63 Social Media Specialist R30 000 00 To R35 000 00 Per Month jobs in Cape Town

Join to apply for the Social Media Specialist role at Mukuru

Join to apply for the Social Media Specialist role at Mukuru

An exciting opportunity exists for a Social Media Specialist to join the Mukuru team in Cape Town

The main purpose of this role is to provide specialist support and management of Mukuru social media platforms.

The Social Media Specialist reports directly to the Digital Marketing Manager. This role is responsible for the creation of content strategies and efficient execution and management of multiple social media pages.

This is a great opportunity to work in a purpose-driven and fast-paced organisation and make an impact to enhance engagement on our social media platforms with the aim to expand our customer base.

Internal Liaison takes place with all internal departments. External liaison takes place with customers through social media.

Duties And Responsibilities (Includes But Is Not Limited To)

• Initiate and execute on creative content strategies that align with the Mukuru brand
• Copywriting of all social media posts according to the brand guidelines
• Conduct market research analysis to identify trends, real-time search and news media activity, popular social media topics, electronic commerce trends, market opportunities, or competitor performance.
• Assist in the development of social media transaction or security policies.
• Keep abreast of government regulations and emerging web technology to ensure regulatory compliance by reviewing current policies and SOPs, engaging with colleagues, participating in educational programs, attending meetings or workshops, or participating in professional organisations and conferences.
• Input into improving and developing the digital marketing function through social platforms
• Collaborate with other marketing staff to integrate and complement marketing strategies across multiple social media platforms.
• Participate in the development and implementation of online marketing strategy with overall responsibility for social media implementation.
• Improve social media platforms activities through ongoing analysis, experimentation, or optimization tests, using different approved methods.
• Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media
• Identify appropriate Key Performance Indicators (KPIs) and report key metrics from social media platform activities or initiatives.
• Ensure positive social media sentiment and provide recommendations to improve/ tweak when necessary.
• Responsible for setting up or optimising analytics tools for tracking visitors' behaviours
• Collect and analyse web metrics, such as visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click.
• Manage tracking and reporting of social media activities on all platforms to provide analyses and insights to key stakeholders.
• Conduct financial modelling, tracking and reporting for online marketing programs or web site revenue forecasting.
• Execute digital competitions (planning, design, sign off and execution)
• Evaluate new emerging media or technologies and make recommendations for their application within Internet marketing and social media marketing campaigns.
• Identify, evaluate, and propose procurement of hardware or software for implementing social media marketing initiatives and campaigns.
• Propose online or social media channel campaigns to marketing leaders.
• Collaborate with web, IT, service providers, and graphic design staff to create multimedia social media content that conforms to brand and company visual format.
• Contribute to the identification and development of commercial or technical specifications, such as usability, pricing, checkout, or data security, to promote transactional internet-enabled functionality and inform social media marketing tactics.
• Execute and manage social media campaigns or promotional strategies with sales, operations, and other key stakeholders
• Assist in the evaluation and negotiation of contracts with vendors or online partners.
• Attend monthly KPI discussion with Digital Marketing Manager
• Attend bi-annual monthly performance meeting with Digital Marketing Manager
• Maintain knowledge of current digital marketing methodology and practices
• Keep abreast of remittance developments within the money transfer service industry
• Keep abreast of new product/partner launches
  
  

• Grade 12 or Equivalent
• Bachelor’s degree or Advanced Diploma
• Social Media and Digital Marketing courses
• Minimum 5 years Digital Marketing Experience
• Minimum 5 years Social Media Platforms (Facebook, Twitter, LinkedIn, Instagram and TikTok)
• Minimum 3 years (advantageous not necessity) Fintech and/or Financial Services experience
• Knowledge of Social Media Platforms (Facebook, Twitter, LinkedIn, Instagram and TikTok
• Knowledge of marketing & communication processes
• Knowledge of content creation (video and static)
• Knowledge of websites
  
  

• Presentation skills
• Verbal and written communications skills
• Organisational & administrative skills
• Interpersonal skills
• Detail Oriented
• Analytical skills
• Computer skills
  
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Sales

Referrals increase your chances of interviewing at Mukuru by 2x

Cape Town, Western Cape, South Africa 2 days ago

Cape Town, Western Cape, South Africa 1 month ago

Cape Town, Western Cape, South Africa ZAR100.00-ZAR130.00 3 weeks ago

Cape Town, Western Cape, South Africa 3 weeks ago

Cape Town, Western Cape, South Africa 1 week ago

Gordon's Bay, Western Cape, South Africa 4 hours ago

Cape Town, Western Cape, South Africa ZAR300,000.00-ZAR300,000.00 3 weeks ago

Cape Town, Western Cape, South Africa 6 days ago

City of Cape Town, Western Cape, South Africa 1 week ago

Cape Town, Western Cape, South Africa 1 month ago

Cape Town, Western Cape, South Africa 3 weeks ago

Cape Town, Western Cape, South Africa 1 month ago

City of Cape Town, Western Cape, South Africa 4 days ago

Cape Town, Western Cape, South Africa 2 months ago

City of Cape Town, Western Cape, South Africa 3 weeks ago

Cape Town, Western Cape, South Africa 2 months ago

Cape Town, Western Cape, South Africa 6 months ago

Cape Town, Western Cape, South Africa 4 weeks ago

Cape Town, Western Cape, South Africa 3 days ago

City of Cape Town, Western Cape, South Africa 1 week ago

Cape Town, Western Cape, South Africa 4 days ago

Cape Town, Western Cape, South Africa $1,500.00-$,500.00 3 days ago

Cape Town, Western Cape, South Africa 1 month ago

Cape Town, Western Cape, South Africa 2 months ago

City of Cape Town, Western Cape, South Africa 6 days ago

Cape Town, Western Cape, South Africa 3 weeks ago

Cape Town, Western Cape, South Africa 1,200.00- 1,500.00 5 days ago

City of Cape Town, Western Cape, South Africa 1 week ago

Cape Town, Western Cape, South Africa 1,500.00- 2,000.00 1 week ago

Cape Town, Western Cape, South Africa 2 weeks ago

Cape Town, Western Cape, South Africa 1 month ago

Cape Town, Western Cape, South Africa 1 week ago

Cape Town, Western Cape, South Africa 2 months ago

Cape Town, Western Cape, South Africa 3 days ago

Cape Town, Western Cape, South Africa 1 month ago

City of Cape Town, Western Cape, South Africa 4 days ago

City of Cape Town, Western Cape, South Africa 1 week ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

An exciting opportunity exists for a Social Media Specialist to join the Mukuru team in Cape Town

The main purpose of this role is to provide specialist support and management of Mukuru social media platforms.

The Social Media Specialist reports directly to the Digital Marketing Manager. This role is responsible for the creation of content strategies and efficient execution and management of multiple social media pages.

This is a great opportunity to work in a purpose-driven and fast-paced organisation and make an impact to enhance engagement on our social media platforms with the aim to expand our customer base.

Internal Liaison takes place with all internal departments. External liaison takes place with customers through social media.

Duties and Responsibilities (Includes but is not limited to):

• Initiate and execute on creative content strategies that align with the Mukuru brand
• Copywriting of all social media posts according to the brand guidelines
• Conduct market research analysis to identify trends, real-time search and news media activity, popular social media topics, electronic commerce trends, market opportunities, or competitor performance.
• Assist in the development of social media transaction or security policies.
• Keep abreast of government regulations and emerging web technology to ensure regulatory compliance by reviewing current policies and SOPs, engaging with colleagues, participating in educational programs, attending meetings or workshops, or participating in professional organisations and conferences.
• Input into improving and developing the digital marketing function through social platforms
• Collaborate with other marketing staff to integrate and complement marketing strategies across multiple social media platforms.
• Participate in the development and implementation of online marketing strategy with overall responsibility for social media implementation.
• Improve social media platforms activities through ongoing analysis, experimentation, or optimization tests, using different approved methods.
• Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media
• Identify appropriate Key Performance Indicators (KPIs) and report key metrics from social media platform activities or initiatives.
• Ensure positive social media sentiment and provide recommendations to improve/ tweak when necessary.
• Responsible for setting up or optimising analytics tools for tracking visitors' behaviours
• Collect and analyse web metrics, such as visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click.
• Manage tracking and reporting of social media activities on all platforms to provide analyses and insights to key stakeholders.
• Conduct financial modelling, tracking and reporting for online marketing programs or web site revenue forecasting.
• Execute digital competitions (planning, design, sign off and execution)
• Evaluate new emerging media or technologies and make recommendations for their application within Internet marketing and social media marketing campaigns.
• Identify, evaluate, and propose procurement of hardware or software for implementing social media marketing initiatives and campaigns.
• Propose online or social media channel campaigns to marketing leaders.
• Collaborate with web, IT, service providers, and graphic design staff to create multimedia social media content that conforms to brand and company visual format.
• Contribute to the identification and development of commercial or technical specifications, such as usability, pricing, checkout, or data security, to promote transactional internet-enabled functionality and inform social media marketing tactics.
• Execute and manage social media campaigns or promotional strategies with sales, operations, and other key stakeholders
• Assist in the evaluation and negotiation of contracts with vendors or online partners.
• Attend monthly KPI discussion with Digital Marketing Manager
• Attend bi-annual monthly performance meeting with Digital Marketing Manager
• Maintain knowledge of current digital marketing methodology and practices
• Keep abreast of remittance developments within the money transfer service industry
• Keep abreast of new product/partner launches

Key Requirements:

• Grade 12 or Equivalent
• Bachelor’s degree or Advanced Diploma
• Social Media and Digital Marketing courses
• Minimum 5 years Digital Marketing Experience
• Minimum 5 years Social Media Platforms (Facebook, Twitter, LinkedIn, Instagram and TikTok)
• Minimum 3 years (advantageous not necessity) Fintech and/or Financial Services experience
• Knowledge of Social Media Platforms (Facebook, Twitter, LinkedIn, Instagram and TikTok
• Knowledge of marketing & communication processes
• Knowledge of content creation (video and static)
• Knowledge of websites

Additional Skills:

• Presentation skills
• Verbal and written communications skills
• Organisational & administrative skills
• Interpersonal skills
• Detail Oriented
• Analytical skills
• Computer skills

I am sure you are reading this job description and meet majority of the criteria BUT you may also still not be 100% comfortable in applying. We believe that there is a place for everyone under the Mukuru sun and we want YOU to contribute to our diverse tapestry of talent. So come on, take a leap of faith, and send your application if you meet majority of our requirements. Remember to include a snippet of how you will bring value and help us build a future of success that will help us determine where and how you may best be suited” Maybe you are just the future Mukurian we need!

Should you be appointed in a remote/work from home role at Mukuru, it is your responsibility to ensure that you have uninterrupted internet connectivity and a ‘work-like’ environment at your home location, in order to deliver your best in terms of performance, productivity and service to our customers.

If you do not receive any response after two weeks, please consider your application unsuccessful.

NB: ALL STAFF APPOINTMENTS WILL BE MADE WITH DUE CONSIDERATION OF THE COMPANY’S DIVERSITY AND INCLUSION PLANS

An exciting opportunity exists for a Social Media Specialist to join the Mukuru team in Cape Town

The main purpose of this role is to provide specialist support and management of Mukuru social media platforms.

The Social Media Specialist reports directly to the Digital Marketing Manager. This role is responsible for the creation of content strategies and efficient execution and management of multiple social media pages.

This is a great opportunity to work in a purpose-driven and fast-paced organisation and make an impact to enhance engagement on our social media platforms with the aim to expand our customer base.

Internal Liaison takes place with all internal departments. External liaison takes place with customers through social media.

Duties and Responsibilities (Includes but is not limited to):

• Initiate and execute on creative content strategies that align with the Mukuru brand
• Copywriting of all social media posts according to the brand guidelines
• Conduct market research analysis to identify trends, real-time search and news media activity, popular social media topics, electronic commerce trends, market opportunities, or competitor performance.
• Assist in the development of social media transaction or security policies.
• Keep abreast of government regulations and emerging web technology to ensure regulatory compliance by reviewing current policies and SOPs, engaging with colleagues, participating in educational programs, attending meetings or workshops, or participating in professional organisations and conferences.
• Input into improving and developing the digital marketing function through social platforms
• Collaborate with other marketing staff to integrate and complement marketing strategies across multiple social media platforms.
• Participate in the development and implementation of online marketing strategy with overall responsibility for social media implementation.
• Improve social media platforms activities through ongoing analysis, experimentation, or optimization tests, using different approved methods.
• Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media
• Identify appropriate Key Performance Indicators (KPIs) and report key metrics from social media platform activities or initiatives.
• Ensure positive social media sentiment and provide recommendations to improve/ tweak when necessary.
• Responsible for setting up or optimising analytics tools for tracking visitors' behaviours
• Collect and analyse web metrics, such as visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click.
• Manage tracking and reporting of social media activities on all platforms to provide analyses and insights to key stakeholders.
• Conduct financial modelling, tracking and reporting for online marketing programs or web site revenue forecasting.
• Execute digital competitions (planning, design, sign off and execution)
• Evaluate new emerging media or technologies and make recommendations for their application within Internet marketing and social media marketing campaigns.
• Identify, evaluate, and propose procurement of hardware or software for implementing social media marketing initiatives and campaigns.
• Propose online or social media channel campaigns to marketing leaders.
• Collaborate with web, IT, service providers, and graphic design staff to create multimedia social media content that conforms to brand and company visual format.
• Contribute to the identification and development of commercial or technical specifications, such as usability, pricing, checkout, or data security, to promote transactional internet-enabled functionality and inform social media marketing tactics.
• Execute and manage social media campaigns or promotional strategies with sales, operations, and other key stakeholders
• Assist in the evaluation and negotiation of contracts with vendors or online partners.
• Attend monthly KPI discussion with Digital Marketing Manager
• Attend bi-annual monthly performance meeting with Digital Marketing Manager
• Maintain knowledge of current digital marketing methodology and practices
• Keep abreast of remittance developments within the money transfer service industry
• Keep abreast of new product/partner launches

Key Requirements:

• Grade 12 or Equivalent
• Bachelor’s degree or Advanced Diploma
• Social Media and Digital Marketing courses
• Minimum 5 years Digital Marketing Experience
• Minimum 5 years Social Media Platforms (Facebook, Twitter, LinkedIn, Instagram and TikTok)
• Minimum 3 years (advantageous not necessity) Fintech and/or Financial Services experience
• Knowledge of Social Media Platforms (Facebook, Twitter, LinkedIn, Instagram and TikTok
• Knowledge of marketing & communication processes
• Knowledge of content creation (video and static)
• Knowledge of websites

Additional Skills:

• Presentation skills
• Verbal and written communications skills
• Organisational & administrative skills
• Interpersonal skills
• Detail Oriented
• Analytical skills
• Computer skills

I am sure you are reading this job description and meet majority of the criteria BUT you may also still not be 100% comfortable in applying. We believe that there is a place for everyone under the Mukuru sun and we want YOU to contribute to our diverse tapestry of talent. So come on, take a leap of faith, and send your application if you meet majority of our requirements. Remember to include a snippet of how you will bring value and help us build a future of success that will help us determine where and how you may best be suited” Maybe you are just the future Mukurian we need!

Should you be appointed in a remote/work from home role at Mukuru, it is your responsibility to ensure that you have uninterrupted internet connectivity and a ‘work-like’ environment at your home location, in order to deliver your best in terms of performance, productivity and service to our customers. If you do not receive any response after two weeks, please consider your application unsuccessful.

NB: ALL STAFF APPOINTMENTS WILL BE MADE WITH DUE CONSIDERATION OF THE COMPANY’S DIVERSITY AND INCLUSION PLANS

Role Overview

This role will be responsible for executing our marketing strategy across digital channels, managing social media presence, coordinating content and design assets, and representing the brand at trade shows, events, and client activations.

You’ll play a key part in shaping how the company is perceived and help build a consistent, professional, and engaging brand presence.

Key Responsibilities

• Plan, create, and manage content across social media platforms (LinkedIn, Instagram, Facebook, etc.) to build audience engagement and brand awareness

• Monitor analytics, track performance, and adapt social strategy based on insights

• Collaborate with internal teams to promote services, launches, and updates via digital channels

• Coordinate the creation of marketing collateral (presentations, banners, brochures, case studies)

• Manage planning, logistics, and representation at industry trade shows, expos, and marketing events

• Maintain brand consistency across all touchpoints

• Support email marketing campaigns, newsletters, and website content updates

• Liaise with photographers, designers, and third-party agencies as needed

• Assist with internal communications, client gifting, and ad-hoc marketing initiatives

Requirements

• 2–3 years of marketing experience (social media, event marketing, or digital content preferred)

• Solid understanding of brand and digital marketing principles

• Strong writing and communication skills with an eye for visual consistency

• Comfortable managing and creating content in Canva, Adobe Suite, or similar tools

• Confident in-person communicator—comfortable representing the brand at events and expos

• Highly organized and detail-oriented with the ability to manage multiple tasks and deadlines

• Based in Cape Town , with availability to travel to events locally and nationally as required

• Self-starter who thrives in a dynamic, fast-paced environment

Bonus Points For

• Experience in tech, digital services, or agency environments

• Familiarity with paid social media campaigns or SEO basics

• Photography, video editing, or content creation skills

• Experience with tools like HubSpot, Hootsuite, Meta Business Suite, or Google Analytics

What We Offer

• Flexible working (remote-first, with occasional in-person meetings or events)

• Opportunity to own and shape a growing brand’s presence

• A collaborative and creative team that values new ideas and initiative

• Exposure to exciting projects, clients, and a supportive leadership team

With a strong presence in major financial centers around the world, the company continues to grow rapidly and revolutionize the online trading industry. As we expand our operations in South Africa, we are seeking a dynamic and skilled Marketing Manager to drive our marketing initiatives and strengthen our brand presence.

1. Develop and execute comprehensive marketing strategies to promote the company’s services and products in the South African market.
2. Conduct market research and analysis to identify target customers, market trends, and competitor activities.
3. Create and implement marketing campaigns across various digital and traditional channels (e.g., social media, email marketing, print, events) to maximize brand awareness and customer acquisition.
4. Manage and optimize the company’s online presence, including website content, SEO, and online advertising.
5. Collaborate with internal stakeholders, including Sales and Product teams, to align marketing efforts with business goals and ensure consistent messaging.
6. Monitor and evaluate the effectiveness of marketing activities through regular reporting and analytics, making data-driven recommendations for continuous improvement.
7. Stay up-to-date with industry developments and emerging marketing trends, proposing innovative strategies to enhance the company’s competitive advantage.

1. Bachelor’s degree in Marketing, Business, or a related field. An MBA is a plus.
2. Proven work experience as a Marketing Manager in the financial or trading industry, preferably in South Africa.
3. Strong knowledge of digital marketing tools and techniques, including SEO, SEM, email marketing, and social media advertising.
4. Solid understanding of the financial markets and trading products, particularly foreign exchange and CFDs.
5. Exceptional communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners.
6. Excellent analytical and problem-solving abilities, with a data-driven mindset.
7. Proven leadership skills, with a track record of successfully managing and developing high-performing teams.
8. Results-oriented mindset, with a demonstrated ability to drive and achieve marketing goals.

The company is an equal opportunity employer. We embrace diversity and are committed to creating an inclusive work environment for all employees.

Note: This job description is not exhaustive and may be amended or supplemented at the discretion of the company.

Social Media & Digital Marketing Manager

Location: Bellville - Cape Town

Salary: 33K-43K CTC (Dep On Exp).

Are you a passionate and detail-oriented designer with a talent for creating visually compelling brand content?

Being responsible for executing both the organic digital marketing strategy,, apply now!

Minimum qualifications:

• Bachelor’s degree in Marketing, Digital Marketing, Brand Communications, Media
• Studies, Journalism, Public Relations, Visual Communication, or a related field.
• 3+ years of hands-on experience in social media and digital marketing, preferably in a
• premium, design-led or lifestyle brand environment.

Responsibilities:

• Develop and manage the content calendar across Instagram, Facebook, Pinterest,
• TikTok, LinkedIn and other relevant platforms.
• Work with our copy editor to create compelling captions and social copy aligned to our
• tone of voice.
• Collaborate with designers, stylists, and photographers to create visually engaging
• Community management: respond to comments, messages and DMs; grow and engage
• our online audience.
• Manage and optimise paid digital campaigns across Facebook, Instagram and Google.
• Brief, coordinate and review work with the external digital marketing agency.
• Analyse performance data across paid and organic efforts; generate monthly reports
• and apply learnings.
• Identify and manage influencer partnerships and brand collaborations.
• Stay on top of social, digital and e-commerce trends.

Advantageous:

• Strong understanding of social media platforms, trends, and content best practices.
• Experience in both organic social media and paid digital advertising (Meta and Google Ads).
• Honors degree in Marketing, Brand Management, or Strategic Communication.
• Knowledge of e-commerce and digital marketing performance metrics.

Certifications (preferred but not required):

• Google Ads Certification (Search or Display)
• Meta (Facebook) Certified Digital Marketing Associate or Media Buying Professional
• Google Analytics Certification
• Digital Marketing Certificate from reputable organization
• Short courses in copywriting, content creation, or visual communication

Technical skills:

• Proficiency in Meta Business Suite, Google Ads, Google Analytics, and social scheduling
• tools (e.g. Buffer)
• Strong copywriting and visual communication abilities
• Basic design or layout skills (Canva or Adobe Creative Suite) will be an advantage
• Strong organizational and project management skills and familiarity with platforms like Asana

Apply Now! Subject Line Social Media & Digital Marketing Manager.

Looking forward to meeting you.

Sable International offers innovative global mobility solutions to international citizens. We create tailor-made solutions to meet the needs of our clients, including offshore investment property, studying abroad, sports recruitment and financial services.

We take pride in our high-performance culture, which is built on the foundation of our Purpose – Realising our Potential – and our four core values of Care, Solve, Grow, and Enjoy. Our company goal is not just a vision for the organisation, it also applies to our staff members. We are committed to supporting their growth and to ensuring they make a meaningful contribution during their time with us.

The staff in our Abuja, Cape Town, Durban, Grand Baie, Harare, Johannesburg, Kampala, London, Lagos, Lusaka, Melbourne, and Monte Estoril offices are passionate about their areas of expertise and take pride in helping our clients achieve their goals. As a result, we have an energised and fun company culture, something that sets us apart from other professional services firms.

Job Overview:

Are you a Social Media whizz and want to work as part of a high-performance, in-house advertising team? Our Cape Town Marketing department is looking to add a highly motivated and creative Social Media Coordinator to join us. We offer a dynamic environment in which you will be doing the organic content and paid Social Media ads for a variety of business units including offshore property, sports recruitment, studying abroad, financial services, and more.

This role involves the daily posting and management of both organic content and paid advertising on all our Social Media channels (Facebook, Instagram, LinkedIn, TikTok, YouTube, X) as well as the regular reporting and analysis of results. The successful candidate will play a crucial role in growing our lead generation capability via social media, developing engaging content, as well as community management.

• Have a degree or diploma in Marketing, Communications, or a related field.
• Have proven experience as a Social Media Co-ordinator, Social Media Specialist, or similar role, preferably in an advertising agency environment, with a portfolio of past work as well as results.
• Have a strong understanding of the targeting capabilities as well as user behaviour across major Social Media platforms, such as Facebook, Instagram, LinkedIn, X, YouTube, TikTok.
• Have an excellent understanding of how to drive lead generation on Social Media channels and a deep understanding of various targeting techniques.
• Are comfortable developing in-depth content calendars for various types of businesses including Studying Abroad, Sports Recruitment, Property and Financial Services.
• Have good experience in Community Management and online Brand Reputation Crisis Management.
• Have an analytical mindset and are proficient in Meta Business Manager and GA4.
• Are proficient in content creation tools like Canva, Adobe Photoshop, or other graphic design software.
• Are familiar with Social Media scheduling tools such as Hootsuite, Buffer, or Sprout Social.
• Are deadline-driven and can multi-task across several campaigns at the same time.
• Are keen to develop yourself as the authority and expert in this field within an international company

Among other tasks, your main responsibilities will include:

• Planning, creating, and publishing engaging content across a variety of Social Media platforms including Facebook, Instagram, X, LinkedIn, YouTube and TikTok.
• Developing Social Media calendars in collaboration with the marketing team to support campaigns, service launches, and promotions.
• Planning and implementing successful lead generation campaigns for our various business units across the social media channels.
• Monitoring Social Media channels for trends, opportunities, and audience engagement, responding to comments and messages in a timely manner.
• Analysing performances metrics and reporting on key insights.
• Collaborating with internal stakeholders and decision makers.
• Maintaining a consistent brand voice as well as our Brand CI in all Social Media content.
• Staying updated on social media trends, best practices, and platform updates.

Job category: Media and Information

Location: Cape Town

Contract: Permanent

Remuneration: Market-related

EE position: No

This role is responsible for the execution of strategy and inputting into the development of top class organic social media, to ensure Woolworths remains a leading brand on social media. This includes the sourcing, planning, scheduling and reporting on social channels including Facebook, Instagram, Twitter, TikTok and more. This role is particularly focused on organic social media, yet may be expected to assist across the communications team if required.

• Ensure Woolworths social media reflects the Values of our business including Customer First, Quality, Inspiration, In Touch, Responsibility, Integrity and Collaboration.
• Manage and lead team of two Social Media Consultants to achieve excellent outcomes.
• Maintaining creativity and thought leadership in the Communications Team and Woolworths business as a whole.
• Assisting in developing social media content and community strategies that foster community spirit and engaging dialogue in line with the Woolworths Brand Values.
• Assisting with the production of various content types and advertising material across social platforms.
• Ensuring all social content developed is appropriate, relevant and effectively meets strategy, trade, online and campaign requirements.
• Maintaining effective social and digital media journeys, allowing for the prompt and accurate dissemination of information and to customers on social media.
• Keeping abreast of local and international social content trends, including pop culture references and customer interests, to benchmark Woolworths to a global standard.
• Connect with brand and creative teams to ensure social content is available and in line with the strategy.
• Execute and evolve best practices for social media.
• Knowledge of measurement tagging, reporting and analytics, messaging, branding, creative and content, backend technical and database considerations.
• Track and analyse content metrics and tie budget, plans and programs to the achievement of agreed upon KPIs
• Strengthen and grow the social media pages and protect the Woolies reputation
• Compile and supply weekly and monthly reports as required.
• Minimum 5 years of experience with a firm understanding of Social Media Marketing and Communications practices.
• Excellent written, verbal and presentation communication skills.
• People management and capable of leading by example.
• Ability to deal with stress.
• Balanced creative and analytical thinking style.
• Ability to make effective, agile decisions.
• Energy and resilience.
• Knowledge of content channel strategy, marketing metrics, CRM, acquisition databases, search, web technologies, social analytical tools.
• Keen understanding of content optimization through consistent tone, visual and brand guidelines, and key messaging.
• Experience effectively collaborating across multiple teams, business units and managing agencies.
• Results oriented.
• Ability to influence and persuade key stakeholders.
• Plays a leading and supporting role in implementing initiatives at team level.
• Self-motivated with the ability to challenge the status quo and inspire others.

To ensure effective social media content and campaign strategy and production through the creation of digital content for a variety of communication channels, from conception to completion.

Job Objectives:

• Drive the conceptualisation and creation of digital content for social media channels and group websites through bringing all types of content ideas to life, from graphic design to photos, videos and multimedia content.
• Contribute forward-thinking content ideas that help amplify the group’s reputation among target audiences through experimenting with new formats, techniques and creative strategies.
• Collaborate with internal and external stakeholders to identify new stories, trends, and opportunities to create content and campaigns.
• Assist with managing project and campaign deliverables in order to meet expectations and ensure campaigns are on time and on budget.
• Create and manage a database of visual assets across all brands within the organisation.
• Assist with ad-hoc design projects, including PowerPoint presentations and materials development.
• Create and pitch effective campaign ideas needed to ladder up to the envisioned marketing pitch (the big idea) whilst ensuring integration with the broader marketing plan involving all other media channels.
• Develop content and campaign strategies that cut across major social media outlets (Facebook, Facebook Live, Instagram, Snapchat, Pinterest) and across digital formats.
• Design content for organic posts as well as paid formats ensuring up-to-date social media ad formats.
• Manage internal and external videographers/photographers/editors and internal graphical designers to plan and produce professional shot content.
• Capture video and photos at live events or stage ad-hoc shoots in the relevant environments as and when required and when the opportunity arises.
• Ensure that all content or language published to the group’s social media platforms adheres to group’s guidelines.

Education:

• Grade 12
• Bachelor’s Degree (Desirable)

Experience:

• 2-4 years professional experience.
• Experience in graphic design, photography, and image editing; Experience with PhotoShop and InDesign.

Knowledge:

• Digital and social media formats.
• Full MS Office suite.
• In-depth knowledge/experience with all major social media platforms and experience producing social-first content on one or more social media platforms.

Skills:

• Able to thrive in a fast-paced, dynamic environment and to work both independently and as part of a cross-functional team.
• Ability to take direction.
• Ability to understand group’s identity, core target audience and layer onto that own creativity and fresh content ideas.
• High level of organization.
• Leading and Deciding.
• Supporting and Cooperating.
• Interaction and Presenting.
• Analysing and Interpreting.
• Creating and Conceptualising.
• Organising and Executing.
• Adapting and Coping with Pressures.
• Enterprising and Performing.