4 Specialized Betting Operations jobs in South Africa

Think of the adrenaline of a last-minute winner, the roar when the underdog takes the lead, and the energy of a packed stadium — that's the atmosphere our client creates in the
sports betting industry
.

Operating globally, with football and major sporting events at their core, they deliver cutting-edge digital platforms that turn fans into players.

Now, they're searching for a
Website Growth Marketer
to bring that same match-day intensity to their digital assets — building, optimising, and scaling websites that drive acquisition and engagement.

This is a role for someone who thrives on competition and knows how to win online. As
Website Growth Marketer
, you'll take ownership of high-performing websites — ensuring every click, every page, and every campaign delivers results. From SEO and SEM to smooth user journeys and conversion optimisation, you'll be at the front line of turning passion for sport into measurable growth.

Key Responsibilities

Drive the Game Plan

• Lead website projects from concept to final whistle — on time, within budget, and built for impact.
• Collaborate with developers, creatives, and marketing teams to deliver on growth objectives.
• Own editorial strategies that make digital content as engaging as live match commentary.

Keep the Websites Match-Ready

• Oversee the design, development, and day-to-day performance of websites and applications.
• Ensure sites are fast, optimised, and built with winning SEO architecture.
• Provide technical guidance and collaborate with dev teams on best practices.

Play to Win in Acquisition

• Drive acquisition using SEO, SEM, and paid media campaigns.
• Track KPIs including registrations, deposits, ROI, and conversion rates.
• Analyse user behaviour and market trends to refine strategies and stay ahead.

Skills & Experience Required

• Proven success in SEO, SEM, or website growth — ideally in sports betting or fast-paced online industries.
• Hands-on CMS experience (WordPress essential) with strong SEO knowledge.
• Basic front-end understanding (HTML, CSS, JavaScript).
• Proficiency in tools such as Google Analytics 4, Search Console, Looker Studio, SEMrush, Ahrefs.
• Ability to measure performance against KPIs like CPA, CPI, ROI, and LTV.
• Strong project management skills with the ability to manage multiple "tournaments" at once.
• Commercially savvy, detail-oriented, and passionate about sport.

Nice-to-have skills:

• Back-end experience (PHP, Python, ).
• Database management (MySQL, PostgreSQL, MongoDB).
• UX/UI design exposure for betting journeys.
• Understanding of compliance in regulated markets.

Why Join Our Client

• Shape the
  digital stadium
  where fans become players.
• Be part of a team where every campaign feels like a final.
• Collaborate with some of the best in digital marketing and technology.
• Work in an industry where passion and performance go hand in hand.
• See your strategies directly translate into
  growth and player acquisition
  .

Our client, a major player in the sports betting industry, is looking for an accomplished
Head of Retail
to take charge of their nationwide retail operations.

This is a pivotal leadership role for someone who thrives in high-growth, fast-paced environments and understands how to balance strategic vision with operational excellence.

The Role

As
Head of Retail
, you will be responsible for the
entire lifecycle of retail operations
— from strategy and rollout to day-to-day execution. You'll drive
market expansion
, optimise performance across existing outlets, and ensure that every customer who walks into a branch experiences the highest level of service, compliance, and engagement.

This role demands a
hands-on leader
with a strong commercial mind, proven operational track record, and the ability to
lead large teams across multiple locations
. You'll work closely with the executive team to shape the retail strategy and make a tangible impact on business growth.

Key Responsibilities

• Retail Strategy & Growth:
• Define and deliver the retail growth roadmap, including new site identification, lease negotiations, and rollout planning.
• Ensure retail expansion aligns with business objectives, regulatory requirements, and market demand.
• Operational Leadership:
• Oversee day-to-day operations across all outlets, setting and enforcing operational standards.
• Implement robust processes for cash management, security, staffing, and reporting.
• Use data and analytics to monitor performance, identify gaps, and introduce solutions that improve efficiency and profitability.
• Commercial Performance:
• Take ownership of retail P&L, ensuring strong revenue performance and effective cost management.
• Develop sales strategies, promotions, and customer engagement initiatives that increase footfall and spend per customer.
• People & Culture:
• Lead, coach, and inspire regional managers, store managers, and frontline staff to deliver high standards.
• Build a strong performance-driven culture across the retail division with clear KPIs and accountability.
• Compliance & Risk Management:
• Ensure all outlets operate within South African betting regulations and company policies.
• Drive responsible gaming initiatives and ensure training programmes are in place for compliance awareness.
• Customer Experience:
• Champion a consistent and engaging customer journey across the retail estate.
• Introduce innovations that improve customer convenience, from in-shop betting technology to loyalty initiatives.

What We're Looking For

• At least
  8–10 years' experience
  in multi-site retail operations, with
  5+ years in a senior leadership role
  .
• Proven success in
  sports betting, lottery, gaming, or high-volume retail
  .
• Demonstrated ability to
  grow and scale retail networks
  while managing operational complexity.
• Strong commercial acumen with direct experience managing P&L.
• Excellent leadership and people management skills with the ability to drive performance across dispersed teams.
• Deep understanding of the
  regulatory landscape in South Africa
  .
• Resilient, adaptable, and able to thrive in a competitive and rapidly evolving industry.

Why This Role?

• Shape the
  national retail footprint
  of a leading operator in South Africa's booming sports betting industry.
• Be part of an
  executive-level leadership team
  , influencing strategy and direction.
• Lead a division that is both
  highly profitable and central to long-term business growth
  .
• Competitive executive package, including
  bonus and performance incentives
  .

This is a career-defining role for a seasoned retail leader who wants to make an immediate and lasting impact in the gaming and sports betting industry.

Are you passionate about sports and fluent in French? Do you thrive in a dynamic and fast-paced environment? Join our team in Cape Town as a Customer Service Associate specializing in French support for our exciting sports betting platform!

Responsibilities:

Qualifications:

Additional Information:

If you are a French speaker with a passion for sports and customer service, we want to hear from you!

Our client is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Betting, Compliance, Customer Service, Customer Service Associate - French, Customer Service Associate - French (Sports Betting), French, French (Sports Betting), French Language Support, Problem Resolution, Product Knowledge, Sports Bettting, Sports Book, Sportsbook