230 Ppc Specialist jobs in South Africa

About Elixirr
Elixirr International plc is a global consulting firm with a bold ambition: to become the best consulting firm in the world.

Founded in 2009 to challenge a declining industry standard, we've grown from a single vision into a powerhouse of entrepreneurial talent, delivering boardroom strategy through to execution.

After IPO-ing on AIM in July 2020, Elixirr moved to the Main Market of the London Stock Exchange in July 2025. In that time, our market cap has grown from £98 million to over £350 million – a testament to our differentiated approach and relentless pursuit of excellence.

With a presence across the UK, US, EU, and South Africa, and a client base spanning industries and geographies, we've welcomed seven boutique firms into the Group. This has broadened our capabilities across creative, digital marketing, data and AI, procurement, transformation, and more.

Our vision of becoming a services unicorn is firmly within reach – and this is just the beginning. We're looking for exceptional talent to join us on this exciting growth journey and shape the future of consulting.

This Role Is Based In Cape Town
Our Cape Town office is close to the city's creative and tech hubs. It's a special place to us because it's where our Founder and CEO, Stephen Newton, is from.

Main Function of the role
The PPC Specialist is to provide research and implementation of strategies for effective paid search campaigns, as well as expertise and advice to clients and internal sales teams focused on PPC and Display. This may include the set up and ongoing management PPC & Display campaigns, attending customer meetings and formulating online marketing strategies to meet the clients' objectives.

Main Duties
The Daily Management Of Campaigns For Clients

• Client communications on a daily basis, ensuring their complete satisfaction with the service provided
• Set up and manage PPC campaigns for a range of clients across Google, Microsoft and a range of social networks
• Provide ad hoc advice and guidance to the client to maximise the return on investment
• Monitor campaigns, optimising to bring campaigns in line with client's objectives, and always be on the lookout to make recommendations for exceeding those objectives
• Produce weekly/monthly reports for clients, and use Google Analytics and other web analytics tools to help provide meaningful insights for clients and how they can improve their campaign
• Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions

Best Practice

• Continually look at ways to improve efficiency and productivity within the online marketing teams
• Provide the Digital Strategy Director with advice and guidance when reviewing operational procedures and make recommendations for changes to improve methods, controls and operational efficiency
• Assist the Digital Strategy Director in identifying, implementing and maintaining best practice standards and methods with the objective of driving Quality in the Online Marketing team
• Continually look at ways to improve customer satisfaction, communication, quality assurance and customer retention

Internal activities

• Develop the paid search offering, research latest trends and relay to others
• Educate sales team to ensure high levels of product awareness and understanding
• Evaluate new paid search marketing technologies, techniques and partners

Skills & Competence Required

• Strong experience (2 years) of successfully creating PPC campaigns in Google & Bing– (essential)
• Experience of developing PPC campaign across social media platforms such as Facebook & LinkedIn – (preferred)
• Experience of implementing and using Google Analytics – (essential)
• Good knowledge of natural search market & search engines – (preferred)
• Strong communication and liaison skills – both written and verbal (essential)
• Well organised with exceptional attention to detail – (essential)
• Good knowledge of Microsoft Word, Excel, PowerPoint and Outlook – (essential)
• Good literacy, numeracy and accuracy skills – (essential)
• Experience with Google Analytics 4 (GA4), Tag Manager, and other tracking tools. – (preferred)
• Relevant Google Qualifications – (preferred)
• HTML skills – (preferred)

We're Hiring: PPC Specialist (Home Services | Lead Gen)

Remote | US Central Time Overlap | $2K–$3K USD

At
Lost & Found Marketing
, we help home-service brands (roofing, HVAC, plumbing, remodeling, and more) scale through
performance-driven PPC campaigns
. We believe in clarity, ownership, and measurable results. No silos. No fluff. Just outcomes.

What You'll Do

Run and optimize
Google Ads & Microsoft Ads
campaigns

Join
client calls
→ translate data into smart decisions & build trust

Manage tracking with
Google Tag Manager + GA4 + CRM attribution + Looker Studio + CallRail

Own budgets, campaign hygiene & steady
test plans

Collaborate closely with account teams and share context

What You'll Bring

3–4+ years
PPC lead gen experience
(must include
home services
)

Client-facing English communication skills (accents welcome)

Hands-on in
Google Ads/Microsoft Ads, GTM, GA4, Looker Studio, Sheets, CallRail

Ability to analyze CRM revenue data & act decisively

Detail-oriented, able to balance strategy & execution

Availability to align to
U.S. Central Time (40–50 hrs/week)

Bonus Points If You Have

Experience with
Google Ads scripts
or simple automation

Familiarity with
Zapier
or workflow tools

Understanding of
Google Ads API

Comfort with landing page tools (
WordPress, Unbounce, Leadpages
)

The Process

Initial interview

Paid audit task

Follow-up interview

Final decision

Start Date:
ASAP (notice periods respected)

Ready to take the lead? Apply now and let's scale together

Note: This a role for one of our clients. While we do track apply clicks, you'll need to complete the quick steps on Crayon for your application to be considered.

How you'll role

As the PPC Specialist, you will be at the forefront of digital marketing efforts, shaping the future of small business finance. You'll own the paid search campaigns, collaborating with marketing, data, and sales teams to drive high-quality leads for innovative funding solutions. This role offers a significant degree of ownership, perfect for professionals who thrive in fast-paced environments and are eager to contribute substantially to the company's growth.

What you'll do

• Manage PPC campaigns, particularly on Google Ads, to drive performance gains
• Develop and test new strategies for paid campaigns weekly
• Collaborate with marketing, data, and sales teams to enhance lead generation
• Expert in performance analysis, bidding strategies, and optimal budget management
• Set up and manage conversion tracking systems effectively

What you'll need

• 3+ years' experience in managing PPC campaigns, focusing on Google Ads
• Proficiency in Google Analytics, Google Tag Manager, and CRM systems
• A strong understanding of performance analysis and budget optimization
• Experience with lead tracking systems is a plus
• Excellent communication and collaboration skills

Nice-to-have

• Bing, Meta, or LinkedIn advertising experience
• Experience with email marketing platforms (e.g., Klaviyo, Mailchimp, HubSpot) or video content creation

Benefits

• Competitive base salaries
• Performance related annual bonus
• Hybrid working (3 days in office)
• Cash stipend towards pension and private medical
• Regular team and company social events

Our client is seeking a highly skilled and experienced SEO and PPC Specialist to join their team. The ideal candidate will be responsible for developing, implementing, and managing effective SEO and PPC strategies to increase online visibility, drive website traffic, and optimize conversion rates. The SEO and PPC Specialist will work closely with cross-functional teams to ensure alignment with overall marketing objectives and deliver measurable results.

The starting rate for this role is 5 USD per hour.

Job Responsibilities

SEO Strategy Development and Implementation:

• Conduct comprehensive keyword research to identify opportunities for organic traffic growth.
• Develop and execute on-page and off-page SEO strategies to improve search engine rankings.
• Optimize website content, meta tags, and structure for maximum visibility and relevance.
• Monitor and analyze website performance metrics using tools such as Google Analytics and Search Console.
• Stay updated on industry trends and algorithm changes to adapt strategies accordingly.

PPC Campaign Management:

• Create and manage PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media channels.
• Conduct keyword research and ad copy optimization to maximize campaign effectiveness.
• Monitor and adjust bids, budgets, and targeting parameters to achieve desired ROI and conversion goals.
• Perform A/B testing and analyze campaign performance data to identify opportunities for improvement.
• Provide regular reports and insights to stakeholders on PPC campaign performance.

Conversion Rate Optimization (CRO):

• Collaborate with web development and design teams to optimize landing pages and website elements for conversion.
• Implement A/B and multivariate testing methodologies to improve conversion rates.
• Utilize heatmaps, user recordings, and other tools to identify usability issues and friction points in the conversion funnel.
• Make data-driven recommendations for improving user experience and driving conversions.

Competitive Analysis and Market Research:

• Conduct competitive analysis to identify strengths, weaknesses, and opportunities in the online landscape.
• Stay abreast of industry trends, emerging technologies, and best practices in SEO and PPC.
• Identify new keyword opportunities, ad formats, and targeting strategies based on market research findings.

• Proven experience in SEO and PPC campaign management, with a track record of driving measurable results.
• In-depth knowledge of SEO best practices, SEM, search engine algorithms, and ranking factors.
• Proficiency in Google Ads, Bing Ads, Google Analytics, and other relevant tools.
• Strong analytical skills and the ability to interpret data to make informed decisions.
• Excellent communication and collaboration skills, with the ability to work effectively in cross-functional teams.
• Certifications such as Google Ads or Google Analytics are a plus.

System Requirements

• At least 15mbps for the main internet and at least 10mbps for backup
• A desktop or laptop that has an i5 processor with at least 8 GB RAM and an i3 processor for backup
• Note: Back-ups should still be able to function when there is a power interruption
• A webcam
• Noise-canceling USB Headset
• Quiet, Dedicated Home Office
• Smartphone

• Join Our Dynamic Team: Experience our fun, inclusive, innovative culture that values your unique contributions and supports your professional growth.
• Embrace the Opportunities: Seize daily chances to learn, innovate, and excel. Make a real impact in your field.
• Limitless Career Growth: Unlock a world of possibilities and resources to propel your career forward.
• Fast-Paced Thrills: Thrive in a high-energy, engaging atmosphere. Embrace challenges and reap stimulating rewards.
• Flexibility, Your Way: Embrace the freedom to work from home or any location of your choice. Create your ideal work environment.
• Work-Life Balance at Its Best: Say goodbye to stressful commutes and hello to quality time with loved ones. Achieve a healthy work-life integration to perform at your best.

West Coast Group, (Cape Town Fish Market, Kapstadt Brauhaus, Happy Folks) is looking for a results-driven
PPC Specialist
with experience in SEO to take ownership of our online advertising across our three brands. This role will be reporting to our marketing manager and directors.

If you're a strategic thinker with a hands-on approach to paid campaigns and a deep understanding of SEO — we'd love to hear from you.

What You'll Be Doing:

• Plan, execute, and manage all paid advertising campaigns (Google Ads, Meta Ads, etc.)
• Monitor campaign performance, generate reports, and adjust strategies to maximize ROI
• Conduct keyword research and competitor analysis to optimize ad and search strategies
• Oversee and improve SEO across our websites (on-page and off-page)
• Track performance metrics using tools like Google Analytics, Meta Business Suite, etc.
• Stay updated with the latest digital marketing trends and platform changes
• Collaborate with the marketing team and assist in broader department initiatives as needed

What We're Looking For:

• Minimum 3 years' experience in a similar role
• Proven track record of managing PPC campaigns and delivering measurable results
• Strong understanding of SEO principles, tools, and best practices
• Experience with All Google Ads, Meta Ads Manager, Google Analytics (GA4) and Google Search Console
• Ability to analyse data, draw insights, and optimize campaign performance
• Familiarity with basic design tools (e.g., Canva, Adobe Suite) is a plus
• Strong organizational and communication skills
• Able to work independently, with attention to detail and accountability
• Own reliable transport required (on-site role in Blouberg)

Bonus Points For:

• Google Ads Certification
• Meta Blueprint Certification
• Experience with local SEO and restaurant or hospitality marketing
• Knowledge of basic HTML and HML knowledge

Salary: Based on experience

Start Date: ASAP

Zeal Group is an award-winning FinTech organisation offering a variety of products. Established in 2017, we have rapidly expanded to a team of over 700 employees globally

Our headquarters are in London and have offices spanning Europe, Asia, North and South Africa, the Middle East, South America and Cyprus is the home of our Technology Hub.

We are a product and people focused company who are passionate about growth, innovative technology, and collaboration

Job Overview: We are seeking a highly skilled and results-driven PPC Specialist to manage, optimize, and analyze pay-per-click campaigns across various digital platforms (Google Ads, Bing Ads, etc.). As a key member of our digital marketing team, you will be responsible for increasing traffic and conversions through strategic paid media efforts, ensuring that all campaigns align with our brand's goals and objectives.

Requirements

• Plan, implement, and manage PPC campaigns across various platforms such as Google Ads, Bing Ads, Facebook, LinkedIn, and other search and display networks
• Conduct keyword research to identify relevant search terms and opportunities to target the right audience
• Develop, execute, and monitor bid strategies to maximize ROI for each campaign
• Create, test, and optimize ad copy to ensure relevance, high-quality scores, and maximum engagement
• Regularly monitor and adjust campaigns based on performance metrics, ensuring KPIs such as CTR, CPC, CPA, ROAS, and conversion rates are met or exceeded
• Collaborate with the creative team to develop effective landing pages and ads that drive results
• Analyze campaign performance and generate detailed reports to communicate findings, insights, and recommendations to stakeholders
• Stay up-to-date with the latest trends, tools, and best practices in PPC advertising and digital marketing
• Conduct A/B testing to optimize campaign performance and identify areas for improvement
• Manage PPC budgets and ensure campaigns stay within the allocated budget
• Work with cross-functional teams (SEO, content, design) to align PPC strategies with overall marketing efforts

Skills & Qualifications:

• Proven experience as a PPC Specialist, SEM Specialist, or similar role in digital marketing
• In-depth knowledge of Google Ads, Bing Ads, Facebook Ads, LinkedIn Ads, and other paid advertising platforms
• Experience with Google Analytics and other PPC management and reporting tools (e.g., SEMrush, Ahrefs, etc.)
• Strong understanding of keyword research, competitive analysis, bid management, and conversion tracking
• Ability to analyze large data sets and derive actionable insights to optimize campaign performance
• Familiarity with A/B testing and landing page optimization strategies
• Strong analytical skills and a results-oriented mindset
• Excellent written and verbal communication skills
• Ability to work both independently and as part of a team in a fast-paced environment
• Bachelor's degree in Marketing, Business, or a related field (preferred)
• Google Ads and Analytics certifications (preferred)

Google Ads & Digital Marketing Specialist
 – Jeffreys Bay / Hybrid

Location:
 Jeffreys Bay, Eastern Cape (in-office preferred, hybrid/remote considered)

Type:
 Full-time

Remuneration:
 R13,000 – R17,000 per month (depending on experience)

About Us

We're a growing creative and digital marketing agency working with both local and international clients. Our work spans graphic design, web design, online visibility, advertising campaigns, and data-driven reporting. We're now looking for a talented Google Ads & Digital Marketing Specialist
 to join our team and take our paid media efforts to the next level.

The Role

You'll be responsible for managing and optimising Google Ads campaigns, conducting keyword research, setting up tracking, and building insightful client reports. You'll work closely with our team on campaign strategy, implementation, and performance analysis, while being client-facing for report walkthroughs and insights.

Key Responsibilities

• Plan, set up, and optimise Google Ads campaigns (Search, Display, PMAX, Shopping, YouTube)
• Conduct keyword research and competitor analysis
• Set up and manage tracking via GA4, GTM, and cross-domain tracking
• Build and maintain Looker Studio reports
• Provide performance insights and recommendations to clients
• Collaborate with our creative and web teams on landing pages and ad assets
• Stay up to date with the latest Google Ads trends and best practices

Requirements

• Minimum 2 years' experience managing Google Ads campaigns
• Google Ads certifications (Search required, others beneficial)
• Proficiency with GA4, Google Tag Manager, and Looker Studio
• Strong analytical skills with the ability to interpret and explain data
• Excellent written and verbal communication skills
• Organised, detail-oriented, and proactive
• Comfortable being client-facing

Nice to Have

• Experience with other paid platforms (Meta Ads, LinkedIn Ads)
• Basic SEO knowledge
• Creative flair for ad copywriting

What We Offer

• R13,000 – R17,000 per month depending on experience
• Friendly, collaborative team environment
• Opportunity to work with diverse clients and industries
• Company email and full integration into our project systems
• Professional growth and training opportunities

 
How to Apply

• Send your CV, portfolio/examples of campaigns you've managed, and a short cover letter to 
   with the subject line: 
  Google Ads Specialist Application – (Your Name)
  .

We're Hiring: PPC Specialist (Home Services | Lead Gen)

Remote | US Central Time Overlap | $2K–$4K USD

At
Lost & Found Marketing
, we help home-service brands (roofing, HVAC, plumbing, remodeling, and more) scale through
performance-driven PPC campaigns
. We believe in clarity, ownership, and measurable results. No silos. No fluff. Just outcomes.

What You'll Do

Run and optimize
Google Ads & Microsoft Ads
campaigns

Join
client calls
→ translate data into smart decisions & build trust

Manage tracking with
Google Tag Manager + GA4 + CRM attribution + Looker Studio + CallRail

Own budgets, campaign hygiene & steady
test plans

Collaborate closely with account teams and share context

What You'll Bring

3–4+ years
PPC lead gen experience
(must include
home services
)

Client-facing English communication skills (accents welcome)

Hands-on in
Google Ads/Microsoft Ads, GTM, GA4, Looker Studio, Sheets, CallRail

Ability to analyze CRM revenue data & act decisively

Detail-oriented, able to balance strategy & execution

Availability to align to
U.S. Central Time (40–50 hrs/week)

Bonus Points If You Have

Experience with
Google Ads scripts
or simple automation

Familiarity with
Zapier
or workflow tools

Understanding of
Google Ads API

Comfort with landing page tools (
WordPress, Unbounce, Leadpages
)

The Process

Initial interview

Paid audit task

Follow-up interview

Final decision

Start Date:
ASAP (notice periods respected)

Ready to take the lead? Apply now and let's scale together

About Us:

We're a fast-growing travel tech company delivering SIM and eSIM solutions to travelers worldwide. Our mission: seamless connectivity anywhere, anytime. We're looking for a hands-on PPC Specialist
to work closely with our CMO, supporting the
setup, execution, and optimization
of multi-channel paid campaigns.

What You'll Do:

• Support the CMO in planning and launching campaigns across
  Google Ads (Search, Display, Shopping, YouTube, App), Meta, and TikTok
  .
• Assist with audience targeting, keyword research, ad copy, and landing page recommendations.
• Monitor campaign performance, run
  A/B tests
  , and implement optimizations to maximize ROI.
• Collaborate with content, design, and marketing teams to align campaigns with brand strategy.
• Prepare reports and dashboards to track KPIs and campaign effectiveness.
• Recommend improvements, new channels, or automation opportunities to the CMO.

What We're Looking For:

• Hands-on experience managing
  multi-channel PPC campaigns
  for apps, eCommerce, or consumer brands.
• Strong analytical skills and experience with
  Google Ads, Meta Ads Manager, TikTok Ads, and analytics tools
  .
• Experience optimizing campaigns through
  A/B testing, targeting, and conversion tracking
  .
• Comfortable supporting a senior marketing leader (CMO) in both strategy and execution.
• Passion for
  digital marketing, growth, and travel tech
  .

Why Join Us:

• Work directly with the CMO on high-impact campaigns and strategy.
• Gain exposure to multi-channel advertising, affiliate marketing, and performance optimization.
• Collaborate with a talented team in a fast-paced, innovative travel tech environment.