance.
• Lead the creative and copy briefing process for all project related digital campaign requirements.
• Lead the creative and copy briefing process for any new digital marketing platforms.
• Implement ongoing campaign, creative and audience refinements and optimizations.
• Assist with reporting and budgeting requirements for 3rd party providers of digital campaign services.
• Support the retail marketing team with retailer briefs for new online launches and creative updates.

• Support the broader teams with our own e-commerce platforms including our website and landing pages to ensure seamless and optimized customer journeys from a digital campaign perspective.
• Collaborate with the relevant teams to ensure we optimize customer journeys across the different touchpoints focussing on digital campaigns to improve overall conversion rate of our website.
• Manage the tactical implementation of journey optimized digital campaign efforts.

• Build a monthly digital marketing platform performance report and work with the BI teams to automate and optimize dashboards.
• Assist with end-to-end analytics tracking, monitoring and improvement across platforms.
• Collaborate with cross functional teams to ensure accurate conversion tracking.
• Track performance on a monthly basis and optimize campaigns based on insights.

• Assist with developing and implementing digital marketing strategies including insight generation from the market, competitors and campaign performance to ensure business objectives are achieved.
• Create a comprehensive competitor analysis on a quarterly basis, keep a close eye on competitors to ensure we remain relevant and capture competitor activity during key promotional periods on an ongoing basis.
• Assist to create processes and systems to support the broader business.
• Contribute to strategic business projects when required.
• Consistently explore new possibilities for the expansion of our digital reach and digital sales channels and chase down such opportunities

Digital Marketing Administration 5%

• Assist with overall digital marketing administration.
• Ensure that Marketing folders are kept up to date and that all files are saved in the relevant folders.
• Assist with management of all digital campaigns ad accounts.
• Assist Marketing team with general administrative tasks.

• Ensure that QMS guidelines are adhered to.
• Ensure that all supporting documents are kept to date.
• Ensure that all processes are kept relevant

Remote Working: 2 days work-from-home in line with Company Policy (only applicable after probation is successfully passed).