273 Seo Content jobs in South Africa
SEO & Content Marketing Manager
Posted today
Job Viewed
Job Description
Job description:
Job Locations: Remote
Department: Marketing
Type: Regular, Full-Time
Working hours: 8:30-6:30 CST
Role Overview: We're seeking a creative, data-driven SEO and Content Marketing Manager to lead QuickStart's content strategy across digital and offline channels. You'll craft engaging content that drives awareness, generates leads, supports product adoption, and fosters learner retention. Ideal candidates have strong editorial skills, a track record in brand building, and experience scaling content in fast-growing or EdTech environments.
What You'll Do:
- Develop and execute QuickStart's holistic content strategy across blogs, landing pages, website, email, social, and video.
- Audit, optimize, and repurpose content for relevance, SEO, and engagement.
- Collaborate with Marketing, WebTech, Product, Sales, and Admissions to deliver integrated campaigns.
- Manage QuickStart's blog and YouTube channel: create, edit, and organize content; generate new video ideas; oversee production; respond to audience interactions.
- Plan, execute, and analyze social media campaigns; grow engagement and track performance metrics.
- Support email marketing initiatives, including multi-touch drip campaigns, analytics, and optimization.
- Stay ahead of trends in content marketing, EdTech, and social media to ensure QuickStart remains innovative and competitive.
Minimum Knowledge & Experience:
- Bachelor's degree and 5+ years in content marketing, digital marketing, or editorial roles.
- Proven ability to create content that engages audiences and drives business results.
- Strong writing, editing, and storytelling skills.
- Experience with SEO, analytics (Google Analytics, SEMrush), social media, and email marketing.
- Familiarity with sales funnels and content's role in lead generation.
Preferable Knowledge & Experience
- Experience in start-ups, high-growth, or remote work environments.
- Background in online education/EdTech.
- Experience with AI tools for content creation and optimisation.
- International team collaboration experience.
Job Type: Full-time
Work Location: Remote
SEO Content Specialist
Posted today
Job Viewed
Job Description
If you are an SEO content specialist looking for a new role, then TODAY IS YOUR DAY.
Crucible, an established UK agency, is looking for a content specialist to take a leading role in a fast-growing SEO department.
Great company
Great clients
Great opportunity
Grab a coffee and take a read.
The Role
You'll be responsible for:
Content planning aligned to SEO objectives
- Translate the agreed SEO strategy into 90-day content plans per site with prioritised topic clusters and formats (service/product pages, blogs, landing pages).
- Create search-led content briefs (primary/secondary keywords, outline/H-structure, internal links, schema notes, Surfer SEO targets) and own quality assurance on all drafts before they go live.
- Write or co-write core assets where needed; refresh legacy content to match intent and on-page best practice.
On-page execution & site hygiene
- Implement on-page improvements (titles/meta, H1–H3, internal links, images/alt, anchor strategy, basic speed fixes) and routinely update service/product pages.
- Loop in the freelance technical SEO for targeted fixes; on-page hygiene checks are periodic, not your main time sink.
Stakeholder management
- Partner with the strategist and work hand-in-glove with the AM to keep plans realistic and moving.
- Brief, guide and QA content from client-side teams; give clear, kind feedback so they deliver the right work to spec and on time.
- Be ready to join client calls when needed and write polite, concise client emails and clear Google-Doc mark-ups.
Monitoring & insight (interpret, don't build)
- Interpret performance using SE Ranking (primary tracker run by the AM) plus Google Search Console and SEMrush/Ahrefs for diagnostics. Identify trends, diagnose page/topic issues, and recommend next actions. You do not create or own reporting.
Lead-generation alignment
- Ensure content ladders to each site's north-star conversion (e.g., brochure requests, calculator completions). Propose practical ways to turn traffic into enquiries (CTAs, internal links to high-intent pages, supporting copy on key pages).
The Person
- Strong
on-page SEO craft
: turn strategy into briefs, shape outlines, QA drafts, and perform hands-on page updates that rank. - Confident with
client-side contributors
— excellent people skills, clear written feedback, steady follow-through. - Tools:
SE Ranking (interpretation), Google Search Console, SEMrush (audits); Ahrefs optional; Surfer SEO for content scoring. - WordPress publishing
fluency (edits, redirects, media, internal links). - Able to
connect SEO work to lead-gen outcomes
for B2B accounts; B2C experience equally fine.
Salary and Benefits
Salary Range: R35,000 - R38,000 per month for 4 days per week
Through Marketing Pros, the successful candidate will have access to a shared workspace in Cape Town, a Slack group with other South Africa-based marketing professionals, and regular social and training events.
SEO Content Creator
Posted today
Job Viewed
Job Description
Role summary:
To support our continued growth, we are seeking an
experienced SEO Content Creator / B2B Content Writer
to produce long‑form content that resonates with institutional investors and financial decision‑makers. In this role you will research complex financial topics and turn them into authoritative articles.
Key responsibilities:
Industry research & subject‑matter expertise:
● Maintain a deep understanding of financial‑services trends and stakeholder expectations.
● Gather insights from market research, interviews and data to inform content
Content creation & editing:
● Write and edit long‑form pieces (blog posts, investment insights, whitepapers) that translate sophisticated investment strategies into compelling narratives.
● Creating content for the blog, inhouse writing
SEO & optimization:
● Incorporate SEO best practices - keyword research, on‑page optimization and internal linking - to ensure content ranks well and attracts the right audience
Audience tailoring:
● Adapt tone, depth and messaging for various buyer personas; ensure every piece aligns with brand guidelines and investor expectations
Collaboration & strategy:
● Partner with senior strategists, designers and subject‑matter experts to develop content calendars, brainstorm topics and refi ne messaging. Contribute to peer reviews and help raise our content quality bar.
Required qualifications
Experience:
●
Minimum 3+ years of professional B2B writing experience
, ideally within financial services, law, fintech or related industries (or detail oriented industries)
Writing & research skills:
●
Exceptional command of the English
language and ability to produce long‑form content with stylistic and grammatical accuracy.
●
Strong research skills to interpret financial products
, market trends and complex data.
● Experienced in writing long-form content
SEO & marketing knowledge:
●
Solid understanding of SEO principles, keyword research and content optimization
. Familiarity with content marketing tactics and B2B buyer journeys.
Portfolio
: Demonstrated portfolio of published B2B content (articles, whitepapers, case studies) that showcases your ability to convey complex topics clearly
Tools
: Comfortable using content‑management systems and collaboration tools (e.g., CMS, Google Workspace, project‑management platforms).
Preferred qualifications
● Degree in journalism, communications, finance, marketing or a related field.
● Experience writing for a regulated industry (banking, insurance, investment).
● Working knowledge of analytic tools (e.g., SEO software, Google Analytics) to measure content performance.
● Knowledge of private‑market investment trends, TAM analysis or competitor benchmarking.
Benefi ts & compensation
● U.S. public holidays off and 14 days PTO.
● 10 % annual bonus (applied to base salary and subject to company and personal performance).
● Flexible work environment with remote‑fi rst options and opportunities for professional development.
SEO & Content Manager
Posted today
Job Viewed
Job Description
About the Company
Nestify is an established international property management company that operates in the United Kingdom, France, Ireland and the United Arab Emirates. The Company is owned, driven, and managed by a group of passionate individuals and a team of highly skilled experts. The Company employs talented individuals from across the globe that drives the success of the business. The Company is the preferred 'Airbnb' rental management partner for many international property owners, providing a higher letting income for short-, medium- and long-term stays. As a tech-driven company, the Company provides a 'round-the-clock' contactless service, ensuring customers worldwide can enjoy the stay they deserve. From booking to check-out, housekeeping, and maintenance - Nestify, takes care of everything and ensures a seamless experience for all – Clients and Guests.
About the Position:
We're looking for a hands-on SEO & Content Manager (Hybrid, Cape Town) to execute key digital marketing tasks across global markets. This role is ideal for someone with 3 to 5 years of practical experience in SEO implementation, content creation (including email), and marketing reporting. You will focus on executing tasks — not developing strategy — and will work closely with leadership and other teams to support content production, improve organic traffic, and deliver performance insights.
Key Responsibilities
Execute on-page and off-page SEO tasks to support organic traffic growth
Create content for email marketing campaigns (newsletters, lead nurturing, B2C/B2B)
Manage segmentation and personalization to improve engagement
Write and edit marketing materials including guides, brochures, and website content
- Coordinate with internal teams (sales, account management) to align messaging
Assist with content planning and publication calendars
Track and report on key marketing metrics (SEO, email, website traffic, social)
- Provide performance insights to leadership via tools like Google Analytics, Looker Studio, or Excel
- Monitor results from paid media campaigns (run by external teams) and relay key findings
- Publish / Create scheduled content on LinkedIn, Instagram, and Facebook
- Assist with monitoring engagement and basic community interaction
Qualifications & Work Experience
- 3 to 5 years of hands-on experience in SEO, email content creation, and reporting
- Ability to execute marketing tasks independently without strategic ownership
- Comfortable using tools like HubSpot, Google Analytics, and Excel
- Excellent written communication and organizational skills
- Detail-oriented and dependable, with a proactive attitude
Working Days/ Hours
- Monday to Friday
- 9:00am to 6:00pm (South African Time)
- 'HYBRID' position (2 days office, 3 days home), from Cape Town, South Africa
What we Offer:
- A full-time contract;
- Competitive remuneration package
- Work in a global team;
- Generous annual leave;
- A Company culture that values loyalty, hard work, dedication, high performance, and work-life balance;
- An opportunity to grow in your career;
Job Type: Full-time
Work Location: In person
SEO & Content Growth Strategist
Posted today
Job Viewed
Job Description
Job Description:
We are seeking a results-driven, tech-savvy SEO & Content Growth Strategist to lead and execute our SEO strategy while managing content across multiple platforms. This hybrid role requires a deep understanding of technical SEO, AI integration, and modern content marketing tactics—including blog writing, influencer outreach, social media trends, and the use of no-code tools to build landing pages.
The ideal candidate will be a self-starter who thrives in a fast-paced digital environment, can work across teams, and is obsessed with ranking, reach, and relevance.
Key Responsibilities: SEO Strategy & Execution
- Implement and maintain a robust SEO strategy across web assets (technical + on-page + off-page)
- Perform SEO audits, keyword research, site speed and crawlability analysis
- Build and manage backlink strategies, collaborating with PR and outreach teams
- Ensure full SEO compliance across new content, landing pages, and campaigns
Content Creation & Management
- Plan, write, and manage SEO-optimized blog content using AI tools and human insight
- Use AI tools (e.g. ChatGPT, Jasper, SurferSEO) to enhance content performance
- Brainstorm video content ideas aligned with search trends and brand voice
- Oversee image creation for blogs, ads, and social using AI tools like Midjourney, DALL·E, etc.
- Collaborate with designers or use tools like Canva for light visual content creation
Landing Pages & Web Tools
- Build conversion-focused landing pages using no-code platforms (e.g., Webflow, Unbounce, WordPress, etc.)
- Optimize landing pages for both user experience and search visibility
Influencer & PR Collaboration
- Identify and engage with relevant influencers to support SEO and content campaigns
- Collaborate with PR professionals to boost brand visibility and acquire high-authority backlinks
Social Media & Trend Tracking
- Plan and manage social media content calendars across platforms
- Stay updated on social media trends, memes, and viral formats to amplify organic growth
- Use analytics tools to track engagement, traffic, and conversion across channels
Requirements:
- Proven experience in technical SEO and content marketing
- Strong understanding of AI tools used in content, SEO, and creative workflows
- Excellent written and verbal communication skills
- Experience in landing page builders (Webflow, Wix, Elementor, etc.)
- Familiarity with tools like Google Analytics, Search Console, Ahrefs, SEMrush, SurferSEO
- Basic image and video editing skills or ability to use tools like Canva, CapCut, etc.
- Up-to-date with current digital trends, algorithms, and platform updates
- Comfortable with influencer outreach and basic digital PR strategy
- A data-driven mindset and a creative flair
Job Type: Full-time
Pay: R10 000,00 - R12 000,00 per month
Education:
- Bachelor's (Preferred)
Experience:
- Direct sales: 1 year (Preferred)
- Sales: 2 years (Preferred)
Language:
- English (preferably British Accent) (Preferred)
Shift availability:
- Day Shift (Preferred)
Mid-Level SEO Content Writer
Posted today
Job Viewed
Job Description
Tempesta Media is looking for a talented
Mid-Level SEO Content Writer
to join our growing team. We deliver high-quality, strategy-driven content for clients in diverse industries, and we're searching for someone who can blend creativity with technical SEO expertise. If you're passionate about writing content that both ranks and resonates, this role is for you.
What You'll Do
As a Mid-Level SEO Content Writer at Tempesta Media, you'll be responsible for creating compelling, search-optimized content that drives engagement, rankings, and results for our clients. Your content should integrate keywords naturally while informing, persuading, and building trust with your audience.
- Write high-quality, engaging blog posts, landing pages, web copy, and other digital assets.
- Conduct keyword research and integrate SEO best practices seamlessly into your writing.
- Develop content strategies that align with client goals and audience needs.
- Optimize titles, meta descriptions, headers, and on-page elements for SEO performance.
- Collaborate with editors, content managers, and other writers to ensure quality and consistency.
- Stay up to date on SEO and AIO trends, Google algorithm changes, and industry best practices.
- Support content audits, updates, and improvements to boost visibility and ROI.
- Manage deadlines and contribute to the editorial calendar to keep projects on track.
What We're Looking For
We're seeking a writer with strong strategic skills. You understand that great SEO content isn't written for bots, but for people.
- 2–4 years of professional writing experience, ideally in digital marketing or SEO-focused roles.
- Proven ability to write SEO-optimized content that ranks and converts.
- Solid understanding of keyword research, on-page SEO, and content optimization.
- Experience with SEO tools such as SEMrush, Ahrefs, or Google Analytics.
- Strong research skills — you can take complex topics and make them accessible.
- Excellent grammar, editing, and proofreading skills.
- Ability to work independently, meet deadlines, and manage multiple projects at once.
- Bonus points for experience in industries like home services, healthcare, or technology.
Why Join Tempesta Media?
- Growth & Learning:
You'll work with a seasoned editorial team and get exposure to a wide range of clients and industries.
- Flexibility:
100% remote role with a collaborative, global team.
- Impact:
Your work helps mid-sized businesses scale their content marketing efforts and grow their online visibility.
- Culture:
We value integrity, creativity, and collaboration. You're a valued member of our team.
How to Apply
- Send us your CV, writing portfolio, and a short note telling us why you'd be a great fit for Tempesta Media. We'd love to see examples of content you've written that performed well in search results or supported a successful campaign.
SEO Content Writer Intern | South Africa
Posted 189 days ago
Job Viewed
Job Description
About the Internship
Sadja WebSolutions is hiring an SEO Content Writing Intern based in South Africa who thrives in a fast-paced agency environment. This role is perfect for someone with strong copywriting and content writing skills who is eager to learn about SEO and build a career in digital content writing.
Our 6-month internship program offers real-world training with actual clients and budgets, allowing you to make a meaningful impact. Depending on your performance, there may be an opportunity for a full-time position during or after the internship.
Who We Are
Sadja WebSolutions is a growth-focused digital marketing agency supporting clients from startups to Fortune 500 companies with SEO, PPC, social media marketing, web design, and web analytics. We take a full-funnel approach to marketing and embrace remote work with a distributed team in India, Uganda, and China. Your work hours will align significantly with Pacific Time.
Core Responsibilities
Research industry-related topics to develop SEO-driven blog content and landing pages.Edit existing content for SEO optimization.Write short-form content for featured snippets, meta titles, and meta descriptions.Prepare content briefs, outlines, landing pages, and blog articles.Proofread and edit content before publishing.Conduct keyword research and apply SEO guidelines to increase web traffic.Write social media posts.Ensure consistency in style and tone for each client.Requirements
Experience with research using multiple sources.Excellent writing and editing skills.Ability to handle multiple projects and meet deadlines.Knowledge of technical topics is a plus.Demonstrated ability to work with ambiguity and adhere to deadlines.Well-organized and process-driven.Preferred Qualifications
Experience as a content writer, copywriter, or similar role.Portfolio of writing samples.BA in English, Journalism, or related field.Basic understanding of SEO content writing.Benefits of the Internship at Sadja WebSolutions
Certificate of Completion : Formal recognition of your skills and experience upon completion. Real-World Experience : Hands-on learning with actual clients and budgets, enhancing your resume. Career Opportunities : Potential for a full-time position based on your performance. Remote Work : Flexibility of working from home with significant overlap with Pacific Time, ensuring a better work-life balance. Mentorship and Feedback : Guidance and constructive feedback from experienced professionals. Cutting-Edge SEO Training : Learn and apply the latest SEO strategies and techniques. Networking Opportunities : Build connections with team members and clients from various industries. Creative Environment : Work in an innovative team where your ideas are valued and you have the freedom to experiment and grow. Access to Premium Tools : Utilize high-quality SEO and content writing tools that we provide, enhancing your learning experience with industry-leading resources.Note: This internship is a training opportunity. While it does not include financial compensation, the extensive training, hands-on experience, and valuable industry connections you'll gain make it a significant investment in your professional growth and future career success.
Be The First To Know
About the latest Seo content Jobs in South Africa !
SEO and Content Specialist
Posted today
Job Viewed
Job Description
iqbusiness is seeking to employ an SEO and Content Specialist on a 12-month contract to collaborate with an international client from our offices in Welgemoed, Cape Town, Northern Suburbs. This is a hybrid role (3 days on-site; 2 days WFH).
This role combines technical SEO implementation with engaging content creation, ensuring a strong and cohesive digital presence across platforms. The SEO and Content Specialist will be based in Cape Town, working closely with global stakeholders to bridge the gap between optimisation and compelling storytelling. The ideal candidate will have experience in both technical SEO and content development, with the versatility to adapt to the evolving landscape of AI-powered search and large language models.
Key Responsibilities
SEO and Technical Optimisation
- Conduct on-page SEO audits and implement optimisation recommendations, including meta tags, headers, internal linking, and URL structures
- Perform technical SEO tasks such as site speed optimisation, structured data implementation, and crawlability improvements
- Monitor and analyse search rankings, organic traffic, and conversion metrics using tools like GA4, Search Console, and SEO platforms
- Conduct keyword research and competitive analysis to inform content strategy
Content Creation and Strategy
- Produce high-quality, SEO-optimised content including blog posts, landing pages, and web copy
- Develop content briefs that balance search intent, user needs, and business objectives
- Edit and optimise existing content for improved performance and relevance
- Ensure content aligns with brand voice while meeting SEO best practices
LLM and AI Search Optimisation
- Adapt content and markup for visibility in AI-powered search experiences (ChatGPT, Perplexity, Google AI Overviews, etc.)
- Implement structured data and semantic markup to enhance content understanding by LLMs
- Test and refine content for accurate citation and representation in AI-generated responses
- Stay current with emerging best practices for LLM discoverability and attribution
Required Qualifications
- 3-5 years of experience in SEO with demonstrated technical and content capabilities
- Strong writing and editing skills with a portfolio of published content
- Proficiency with SEO tools (Ahrefs, SEMrush, Screaming Frog, or similar)
- Some working knowledge of HTML, CSS, and basic web technologies
- Understanding of schema markup, structured data, and semantic SEO
- Familiarity with Wordpress CMS platform
- Analytical mindset with ability to interpret data and make data-driven decisions
Preferred Qualifications
- Experience optimising content for AI search products and language models
- Understanding of natural language processing and how LLMs interpret content
- Familiarity with prompt engineering and AI content tools
- Experience with conversion rate optimisation (CRO)
- Background in digital marketing or communications
Note: As all business roles require honesty in the handling of or access to cash, finances, financial systems, or confidential information, our recruitment process requires that the following background checks be completed: credit, criminal, ID, and qualification verification.
IQbusiness is committed to sustainable growth and transformation; we embrace diversity and employ previously disadvantaged individuals.
SEO and Content Strategist
Posted today
Job Viewed
Job Description
Position is for South Africa
Overview
We are looking for an experienced B2B SaaS SEO and Content Strategist to own the planning, execution, and optimization of our content and search initiatives. This role combines analytical expertise with creative storytelling. You will be responsible for building a content strategy that increases visibility, drives qualified traffic, and strengthens our brand authority across digital channels.
Responsibilities
- SEO Strategy & Execution
- Develop and manage an SEO roadmap aligned with company growth goals.
- Conduct keyword research, competitor analysis, and content gap analysis.
- Optimize website architecture, on-page elements, and content for search visibility.
- Monitor rankings, organic traffic, and technical SEO performance using analytics tools.
- Collaborate with developers and designers to implement SEO best practices.
- Content Strategy & Development
- Create and maintain a content calendar across blog, website, and campaigns.
- Partner with subject matter experts to produce high-quality, engaging, and optimized content.
- Oversee content audits to ensure consistency, freshness, and alignment with SEO priorities.
- Develop messaging guidelines to maintain voice and brand alignment.
- Manage freelance writers or in-house contributors as needed.
- Performance Measurement
- Track KPIs such as keyword rankings, traffic growth, engagement, and conversions.
- Use analytics platforms (Google Analytics, Search Console, SEMrush/Ahrefs, etc.) to measure results and recommend improvements.
- Prepare weekly and monthly reports for stakeholders, highlighting wins and opportunities.
Qualifications
- 4+ years of experience in SEO, content strategy, or digital marketing.
- Strong understanding of search algorithms, keyword research, and content optimization.
- Excellent writing, editing, and communication skills.
- Familiarity with AI-driven search and content discovery tools (e.g., generative search, RAG, or AI-enhanced keyword research) and how they shape evolving SEO strategies.
- Proficiency in SEO tools such as SEMrush, Ahrefs, Moz, or Screaming Frog.
- Experience with content management systems (WordPress, HubSpot, etc.).
- An analytical mindset with the ability to translate data into actionable insights.
- Knowledge of HTML/CSS basics and technical SEO is a plus.
Job Type: Full-time
Pay: R461 349,00 - R576 686,00 per month
Work Location: Remote
Application Deadline: 2025/10/10
SEO & Website Content Optimization Specialist
Posted today
Job Viewed
Job Description
Company Description
OUTsurance has been propelling the South African insurance industry forward for the last 27 years. As leaders in the field, we're always looking for innovative ways to create digitally-advanced solutions, without losing sight of our human values. Our continued success can be attributed to outstanding employees who set the bar high with their energy and expertise. If you're keen to grow your career in a vibrant environment with lots of 'fun', this could be the career opportunity you've been looking for.
What do you get OUT?
- OUTsurance has been voted Top Employer South Africa since 2022. Our people vision is to be a great company to work for where you always get something OUT.
We offer our employees
- A winning, fun and inclusive company culture that embraces diversity.
- Great Rewards and Recognition programs.
- Benefits (Medical Aid, Pension fund, Group life and Disability benefits)
- Growth opportunities (we hire talent, train skill and promote values driven leaders from within)
- Wi-Fi on campus and Emergency Panic-Assist through the OUTsurance app
- Employee wellness programs: Free Counselling, Legal Advice and Financial Coaching for you and your members of household.
- A chance to give back (Staff Helping SA OUT-volunteer program) and much more.
Job Description
We are seeking a forward-thinking and detail-oriented SEO & Website Content Optimization Specialist to lead our organic growth initiatives. This role blends technical SEO and GEO strategy, and AI-driven search optimization. The ideal candidate will have a strong grasp of search engine mechanics, structured content, and performance analytics, with the ability to implement and manage SEO and GEO strategies that improve discoverability and user experience across our digital properties.
Key Responsibilities
SEO Strategy & Technical Execution
- Conduct keyword and intent research, including AI-generated queries and semantic search trends.
- Perform technical SEO audits and implement on-page improvements (e.g., metadata, internal linking, page speed).
- Optimize website content for traditional search engines and AI-powered tools (e.g., Google SGE, Bing Copilot, ChatGPT).
- Implement structured data and schema markup to enhance discoverability.
- Monitor and resolve crawl errors, broken links, and indexing issues.
- Collaborate with developers to implement technical SEO and UX best practices.
Website Content Strategy& Website Management
- Develop and execute content strategies focused on website performance with SEO and AI content consumption trends.
- Create and optimize content for clarity, structure, and AI summarization (e.g., voice search, featured snippets).
- Manage website updates via CMS platforms (e.g., WordPress, Episerver).
- Collaborate with content creators and designers to ensure all content aligns with SEO and GEO best practices and technical requirements. Backlink Outreach & Authority Building
- Develop and execute backlink acquisition strategies.
- Identify and engage with relevant websites, blogs, and influencers.
- Track and report on backlink performance and domain authority improvements.
AI & Search Innovation
- Stay current with developments in AI search (e.g., Google SGE, AI Overviews).
- Experiment with prompt engineering and AI content tools to enhance productivity.
- Educate internal teams on AI-friendly content practices and evolving search behaviors.
Data Analysis & Reporting
- Use tools like Google Analytics, Search Console, SEMrush, Ahrefs, and Screaming Frog to track performance.
- Build and maintain dashboards and reports in Excel or Google Sheets.
- Provide actionable insights based on data analysis to inform strategy.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in SEO and content marketing.
- Proficiency with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs, Screaming Frog).
- Strong writing and editing skills with an understanding of content structure and clarity.
- Experience with CMS platforms and technical SEO implementation.
- Strong working knowledge of Excel (pivot tables, formulas, data visualization).
- Awareness of how AI tools (e.g., ChatGPT, Gemini, Claude) influence content discovery.
Preferred
- Google Analytics or SEO certification.
- Experience optimizing content for AI-driven search engines and voice assistants.
- Familiarity with HTML/CSS basics.
- Experience with AI content tools (e.g., Surfer SEO, Clearscope, Jasper, Frase).
- Understanding of E-E-A-T in the context of AI ranking systems.
- Familiarity with marketing automation tools and CRM platforms.
Key Competencies
- Strategic and analytical thinking
- Adaptability to emerging technologies
- Clear and structured communication
- Curiosity and continuous learning
- Collaboration and cross-functional teamwork
- Attention to detail and data-driven decision-making
Additional Information
An ideal candidate will be able to align their personal work values to the OUTsurance values of Awesome Service, Dynamic, Honest, Human, Passionate and Recognition.
In accordance with OUTsurance Insurance Company Ltd Employment Equity goals, preference will be given to individuals who meet the job requirements and are from the various designated groups.