121 Digital Marketing Specialist jobs in Cape Town

24 April 2025

● Job level: Senior
● Type: Full-Time Contract | Hybrid / Remote
● Education: Undergraduate or postgraduate in marketing, journalism, advertising or digital marketing.
● Experience: 3+ years experience in social media and digital marketing.

We are looking for a dynamic and proactive digital marketer to join the team. If you’re someone who’s confident owning the marketing function end to end, and who thrives in a flexible, fast-paced environment, this role offers the perfect opportunity to make a real impact.

Who You Are:
● A self-starter with a proactive attitude and strong sense of ownership
● Comfortable working with changing priorities and creating structure in ambiguous situations
● Capable of both planning and implementing marketing strategies effectively
● A confident communicator who builds strong relationships and manages expectations
● Organised, adaptable, and able to prioritise tasks independently

Bonus Points For:
● Experience with HubSpot
● Proficiency in interpreting Google Analytics data to inform marketing decisions
● Experience with paid media campaigns
● Social media management and light design work (e.g., Canva or similar)
● Basic SEO knowledge – not essential, but an advantage

This is an excellent opportunity for a well-rounded digital marketer who enjoys working independently, is solutions-driven, and seeks to make a meaningful impact.

Why Join Us?
● Be part of a growing and innovative team
● Work in a creative and collaborative environment
● Opportunities for professional growth and development
● Flexible working arrangements for better work-life balance.

Introduction:

To manage, implement, monitor, and report on the day-to-day and ad hoc project execution across all digital channels (web, mobile app, social media) and other company digital platforms.

Duties & Responsibilities:

• Implement and maintain a multi-channel (web and mobile app) strategy and plan aligned with strategic business objectives for both short-term and long-term goals.
• Measure and report on results, and recommend adjustments to optimize digital platforms, functionality, and alignment with overarching business goals and strategic vision.
• Manage, measure, and report on the performance of digital agencies daily, ensuring adherence to SLAs.
• Support and oversee the setup and execution of marketing campaigns impacting digital platforms.
• Manage and review partner digital platforms and their annual strategic plans.
• Drive stakeholder alignment on projects affecting digital platforms across the Group and its partners.
• Research and recommend new digital platforms and opportunities for growth.

Qualifications & Requirements:

• 4-year degree in Computer Science, eCommerce, or Digital Marketing.
• Minimum of 5 years of experience, including 2 years as a Digital Specialist.
• Expertise in the digital landscape, including websites, mobile apps, social media, WhatsApp Business, Google Ads, SEO, firewalls, PPC, among others.
• Experience in setting up e-commerce across multiple digital channels.
• Strong understanding of CX journey design and enhancement.
• Proficiency in Google Analytics and reporting across multiple digital channels.
• Basic knowledge of IT architecture and CMS systems.
• Proven ability to implement digital vision and drive digital evolution within an organization.
• Ability to manage and execute digital projects across multiple channels effectively.

• Execute digital marketing campaigns - SEO, PPC, social media.
• Plan, execute, and optimise paid media campaigns across Google Ads, Meta (Facebook/Instagram), and other digital platforms such as Amazon sponsored ads.
• Support eCommerce platform management including uploading content and managing product listings on sites such as Amazon, Shopify, TikTok, Shein, Temu.
• Handle product imagery and data for e-commerce platforms, across different brands.
• Analyse and report on campaign performance and web traffic metrics.
• Assist in customer acquisition and retention initiatives.
• Collaborate with design and content teams to create marketing material.
• Perform SEO and PPC activities to increase visibility and traffic.
• Conduct keyword research using tools like Helium 10 and Amazon Brand Analytics.

• 2+ years of experience in eCommerce product listing and optimisation role
• Proven track record of increasing product visibility and sales
• Proficiency in SEO tools like Helium 10 and Amazon Brand Analytics
• Strong analytical skills and attention to detail
• Excellent copy writing skills for compelling product descriptions
• Experience with TikTok Shop and other emerging platforms is a plus!

• Career growth opportunities in a fast-expanding company
• A dynamic, collaborative, and innovative work environment
• A chance to make a real impact on our brands success
• Competitive Salary

Social Media & Digital Marketing Manager

Location: Bellville - Cape Town

Salary: 33K-43K CTC (Dep On Exp).

Are you a passionate and detail-oriented designer with a talent for creating visually compelling brand content?

Being responsible for executing both the organic digital marketing strategy,, apply now!

Minimum qualifications:

• Bachelor’s degree in Marketing, Digital Marketing, Brand Communications, Media
• Studies, Journalism, Public Relations, Visual Communication, or a related field.
• 3+ years of hands-on experience in social media and digital marketing, preferably in a
• premium, design-led or lifestyle brand environment.

Responsibilities:

• Develop and manage the content calendar across Instagram, Facebook, Pinterest,
• TikTok, LinkedIn and other relevant platforms.
• Work with our copy editor to create compelling captions and social copy aligned to our
• tone of voice.
• Collaborate with designers, stylists, and photographers to create visually engaging
• Community management: respond to comments, messages and DMs; grow and engage
• our online audience.
• Manage and optimise paid digital campaigns across Facebook, Instagram and Google.
• Brief, coordinate and review work with the external digital marketing agency.
• Analyse performance data across paid and organic efforts; generate monthly reports
• and apply learnings.
• Identify and manage influencer partnerships and brand collaborations.
• Stay on top of social, digital and e-commerce trends.

Advantageous:

• Strong understanding of social media platforms, trends, and content best practices.
• Experience in both organic social media and paid digital advertising (Meta and Google Ads).
• Honors degree in Marketing, Brand Management, or Strategic Communication.
• Knowledge of e-commerce and digital marketing performance metrics.

Certifications (preferred but not required):

• Google Ads Certification (Search or Display)
• Meta (Facebook) Certified Digital Marketing Associate or Media Buying Professional
• Google Analytics Certification
• Digital Marketing Certificate from reputable organization
• Short courses in copywriting, content creation, or visual communication

Technical skills:

• Proficiency in Meta Business Suite, Google Ads, Google Analytics, and social scheduling
• tools (e.g. Buffer)
• Strong copywriting and visual communication abilities
• Basic design or layout skills (Canva or Adobe Creative Suite) will be an advantage
• Strong organizational and project management skills and familiarity with platforms like Asana

Apply Now! Subject Line Social Media & Digital Marketing Manager.

Looking forward to meeting you.