588 Digital Marketing Specialist jobs in South Africa

We are seeking a dynamic individual to lead our digital marketing initiatives across all entities within the AttoGroup. This person will be responsible for developing, implementing, and managing marketing campaigns that promote and effectively communicate the range of laboratory services of AttoSure, AttoLife, and AttoDiagnostics.

This exciting new role requires lots of creativity, attention to detail, and strong project management skills in a fast growing, cutting edge organisation.

Responsibilities

• Optimising website content for SEO purposes
• Managing social media accounts and create engaging content
• Analysing campaign performance and suggest improvements
• Utilising Google Ads and other advertising platforms to drive traffic and leads
• Conducting market research to identify new opportunities
• Collaborating effectively with the brand teams to develop and coordinate marketing efforts

Knowledge, Skills & Expertise

• Proficiency in Google Ads and Figma
• Strong understanding of SEO principles
• Ability to manage multiple projects simultaneously
• Proficient in Excel for data analysis
• Proven content creation skills
• Excellent communication and interpersonal skills
• Ability to work independently, while also contributing effectively to a collaborative team environment
• 2+ year of marketing experience

How to apply

Please provide us with a current CV along with a cover letter outlining why you are suitable for the role, highlighting your skills and experiences.AttoGroup embraces diversity, inclusion and letting your unique qualities shine. We know this supports our drive, innovation and creativity, aligning with our commitment to excellence for both customers and employees. We encourage all candidates to discuss any needed accommodations during the recruitment process, ensuring everyone has the opportunity to showcase their best selves.About AttoGroup

AttoGroup is a conglomerate of growing specialised laboratories, including our brands AttoSure, AttoLife, and AttoDiagnostics. We are committed to advancing scientific research and offering cutting-edge services that meet the needs of our diverse clientele. 

AttoSure focuses on workplace drug and alcohol testing, AttoLife offers DNA and toxicology testing for legal purposes, and AttoDiagnostics provides lab services to businesses, including pharmacogenomics (PGx) and microbiome testing.

Are you a data-driven digital marketing professional with a passion for performance? We're looking for a Digital Marketing Specialist to join our growing team and take the lead on developing and executing strategic paid media campaigns that drive growth, leads, and engagement.

As our Digital Marketing Specialist, you'll play a key role in managing and optimising digital campaigns across multiple platforms, with a strong focus on lead generation and customer acquisition. You'll work across paid search and social channels, leveraging your analytical skills to measure performance and improve ROI.

Key Responsibilities:

• Plan, execute, and optimise paid media campaigns across Google Ads, Meta (Facebook/Instagram), and other digital platforms.
• Drive lead generation through targeted digital advertising strategies.
• Analyse customer journeys and digital touchpoints to improve conversion rates and user engagement.
• Perform SEO and PPC activities to increase visibility and traffic.
• Leverage social media platforms and ensure consistent brand messaging across channels.
• Use data analytics tools to track campaign performance and generate actionable insights.
• Collaborate with design and content teams to develop engaging and effective ad creatives.
• Stay ahead of trends in digital marketing, particularly in the digital finance and cryptocurrency sectors.

Qualifications and Experience:

• Bachelor's degree in Marketing, Digital Marketing, Communications, or a related field is required.
• Proven experience in digital marketing, with a strong focus on paid media and lead generation.
• Hands-on experience with Google Ads, Meta Ads, and campaign optimisation.
• Strong understanding of consumer journeys, conversion funnels, and digital touchpoints.
• Solid knowledge of SEO, PPC, and data analytics tools such as Google Analytics, GA4, and others.
• Experience with social media management and content planning.

Company Description

Buildsweet is an independent creative & marketing studio that partners with design-focused builders to help them grow. We specialize in branding, web design, and paid ad strategies, working to elevate builders, architects, and designers beyond word-of-mouth marketing. We believe that custom home building deserves marketing that feels as intentional and high quality as the work itself.

Role Description

We're looking for a Digital Marketing Specialist who will lead and execute paid media campaigns across Google Ads (PPC) and Meta (Facebook & Instagram) to drive qualified leads, improve conversion metrics, and scale growth for our builder / design / construction clients.

In this role, you'll be hands-on in campaign planning, execution, and optimization, working closely with our creative, strategy, and client teams. You'll be the goto expert on paid acquisition and will continue to develop the ad side of our service offering.

Qualifications

• Plan, build, and manage Google Ads campaigns (Search, Display, Video, Performance Max, etc.)
• Plan, build, and manage Meta Ads (Facebook, Instagram).
• Conduct keyword research, audience targeting, and competitive analysis.
• Monitor, analyze, and optimize campaign performance: CTR, conversion rate, CPA, ROAS, impression share, etc.
• A/B test ad copy, creative, calls to action, and landing pages.
• Set up, maintain, and optimize remarketing / retargeting funnels.
• Collaborate with designers, copywriters, and web teams to ensure ads + landing pages align and convert.
• Report on results, generate dashboards, insights, actionable recommendations.
• Manage ad budgets and pacing, forecasting, and scaling.
• Stay up to date on platform changes, best practices, new ad formats, and industry trends.

What We're Looking For

• 2-4+ years hands-on experience in paid media with a strong focus on Google Ads and Meta Ads.
• Proven track record managing campaigns with meaningful budgets (e.g. several thousands to tens of thousands per month).
• Deep understanding of attribution models, conversion tracking, and pixel setups.
• Experience in A/B testing and conversion rate optimization.
• Strong analytical skills, ability to interpret data, find patterns, and act on them.
• Solid knowledge of Google Analytics (or GA4), Tag Manager (or equivalent), UTM parameters.
• Excellent communication skills, you'll need to explain complex results and insights to clients and teammates.
• Self-motivated, detail-oriented, able to manage multiple clients and priorities.
• Bonus: Experience working in B2B / services / creative agency settings; experience in the home building / architecture / construction sector.

How To Apply

• Your resume / LinkedIn profile.
• A brief cover letter or note telling us why you're excited about this role and what you'd bring.
• A work sample or case study of a Google Ads or Meta Ads campaign you've run (include metrics/outcomes. Ideally relevant to local service businesses).

• Plan, execute, and optimize Google Ads campaigns across search, display, and remarketing networks.
• Perform SEO audits and implement on-page and off-page optimization strategies to improve organic rankings.
• Conduct keyword research and competitive analysis to inform content and advertising strategies.
• Monitor, analyze, and report on the performance of digital campaigns using Google Analytics, Google Ads, and other tools.
• Collaborate with content, design, and social media teams to ensure cohesive digital marketing strategies.
• Stay up-to-date with the latest trends, tools, and best practices in digital marketing.
• Assist in developing strategies for email marketing, social media, and other online channels as needed.

Qualifications:

• Proven experience in Google Ads and SEO.
• Familiarity with Google Analytics, Search Console, and other marketing tools.
• Strong analytical skills and data-driven thinking.
• Excellent written and verbal communication skills.
• Ability to manage multiple projects and meet deadlines.
• Experience with content marketing, social media advertising, or email campaigns is a plus

Job Type: Part-time

Pay: Up to R10 000,00 per month

Work Location: Remote

Company Description

We suggest you enter details here.

Role Description

This is a full-time on-site role for a Digital Marketing Specialist located in Gauteng, South Africa. The Digital Marketing Specialist will be responsible for creating and managing digital marketing campaigns, analyzing web analytics, and implementing online marketing strategies. The role involves developing and executing social media marketing strategies, optimizing content and websites for better search engine rankings, and communicating with various stakeholders to ensure the success of marketing efforts.

Qualifications

• Experience in Digital Marketing and Online Marketing
• Proficiency in Social Media Marketing
• Knowledge of Web Analytics
• Excellent Communication skills
• Ability to work in a fast-paced and dynamic environment
• Bachelor's degree in Marketing, Business, or a related field
• Experience in a similar role is a plus

Review our current presence:

We're launching an innovative mobile app (iOS/Android) in November 2025. We've established initial social media presence but need an experienced marketer to take us through launch and beyond.

The Challenge (READ THIS CAREFULLY)

Before applying, please complete this assessment:

• Website:
• Instagram: swizil_app
• TikTok: swizil_app

In your proposal, tell us:

• What's working well in our current content? (Be specific - reference actual posts)
• What's missing or could be improved?
• What would your 6-week pre-launch strategy look like? (Week-by-week outline)
• How would you handle launch week differently than what we're currently doing?
• What would your first 30 days post-launch focus on?

Bonus points if you can:

• Identify our target audience from the content
• Suggest 3 specific improvements we could make immediately
• Recommend which platform we should prioritize and why

Generic applications will be ignored. We want to see evidence you've actually looked at our brand.

What the role includes:

Pre-Launch (Now - November 2025):

• Social media content strategy and execution (Instagram, Facebook, TikTok, LinkedIn)
• Email marketing campaign setup and management
• Press kit development and media outreach
• Influencer identification and partnership management
• App store optimization guidance
• Brand messaging and positioning refinement

Launch Period (November 2025):

• Coordinated multi-channel launch campaign
• Real-time content and community management
• Press and influencer coordination
• Performance monitoring and rapid optimization

Post-Launch (November 2025+):

• Ongoing social media management
• User acquisition campaigns
• Community building and engagement
• Performance reporting and strategy iteration
• User feedback integration into messaging

Ongoing:

• Social media post designs (Instagram, TikTok, etc.)
• Brand character designs that reflect our app's personality
• Short animations for social posts and promotional content

What Success Looks Like

We're looking for measurable results:

• Strong engagement rates across social platforms
• Secured press coverage in relevant publications
• Active influencer partnerships generating UGC
• Growing email list with high open rates
• App downloads and user retention metrics
• Organic community growth

Ideal Candidate Profile

Must Have:

• 3+ years experience marketing mobile apps (provide examples)
• Proven track record with app launches (show results)
• Strong content creation skills across multiple platforms
• Experience with press outreach and influencer marketing
• Data-driven approach with analytics expertise
• Portfolio demonstrating social media growth
• Proficiency in Adobe Illustrator (for character/vector work)
• Proficiency in Adobe Photoshop (for social graphics)
• Proficiency in After Effects (for animations and motion graphics)
• Experience designing for mobile app brands is a plus

Nice to Have:

• Experience with (your app's industry/vertical)
• In-house experience at a startup
• Basic graphic design skills
• Paid advertising experience (Meta, Google)
• Community management experience

Working Style

• Weekly strategy calls
• Async communication via (Slack)
• Quick turnaround on approvals during critical periods
• Collaborative approach with internal team
• Transparent reporting on results

How to Apply

Your proposal must include:

• The Challenge Response (see above - this is mandatory)
• Relevant Experience:
• Links to 2-3 app launches you've worked on
• Specific results achieved (growth %, press secured, etc.)
• Your role and responsibilities on each project
• Your Approach:
• How you'd structure your first week with us
• What information/access you'd need from the team
• Your typical workflow and communication style
• Availability:
• Start date
• Weekly hour commitment
• Timezone
• Three References from previous app launch projects

Red Flags (Don't Apply If.)

• You haven't reviewed our current social media presence
• You're planning to outsource this work
• You can't provide specific app launch case studies
• You're not available for the full launch period (now onwards)
• You send a generic template proposal

Questions?

Feel free to ask clarifying questions in your proposal. We value curiosity and thoroughness.

To confirm you've read this entire brief, please start your proposal with: "Swizil Challenge Completed"

We're excited about finding a marketing specialist who's as invested in our success as we are. If you're up for the challenge and ready to make an impact, we want to hear from you.

Job Types: Part-time, Permanent

Pay: R200,00 - R350,00 per hour

Expected hours: 15 – 20 per week

Work Location: Remote

Job description

Company Description

diginu is a cutting-edge tech company specializing in on-demand food, drinks, grocery ordering and delivery. Our app is available on both Apple App Store and Google Play. We are rapidly expanding in South Africa with the vision of becoming a global leader in the on-demand ordering industry.

Role Description

This is a part-time or full-time remote role for Digital Marketing Speacialist members at Diginu. The successful candidates will onboard restaurants, grocery stores, and liquor stores in South Africa. Every order placed on Diginu through those stores will generate ongoing earnings through a revenue share model, meaning you benefit every single time. These earnings have the potential to grow substantially and are directly tied to your own efforts

This industry

R50 billion+ will be spent in 2025 on online food ordering in South Africa and 21.1 million people will order online. So this industry is HUGE and as a result, the commission is far above industry standard for marketing opportunities.

Zoom Webinar Event

We have a zoom webinar at Tuesday 16th September 2025 at 20:00-21:00 where we will share all the information with the new team members.

Qualifications & Requirements

* Knowledge on MS Excel

* Marketing experience

* Strong analytical and problem-solving skills

* Excellent communication and interpersonal abilities

* Ability to work independently and remotely

* Experience in the tech or e-commerce industry is a plus

* Must be a South African Citizen. If not, please do not apply

Are you a digital marketing whizz who lives and breathes social media? If you're no stranger to Facebook and TikTok, tweet in your sleep, and take instantly to Instagram, then you might just be the person we're looking for Our clients count on us to deliver impactful digital marketing results that directly impact their bottom line, and we need someone on the frontlines to deliver on this promise.

As a Digital Marketer, you'll manage social media platforms and other online tools with precision. More than a passion for social media, we need someone who understands the ins and outs of digital communities and stays on point with the latest digital trends. If you're eager to join a team of Google and Meta-accredited experts, read on

Responsibilities

Proposal development: Collaborate with the Account Manager and Account Executive to develop proposals.

Project management: Oversee design, development, and content for all digital requirements.

Website coordination: Manage website updates, development, SEO, maintenance, and reporting.

Social media management: Update social platforms, develop strategies, and manage post plans.

Engagement: Respond to social media posts and messages, update information, and monitor page growth.

Campaign implementation: Implement content plans across digital and physical spaces to achieve objectives.

Email marketing: Set up, distribute, and report on mailers and surveys.

Database management: Maintain client databases.

Ad management: Oversee digital advertising budgets.

Continuous learning: Stay updated on digital changes to guide clients effectively.

Client briefs: Ensure timely development and processing of client briefs and artwork.

Documentation: Submit cost estimates, order forms, and invoices within the required timelines.

Requirements

Minimum one year of experience in social media marketing, online community management, or a similar role

Strong professional conduct, analytical and results-driven

Ability to think creatively and quickly

Effective time management skills

Excellent English skills, including writing

Proactive decision-making skills

Strong relationship-building skills and customer-oriented approach

Strong administrative and organisational abilities

Team player with strong motivation skills

Well-presented and comfortable in the digital marketing environment

Ability to perform well under pressure

Please note that this is a hybrid position and so you will need to physically come into the office every now and again. So, if you do not live close enough to our offices in Westmead, Pinetown to achieve this, please do not apply.

If you're ready to dive into an exciting role in digital marketing, send us your CV Good luck