1,585 Online Marketing jobs in South Africa

• Manage a 90-day content calendar spanning email, in-app messaging, and paid remarketing
• Write and delegate high-performing content including copy, visuals (Canva/Figma), and short-form videos (CapCut/Adobe)
• Execute campaigns in HubSpot or HighLevel and ensure tracking/reporting is accurate
• Collaborate with Product and Sales to align messaging with feature launches and business goals
• Track content performance, make data-backed optimizations, and share insights with stakeholders
• Mentor two junior marketers; provide regular feedback and conduct skills development sessions
• Explore new AI tools to improve creative output, scale content, and drive faster delivery
  
  

• 3+ years of experience in content-driven marketing roles with lifecycle or campaign ownership
• Strong portfolio of email, video, and visual content that contributed to measurable marketing goals
• Familiarity with HubSpot or HighLevel for launching and tracking campaigns
• Proficiency with Canva/Figma, CapCut or Adobe, and Sheets for reporting
• Experience managing editorial calendars and junior marketers or freelancers
• Exceptional writing and editing skills in English; Spanish or Portuguese is a plus
  
  

• Audit content library and identify gaps across the lifecycle
• Launch a multi-touch nurture campaign focused on increasing engagement and conversion
• Standardize campaign creation workflows and train junior marketers on execution
• Deliver a monthly campaign performance report with key learnings and optimization ideas
  
  

Company Description

Standard Bank Group is a leading Africa-focused financial services group and an innovative player on the global stage. We offer a variety of career-enhancing opportunities and the chance to work alongside some of the most talented, motivated professionals in the sector. Our clients range from individuals to businesses of all sizes, high net worth families, and large multinational corporates and institutions. We are passionate about creating growth in Africa, bringing meaningful value to our clients and communities, and creating a sense of purpose for our employees.

Job Description

To lead, influence, and shape the Business Unit (BU) product, segment, sector, and coverage Brand and Marketing strategic priorities by partnering with business executive teams. The role involves designing and recommending a global approach to how the BU goes to market, understanding all products and segments to ensure optimal decision-making when facing competing priorities and trade-offs.

Qualifications

• Type of Qualification: First Degree required
• Field of Study: Business, Commerce, Marketing

Experience Required

• Integrated Marketing / Brand & Marketing
• 1-2 years: Strong background in B2B or B2C marketing, developing and implementing strategies, campaigns, and initiatives across multiple products, clients, and locations. Familiarity with the financial services industry and understanding of market trends, customer behavior, and the competitive landscape.
• 3-4 years: Experience working with large-scale B2B/B2C global organizations, leading marketing teams, managing workloads, priorities, and budgets, and overseeing marketing projects from conception to execution.
• 5-7 years: Experience utilizing data and metrics for decision-making, demand and lead generation, account-based marketing, and product management experience may be beneficial.

Additional Information

Behavioural Competencies:

• Articulating Information
• Challenging Ideas
• Convincing People
• Directing People
• Embracing Change
• Empowering Individuals
• Exploring Possibilities
• Interpreting Data
• Making Decisions
• Providing Insights
• Pursuing Goals
• Taking Action

Technical Competencies:

• Analyzing and Interpreting Information
• Brand and Product Activations
• Data-Driven Digital Marketing
• Developing Marketing Insights
• Leadership and Stakeholder Engagement
• Measuring Marketing and Communication Effectiveness
• Segmentation
• Understanding of Financial Services

Job Description

Lead, influence, and shape the Business Unit (BU) product, segment, sector, and coverage Brand and Marketing strategic priorities by partnering with business executive teams. Design and recommend a global view of how the BU goes to market, understanding all products and segments to ensure optimal decision-making when facing competing priorities and trade-offs.

Qualifications

Type of Qualification: First Degree required

Field of Study: Business, Commerce, Marketing

Experience Required

Integrated Marketing

Brand & Marketing

1-2 years

Strong background in B2B or B2C marketing, with experience in developing and implementing marketing strategies, campaigns, and initiatives across multiple products, clients, and locations. Familiarity with the financial services industry, including banking segments, market trends, customer behavior, and the competitive landscape.

3-4 years

Experience working with large-scale B2B/B2C global organizations, leading marketing teams, managing workloads, priorities, and budgets, and overseeing marketing projects from conception to completion.

5-7 years

Experience leveraging data and metrics for demand and lead generation, account-based marketing, and enhancing client experience to drive revenue growth. Product management experience may be advantageous.

Additional Information

Behavioural Competencies :

• Articulating Information
• Challenging Ideas
• Convincing People
• Directing People
• Embracing Change
• Empowering Individuals
• Exploring Possibilities
• Interpreting Data
• Making Decisions
• Providing Insights
• Pursuing Goals
• Taking Action

Technical Competencies :

• Analysing and Interpreting Information
• Brand and Product Activations
• Data-Driven Digital Marketing
• Developing Marketing Insights
• Stakeholder Engagement and Leadership
• Measuring Marketing and Communication Effectiveness
• Segmentation
• Understanding Financial Services

Careers

Are you passionate about Africa's potential? Driven to succeed? Join Standard Bank Group, where over 50,000 dedicated individuals work towards Africa's growth. We value our people and strive to create a thriving environment for you to bring your whole self to work, pursue your dreams, and shape a brighter future for Africa. Turn your passion into impact and make a difference as part of a dynamic team.

Join an exciting marketing company working closely and intricately with one of South Africa's leading short-term insurers in the motor warranty and value-added product sector. We are committed to innovation, customer-centric solutions, and market leadership.

As we continue to grow, we seek a dynamic and experienced Head of Marketing to drive our brand's vision and strategy.

Role Overview :

As the Head of Marketing, you will lead the development and execution of comprehensive marketing strategies that enhance brand visibility, drive customer engagement, and support business growth. Your expertise in digital transformation, cross-channel marketing, and data-driven decision-making will be pivotal in positioning our company at the forefront of the industry.

Key Responsibilities :

• Develop and implement a cohesive marketing strategy that aligns with the company's vision, focusing on both digital and traditional channels to maximise reach and impact.
• Lead, mentor, and inspire a high-performing marketing team, fostering a culture of collaboration, innovation, and continuous improvement.
• Define and evolve brand positioning and value propositions, ensuring consistent and compelling messaging across all platforms.
• Oversee the creation and execution of digital marketing initiatives, including SEO, SEM, email campaigns, and social media strategies, to enhance online presence and customer engagement.
• Utilise analytics tools to monitor campaign performance, derive insights, and optimise strategies for customer acquisition, retention, and loyalty.
• Work closely with sales, product development, and customer service teams to ensure marketing efforts are aligned with business objectives and customer needs.
• Develop and manage the marketing budget, ensuring efficient allocation of resources and a strong return on investment.
• Conduct thorough market research to identify emerging trends, customer preferences, and competitive landscapes, informing strategic decisions.
• Build and maintain relationships with key external partners, agencies, and media outlets to enhance brand visibility and reputation.

An exciting opportunity has become available for a strategic and commercially-minded senior marketing leader to join a global FMCG organisation known for its commitment to quality, innovation, and customer excellence.

This role will lead the category, shopper, and customer marketing strategy, aligning cross-functional teams to drive profitable growth, optimize trade investment, and enhance in-store execution across key channels. The ideal candidate is a seasoned leader with strong analytical skills, deep FMCG experience, and a passion for customer insight-led decision-making.

Key Responsibilities

Strategic Leadership

Develop and execute the integrated Category, Customer, and Revenue Growth Management (RGM) strategy.

Align cross-functional stakeholders (Marketing, Sales, Finance, Supply Chain) around key commercial priorities.

Translate brand and business strategies into trade and shopper-focused execution plans.

Customer & Category Development

Lead strategic category growth plans using shopper, market, and consumer insights.

Partner with key retailers to shape assortment, shelving, and merchandising strategies.

Drive internal growth dialogues and support joint business planning processes.

Revenue Growth Management (RGM)

Oversee pricing architecture, promotional effectiveness, pack / price mix, and customer profitability.

Lead post-evaluation and ROI tracking of trade activities.

Establish KPIs and dashboards to monitor performance in collaboration with Finance and Sales.

Team & Budget Leadership

Lead a high-performing team across category, shopper, and trade marketing functions.

Manage the customer marketing and trade investment budget with a focus on effectiveness and ROI.

Build a performance-driven, data-led, and collaborative team culture.

Insights & Innovation

Champion the use of analytics and insights to unlock new growth opportunities.

Monitor channel trends and competitive activity to shape future trade initiatives.

Requirements

Strategic mindset with strong commercial acumen and leadership capabilities.

Extensive experience in Trade Marketing, Category Management, or Revenue Growth Management.

Strong analytical ability and familiarity with tools such as Nielsen, Circana, or Power BI.

Proven track record of delivering growth through cross-functional collaboration and customer engagement.

High resilience, change agility, and the ability to lead in a dynamic and fast-paced environment.

Excellent stakeholder engagement, presentation, and conflict management skills.

Qualifications & Experience

Bachelor’s degree in Marketing, Business, Finance, or related field.

6–8+ years of senior-level experience in FMCG, Retail, or Consumer Goods sectors.

Demonstrated success in leading teams and driving revenue optimization across channels.

This is a career-defining opportunity for a commercially driven marketing leader who thrives on shaping customer strategy and unlocking business potential. If you’re ready to take the next step in your career, apply now and be part of a dynamic, global brand.

Marketing Automation & Content Specialist

Team: Growth / Marketing

Manager: Marketing Manager

What you’ll do

• Plan and run email and SMS campaigns in HubSpot or High Level.
• Keep social channels (LinkedIn, Instagram, TikTok, X) active and on-brand.
• Build and maintain a 30-day content calendar.
• Design graphics and edit short videos in Canva, CapCut, or Figma.
• Automate busywork with Zapier and keep data flowing between HubSpot, Salesforce, and other tools.
• Track results in Excel/Google Sheets and share clear insights.
• Work closely with sales reps in South America and give teammates easy-to-follow process docs.
  
  

• 1–3 years working hands-on with a modern CRM (HubSpot strongly preferred).
• Proven track record sending multi-channel campaigns (email, SMS, social).
• Comfortable building Zapier (or Make) workflows.
• Basic design/video skills—show at least two samples of past work.
• Solid Excel/Sheets skills for quick analyses.
• Fluent English; Spanish or Portuguese is a plus.
  
  

• Time spent in an agency juggling several brands.
• Familiarity with AI content tools (ChatGPT, Midjourney, Gemini, etc.).
• Recruiting or candidate-sourcing experience.
• Basic HTML/CSS for email tweaks.
  
  

• Launch an automated email+SMS nurture with ≥20 % open rate and ≤1 % unsubscribes.
• Publish a full month of social posts on schedule.
• Cut campaign build time by 25 % through new automations.
• Deliver a simple live dashboard that shows lead flow at a glance.
  
  

• 100 % remote, async-friendly culture.
• Budget for courses, design assets, or AI credits.
• High impact: your work directly drives revenue and user growth.

Ready to Turn Your Marketing Passion Into Luxury Travel Success?

Join TLTC as Junior Marketing Lead - Where Every Campaign Takes You Places!

Are you a creative marketing professional who dreams of working in the glamorous world of luxury travel? Do you thrive on building brands, engaging communities, and driving real business results? We have the perfect opportunity for you!

The Lux Travel Co (TLTC) is seeking a dynamic Junior Marketing Lead for an exciting freelance/Hybrid opportunity. Born from Global Atmosphere with over two decades of global experience, TLTC specializes in luxury travel that's "Crafted for the Discerning. Designed for Everyone."

This role involves marketing for TWO brands:

•The Lux Travel Co (TLTC) - luxury travel company

•Nadia Khan's personal brand ( - ceramics and family constellations

You'll have the unique opportunity to develop integrated marketing strategies that complement both brands while maintaining their distinct identities.

What You'll Do:

Independent Social Media Management

•Manage and grow both TLTC's and Nadia Khan's social presence across platforms

•Create compelling content for luxury travel and wellness/ceramics audiences

•Build engaged communities with targeted growth strategies

•Work autonomously to maintain consistent brand voices across both brands

Solo Campaign Creation & Execution

•Design and launch marketing campaigns independently

•Plan and promote events for both brands

•Create valuable content including blog articles and newsletters

•Develop and execute lead generation initiatives

Brand Development & Creative Work

•Ensure brand consistency across all communications for both brands

•Create stunning visuals using design tools independently

•Build marketing asset libraries for both TLTC and Nadia Khan's brand

•Maintain distinct brand identities while finding strategic crossover opportunities

Independent Analytics & Optimization

•Track and analyze performance across all marketing channels

•Generate qualified leads and monitor conversion metrics

•Provide regular reports with actionable insights

•Continuously optimize campaigns based on data-driven decisions

What We're Looking For:

Qualifications (Preferred):

• A degree or diploma in Marketing, Communications, or a related field is highly advantageous

Essential Skills:

* Based in Cape Town

•Proven experience in social media management and content creation

•Strong understanding of digital marketing campaigns and lead generation

•Proficiency in design tools (Canva, Adobe Creative Suite, or similar)

•Excellent written communication skills with attention to brand voice

•Analytics mindset with experience in Google Analytics and social media insights

•Ability to work independently and manage multiple brand requirements autonomously

Ideal Candidate:

•Passionate about both luxury travel and wellness/creative industries

•Self-motivated individual who excels working independently

•Creative thinker who brings fresh ideas and takes initiative

•Detail-oriented professional who maintains high standards across multiple brands

•Proactive communicator who can work autonomously while staying connected

•Someone who sees marketing as storytelling across diverse brand narratives

What We Offer:

Flexible Freelance/Hybrid Opportunity:

•Flexibility in your working arrangements

•Freelance contract

•Performance-based commission opportunities

•Work remotely or in-office as needed

Professional Growth:

•Work directly with luxury travel industry leaders

•Gain experience across multiple marketing disciplines

•Build a portfolio of high-end travel marketing campaigns

•Opportunity to shape both business and personal brand strategies

Remote - Head of Digital Marketing R35000.00 - R4000.00

Our client a leading, and fastest-growing multi-unit franchise operators in the U.S., is looking for a senior-level digital marketing leader to support and execute their customer acquisition strategy across 13 automotive repair locations in Chicago. Youll partner directly with their U.S.-based marketing consultant and leadership team to develop, manage, and optimize a suite of digital marketing tools and platforms, with a strong focus on SEO, SEM, website content, creative performance, and customer journey automation. This is a mission-critical hire as we scale our newest brand pillarFix Cars Fastand work to deliver data-driven, customer-first experiences across our retail and fleet business. Own the Kukui digital marketing dashboard, including editing websites, reviewing SEO / SEM performance, and coordinating with their account team. Monitor and optimize Google Business Profiles, local SEO rankings, and customer engagement metrics. Lead technical implementation and content updates across 13 location-specific microsites. Collaborate with U.S. marketing consultant to implement weekly and monthly digital strategies, tracking lead volume, web traffic, CTRs, and ROI. Maintain and update a shared performance dashboard used to review store and campaign success with the executive team. Analyze and optimize cost-per-lead and cost-per-conversion metrics across all digital channels. Help deploy new creative campaigns across paid social (Meta), Google Ads, and display advertising. Monitor performance of brand assets and ensure cohesive messaging around "Fix Cars Fast." Proactively report on digital performance and make strategic recommendations to increase ROI. Work with Echo (call tracking vendor) to track call data, conversion rates, and lead attribution. Track engagement, conversions, and A / B test performance across all campaigns. Collaborate cross-functionally with internal teams and external vendors (Echo, Kukui, Make Waves, etc.). Participate in interviews and help recruit digital and social team members as they expand globally. 5+ years of experience in digital marketing with hands-on SEO, Google Ads, website management, and performance reporting. Strong command of tools like Google Analytics, Google Business Profiles, Google Ads, Meta Ads Manager, and email / SMS platforms. Prior experience managing a multi-location brand, franchise marketing, or automotive vertical is a plus. Excellent written and verbal communication skills. Experience with WordPress or Kukui (or similar CMS) preferred. Able to work independently, communicate across time zones, and meet tight deadlines with limited supervision. Bonus if you've led or contributed to a rebranding effort or new product launch.

Requirements :

• Relevant Tertiary Qualification
• 3 years’ experience in Senior Marketing-related role
• Experience in Copywriting and Proofing content
• Experience in Social Media Management
• Experience in Media Buying
• Must be Compute Literate
• Clear criminal record
• Valid references
• No previous dismissals

Apply now :

• Subject : Head of Marketing