314 Media Specialist jobs in South Africa

Rhino Africa Safaris is Africa's leading luxury travel company, dedicated to creating unforgettable and life-changing journeys that connect guests to Africa in a way that inspires, transforms, and protects.

We are seeking a Social Media Specialist to be the voice of Rhino Africa online. You'll create a dynamic social media presence that highlights our dedication to responsible tourism and conservation. Your role involves developing and executing social media strategies and campaigns that connect our audience to Africa through compelling stories, making our social channels a platform for positive change. This position is about building a digital legacy that reflects the transformative travel experiences we offer.

What You'll Do

• Develop and execute an annual social media strategy and content calendar that champions Rhino Africa's commitment to responsible tourism and aligns with our brand bible.
• Collaborate with the marketing team to create compelling written and visual content, ensuring timely and high-quality execution across all of Rhino Africa's social media channels.
• Engage with our online community by maintaining a fast response time to messages, collaborating with stakeholders for accurate responses, and fostering dialogue that shapes the global conversation on sustainable travel.
• Produce and present detailed performance reports, using data to implement proactive content and campaign optimisations to improve conversion rates and measure the impact of our responsible tourism content.

What We're Looking For

• A Degree or Diploma in Digital Marketing, Marketing or Communications.
• A minimum of 3 years experience in Social Media and Digital Marketing.
• Specialised knowledge and experience with the Meta Suite, including Meta Ads and social platforms.
• A reliable, creative, hard-working and enthusiastic individual.

Why Join Us?

• Be part of a purpose-driven company shaping African travel, where Impact is why we exist, focusing on uplifting communities and protecting wildlife.
• Work with a passionate, experienced team that embraces Innovation to reimagine how we work.
• Contribute to a strong, client-centric culture where human connection thrives even in an AI-driven world.
• Join our Rhino Crash where we value diverse perspectives and foster an environment where everyone is encouraged to speak up to enrich our collective growth.
• Have the opportunity to be part of making dreams come true for our guests and leave a positive, lasting legacy on Africa.

Benefits

• Earn an attractive basic salary, pension fund contribution and 20 days of paid vacation per year;
• When on-site, carry out your craft in gorgeous offices in the heart of Cape Town - the world's most beautiful city;
• Collaborate with a diverse and talented high-performance team;
• Explore Africa - To share our glorious continent with the crash, we offer each of our Rhinos exclusive access to the Roaming Rhinos online travel portal. With the keys to the kingdom you'll unlock travel deals for yourself, your family and your friends. You'll get to take advantage of rebates on activities, transport and accommodation, including our own Camissa House and Silvan Safari Lodge

Please note: Only shortlisted candidates will be contacted. A full Job Description will be shared with candidates who progress to the interview stage.
Rhino Africa Safaris is an equal opportunities employer.
Applicants from previously disadvantaged groups and people with disabilities will be given preference.
Please note that this position is only available to SA citizens.
Apply now to be part of something extraordinary.

Rhino Africa Safaris is Africa's leading luxury travel company, dedicated to creating unforgettable and life-changing journeys that connect guests to Africa in a way that inspires, transforms, and protects.

We are seeking a Social Media Specialist to be the voice of Rhino Africa online. You'll create a dynamic social media presence that highlights our dedication to responsible tourism and conservation. Your role involves developing and executing social media strategies and campaigns that connect our audience to Africa through compelling stories, making our social channels a platform for positive change. This position is about building a digital legacy that reflects the transformative travel experiences we offer.

What You'll Do:

• Develop and execute an annual social media strategy and content calendar that champions Rhino Africa's commitment to responsible tourism and aligns with our brand bible.
• Collaborate with the marketing team to create compelling written and visual content, ensuring timely and high-quality execution across all of Rhino Africa's social media channels.
• Engage with our online community by maintaining a fast response time to messages, collaborating with stakeholders for accurate responses, and fostering dialogue that shapes the global conversation on sustainable travel.
• Produce and present detailed performance reports, using data to implement proactive content and campaign optimisations to improve conversion rates and measure the impact of our responsible tourism content.

What We're Looking For:

• A Degree or Diploma in Digital Marketing, Marketing or Communications.
• A minimum of 3 years experience in Social Media and Digital Marketing.
• Specialised knowledge and experience with the Meta Suite, including Meta Ads and social platforms.
• A reliable, creative, hard-working and enthusiastic individual.

Why Join Us?

• Be part of a purpose-driven company shaping African travel, where Impact is why we exist, focusing on uplifting communities and protecting wildlife.
• Work with a passionate, experienced team that embraces Innovation to reimagine how we work.
• Contribute to a strong, client-centric culture where human connection thrives even in an AI-driven world.
• Join our Rhino Crash where we value diverse perspectives and foster an environment where everyone is encouraged to speak up to enrich our collective growth.
• Have the opportunity to be part of making dreams come true for our guests and leave a positive, lasting legacy on Africa.

BENEFITS

• Earn an attractive basic salary, pension fund contribution and 20 days of paid vacation per year;
• When on-site, carry out your craft in gorgeous offices in the heart of Cape Town - the world's most beautiful city;
• Collaborate with a diverse and talented high-performance team;
• Explore Africa - To share our glorious continent with the crash, we offer each of our Rhinos exclusive access to the Roaming Rhinos online travel portal. With the keys to the kingdom you'll unlock travel deals for yourself, your family and your friends. You'll get to take advantage of rebates on activities, transport and accommodation, including our own Camissa House and Silvan Safari Lodge

Please note: Only shortlisted candidates will be contacted. A full Job Description will be shared with candidates who progress to the interview stage.

Rhino Africa Safaris is an equal opportunities employer. Applicants from previously disadvantaged groups and people with disabilities will be given preference. Please note that this position is only available to SA citizens.

Apply now to be part of something extraordinary.

We're Wetpaint — a creative and technology-driven advertising agency redefining how brands connect with audiences. Our mission is to #LeadTheShift — transforming traditional marketing into emotionally intelligent, tech-powered storytelling.

We're looking for a Social Media Specialist with strong creative instinct, strategic depth, and a passion for building authentic online communities. This is a hands-on role — perfect for someone who can craft ideas, create content, and manage digital conversations that move people and build brand love.

1. Content strategy and creation

Develop monthly and campaign-based social media strategies aligned to brand objectives.

Create and manage all organic social media content — including static posts, carousels, reels, videos, and stories.

Develop relevant content topics to reach and engage target audiences.

Curate, write, and schedule all content in collaboration with design and strategy teams.

Maintain a consistent brand tone and visual identity across all platforms.

Generate ideas for trending, culturally relevant, and seasonal content.

Ensure all content is optimised for each platform's best practices and performance standards.

1. Community management and engagement

Monitor, listen, and respond to users in a timely, brand-appropriate way.

Build and nurture communities — cultivating meaningful engagement, loyalty, and advocacy.

Engage in active social listening to identify opportunities for conversations, trends, and collaboration.

Conduct online advocacy and open streams for cross-promotions or influencer collaboration.

1. Analytics, reporting and optimisation

Track, analyse, and interpret social media metrics to evaluate performance.

Use data to tweak and optimise strategy, posting schedules, and content direction.

Translate anecdotal feedback and audience behaviour into actionable recommendations.

Monitor effective benchmarks and emerging best practices to continuously improve results.

1. Continuous innovation and learning

Stay ahead of social media trends, platform updates, and algorithm changes.

Explore AI and automation tools to improve social scheduling, analytics, and content ideation.

Continuously educate the team on new opportunities and best practices.

Identify new tools, applications, and creative formats to push brand presence forward.

REQUIREMENTS

3+ years' experience in social media management or digital marketing (agency experience preferred).

Solid understanding of traditional marketing principles and digital storytelling.

Proven experience in content strategy, planning, and community management .

In-depth knowledge of Meta (Facebook & Instagram), LinkedIn, X (Twitter), TikTok, and YouTube .

Excellent copywriting and communication skills.

Demonstrated ability to translate data insights into actionable creative decisions.

Strong organisational and time management skills.

Collaborative, proactive team player who can also lead content planning discussions.

Ability to quickly learn new digital tools and AI-based social solutions.

Desirable / bonus skills

Familiarity with AI content tools (ChatGPT, Midjourney, ElevenLabs, Jasper).

Experience using social listening and analytics tools (Brandwatch, Sprout, Meta Business Suite).

Experience developing UGC or influencer campaigns.

What we offer

The opportunity to work on leading South African and global brands .

A highly collaborative team that fuses strategy, creativity, and technology .

Continuous professional growth in AI-driven marketing and innovation .

A culture that celebrates curiosity, bold thinking, and co-elevation.

PERMANENT

JHB

MEDIA AND ADVERTISING

Gauteng, Bedfordview

Monthly Cost To Company (Market related)

Our client, a leading company known for delivering high-quality products, is seeking an experienced and creative Social Media Specialist to join their in-house team. This is an exciting opportunity for someone passionate about digital communication, community engagement, and growing a brand's presence across social media platforms.

About the Role

In this role, you will be responsible for managing and expanding the company's social media presence across key platforms. From developing engaging content strategies to executing campaigns and fostering online communities, you'll play a vital role in shaping the brand's voice and impact online. The ideal candidate will have a strong understanding of digital trends, excellent communication skills, and the ability to authentically represent the brand across various channels.

Key Responsibilities

• Develop and execute social media strategies that align with brand objectives.
• Manage daily posting, scheduling, and content planning for platforms including Instagram, Facebook, LinkedIn, YouTube, etc.
• Write compelling, on-brand captions and social copy for various audiences.
• Monitor social media channels for engagement, trends, and customer feedback.
• Respond to comments, messages, and mentions in a timely, professional tone.
• Plan and execute social media campaigns, contests, and product launches.
• Track and analyse social media performance using tools like Meta Business Suite and LinkedIn Analytics.
• Identify and implement growth strategies based on performance data.
• Stay up to date with platform changes, algorithm updates, and digital trends.
• Collaborate with the creative and marketing teams to align messaging and visuals.
• Assist in managing social media ad campaigns and boosting content.

Requirements

• Diploma or degree in Marketing, Communications, or a related field.
• Minimum 2 years of hands-on experience managing brand social media accounts.
• Strong understanding of platform algorithms, social trends, and content performance.
• Experience using social media scheduling and analytics tools.
• Ability to manage multiple accounts and campaigns simultaneously.
• Strong attention to detail and ability to work independently.
• Experience with paid social media campaigns.

For more information please contact:

Ann Swann Personnel

Social Media Specialist wanted

We're a crew of digital mavericks who live to push brands past their limits. We're all about innovation, meaningful impact, and getting real, measurable results for our clients. No fluff, just pure digital magic.

We're looking for a Social Media specialist to join and expand our universe. If you're a strategist who can get their hands dirty, a creative genius who also loves a good spreadsheet, and someone who can make a brand pop online, then you might be one of us.

Your daily grind

You'll be the master of our social universe, leading content from a spark of an idea to a full-blown campaign. Here's a taste of what you'll be doing:

Own the platforms: You'll manage our social accounts across all the usual suspects: Facebook, Instagram, Twitter, Threads, TikTok, LinkedIn, and YouTube.

Write the fire: Craft killer copy that grabs attention and aligns perfectly with each brand's voice.

Ride the wave: Stay on top of every trend, meme, and new feature so we're always a step ahead.

Build the community: Engage with our audiences, respond to comments, and be the friendly face of the brand.

Create the magic: Design and produce high-performing content, think stunning graphics, scroll-stopping Reels, and clever carousels.

Strategise and amplify: Help plan and execute social campaigns that make some noise, and manage a content calendar that keeps it all organised.

Show the receipts: Track the metrics that matter (engagement, conversions, etc.) and deliver reports that show off your hard work and help us grow even more.

REQUIREMENTS

Who you are

You're not just a social media specialist; you're a digital alchemist. You've got a minimum of three years of experience turning social media into gold. You also have:

Strong copywriting skills and a knack for time management, especially when things get intense.

A brain that's a sponge for new social media trends.

Deep knowledge of all major social platforms and the foresight to plan campaigns months in advance.

Creative and innovative thinking, whether you're working solo or collaborating with the team.

Design skills in Adobe Photoshop and Illustrator.

Experience running paid social media campaigns.

Experience with Social Media publishing tools

Extra points if you.

Can edit short-form video content like a pro (think Reels and TikTok).

Have experience with influencer marketing.

The Social Media Specialist will be responsible for developing and implementing social media strategies to promote the client's brand and increase engagement with the target audience.

The ideal candidate will have a deep understanding of various social media platforms, trends, and best practices. They will be responsible for creating and scheduling engaging content, monitoring social media channels, and analyzing performance metrics to optimize strategies.

This is an exciting opportunity to join a dynamic team and contribute to the company's social media presence and growth.

• Develop social media strategies to enhance brand awareness and drive engagement
• Create and publish engaging content across social media platforms, including Facebook, Instagram, Twitter, LinkedIn, etc.
• Manage social media accounts and ensure consistent brand voice
• Monitor social media channels for customer inquiries, comments, and feedback
• Respond to customer inquiries and resolve issues in a timely and professional manner
• Stay up-to-date with social media trends, tools, and platforms and apply best practices
• Analyze social media metrics and provide regular reports on performance and insights
• Collaborate with the Marketing team to align social media efforts with overall marketing initiatives
• Coordinate with graphic designers and content creators to develop high-quality visual and written content

• Proven work experience as a Social Media Manager or similar role
• Extensive knowledge of social media platforms, trends, and best practices
• Proficient in social media management and analytics tools
• Experience in content creation and ability to create engaging and original content
• Excellent written and verbal communication skills
• Strong organizational and time management skills
• Ability to work independently and in a team
• Highly creative with a keen eye for visual design
• Ability to analyze data and draw actionable insights
• Experience in managing online communities and engaging with followers
• Knowledge of digital marketing and SEO

Minimum Technical and Work Environment Requirements:

• Internet Connection:

• Primary internet connection with a minimum speed of 15 Mbps.

• Backup internet connection with at least 10 Mbps.

• Backup connection must be capable of supporting work during a power outage.

• Primary Device:

• Desktop or laptop equipped with at least:

• Intel Core i5 (8th generation or newer), Intel Core i3 (10th generation or newer), AMD Ryzen 5, or an equivalent processor.

• A minimum of 8 GB RAM.

• Backup Device:

• Must meet or exceed the performance of an Intel Core i3 processor.

• Must be functional during power interruptions.

• Peripherals and Workspace:

• A functioning webcam.

• A noise-canceling USB headset.
• A quiet, dedicated home office space.
• A smartphone for communication and verification purposes.

• Join Our Dynamic Team: Experience our fun, inclusive, innovative culture that values your unique contributions and supports your professional growth.
• Embrace the Opportunities: Seize daily chances to learn, innovate, and excel. Make a real impact in your field.
• Limitless Career Growth: Unlock a world of possibilities and resources to propel your career forward.
• Fast-Paced Thrills: Thrive in a high-energy, engaging atmosphere. Embrace challenges and reap stimulating rewards.
• Flexibility, Your Way: Embrace the freedom to work from home or any location of your choice. Create your ideal work environment.
• Work-Life Balance at Its Best: Say goodbye to stressful commutes and hello to quality time with loved ones. Achieve a healthy work-life integration to perform at your best.

Designation:

Social Media Specialist

Category:

MultiChoice South Africa

Level:

Closing date:

02-Oct-2025

Position Type:

Permanent

Location:

MultiChoice City

Job Description:

The Organization

The MultiChoice Group is a multinational media and entertainment group headquartered in South Africa, Dubai and the Netherlands with principal operations in pay television, video entertainment, advertising and content security. Brands within the Group include DStv, GOtv, SuperSport, M-Net, DStv Media Sales, Showmax and European-based content security leader Irdeto. We're proud to say we serve 20 million subscribers across 50 African markets, with a successful history of identifying and adapting to industry trends, allowing us to continuously deliver the best in entertainment. Key areas of operations are:

• Storytelling ranging from content creation, production and aggregation including the best global general entertainment, sport and eminent African content library, delivered to customers

• Pay Television: direct-to-home satellite and digital terrestrial television services;

• SVOD: subscription video on demand services across multiple online platforms with a focus on library and local content in developing markets, and

• Advertising: providing dynamic media solutions; handling commercial airtime, on-air sponsorships, content integration, and online sales across a variety of 130+ channel brands on linear TV, VOD, social media, and digital platforms.

The group's strength lies in its focus on local language and culture, its entrepreneurial spirit and the quality of its workforce. MultiChoice Group has a successful history of identifying trends early, adapting them for the markets in which it operates and leveraging them to maximum advantage. The group generates revenues primarily through subscription model, with a growing contribution from advertising revenue. Its key objectives are to:

• Expand Pay TV, SVOD subscriber base and Advertising sales

• Focus on investment and technology

• Maintain a local approach

• Provide quality service

• Attract innovative and motivated employees

Join Africa's most loved storyteller

Purpose of the Position

• To manage Showmax's social media regional platforms and online presence by creating unique, localised, and engaging content driven by key business objectives, including growing the audience and increasing brand love.

Key Performance Objectives

Tasks

Content and social media strategy

• • Daily, weekly, and monthly managing of social media platforms including content creation, scheduling, and planning.
• • Day-to-day management of always-on and large-scale marketing campaigns across multiple social media platforms and regions for local, international and original content.
• • Plan, brief, approve and execute content as and when needed from designers, mixed media specialists, creative teams, and external agencies.
• • Ongoing collaboration and alignment with internal teams (content, marketing, PR and comms, operations, partnerships etc) to develop and maintain a social media content calendar based on key marketing focus areas and region.
• • Provide guidance and support for key local and international content; partnerships; product and other brand relevant campaigns including specifying required deliverables, communicating support strategy, and ensuring timeous execution.
• • Identify relevant tactical social media content and customer opportunities to grow brand love across all regions.
• • Develop and execute detailed, original social media content strategies for relevant key marketing focus areas per region as required.
• • Assist in development/input of short and long-term social media strategy.
• Manage platforms relevant to designated regions (Kenya, Nigeria, Ghana, Diaspora, and others)

Internal and external stakeholder management

• • Align with and/or brief external agencies across multiple regions to ensure adequate support on campaigns.
• • Provide feedback and guidance to ensure all required creative is delivered on-brand, fit-for-purpose and of high quality, to be used on brand pages.
• Align with various internal stakeholders across the MultiChoice Group to execute and deliver on cross-promotion of assets to drive, support and create awareness of the brand.

Operational Excellence

• • Proactively contribute ideas to projects.
• • Consistently demonstrate ability to successfully move into problem-solving mode whenever challenges or concerns arise.
• • Compile media and content calendar and regularly identify opportunities to strengthen our presence.
• • Coordinate and proactively think through all pieces of content.
• • Create social media content that demonstrates a solid understanding of the medium as well as understanding of our business objectives and how it is to be positioned in the social media ecosystem.
• Consistently meet project deadlines.

Influencer campaigns

• • Manage and provide guidance on multiple influencer campaigns as required across multiple regions, including briefs, copy, content approval and PCAs.

Reporting and analytics

• Actively measure, track and report on organic content on a weekly and/or monthly basis with actionable insights, as per management and business requirements.
• Manage post campaign analysis reporting on social media campaigns to feedback on successes and key insights.

People Management

• • Co-ordinate and oversee the workload and deliverables of the MAH Social Media Co-ordinator

Qualifications

• • Grade 12
• • Diploma or Degree in social media, marketing, communication and/or business would be preferred
• Industry relevant certifications would be advantageous – Google Ads, PPC, SEO, FB Blueprint, Google search and Display etc.

Experience/Skills

• • At least 4-6 years' experience in a similar role.
• • Experience within implementation of Social Media Strategies
• • A creative portfolio of previous campaigns highlighting the role the candidate played to contribute to its success (strategy, ideation, briefing and execution) is required.
• • Highly organised and able to work in a fast-paced environment while managing multiple projects across multiple regions.
• • Ability to identify potential negative or crisis situations and apply conflict resolution principles to mitigate potential issues.
• • Experience with paid social media and managing a budget.
• • Interest in, and knowledge of Showmax Original programming, and streaming entertainment categories, is preferred.
• • Engaging social media content.
• • Up-to-date with relevant industry trends.
• Clear understanding of content creation per platform.

Technical Competencies

• • Social Media Management
• • Campaign Management
• • Marketing Management
• • Planning and Organising
• • Project Management
• • Social Media Reporting
• Knowledge of and experience in the management of various social media platforms

Behavioural Competencies

• • Attention to detail
• • Highly organised
• • Creative problem solving
• • Strong communication skills (verbal and written)
• • Accountability
• • Delegation and collaboration
• • Agile in approach
• • Proactive and self-starter
• • Ability to prioritise
• • Data-driven and critical thinking
• • Teamwork
• • Interpersonal Support
• • Perseverance
• • Motivating
• Analytical Thinking

An exciting opportunity exists for a
Social Media Specialist
to join the Mukuru team in Cape Town

The main purpose of this role is to provide specialist support and management of Mukuru social media platforms.

The Social Media Specialist reports directly to the Digital Marketing Manager. This role is responsible for the creation of content strategies and efficient execution and management of multiple social media pages.

This is a great opportunity to work in a purpose-driven and fast-paced organisation and make an impact to enhance engagement on our social media platforms with the aim to expand our customer base.

Internal Liaison takes place with all internal departments. External liaison takes place with customers through social media.

Duties And Responsibilities (Includes But Is Not Limited To)

• Initiate and execute on creative content strategies that align with the Mukuru brand
• Copywriting of all social media posts according to the brand guidelines
• Conduct market research analysis to identify trends, real-time search and news media activity, popular social media topics, electronic commerce trends, market opportunities, or competitor performance.
• Assist in the development of social media transaction or security policies.
• Keep abreast of government regulations and emerging web technology to ensure regulatory compliance by reviewing current policies and SOPs, engaging with colleagues, participating in educational programs, attending meetings or workshops, or participating in professional organisations and conferences.
• Input into improving and developing the digital marketing function through social platforms
• Collaborate with other marketing staff to integrate and complement marketing strategies across multiple social media platforms.
• Participate in the development and implementation of online marketing strategy with overall responsibility for social media implementation.
• Improve social media platforms activities through ongoing analysis, experimentation, or optimization tests, using different approved methods.
• Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media
• Identify appropriate Key Performance Indicators (KPIs) and report key metrics from social media platform activities or initiatives.
• Ensure positive social media sentiment and provide recommendations to improve/ tweak when necessary.
• Responsible for setting up or optimising analytics tools for tracking visitors' behaviours
• Collect and analyse web metrics, such as visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click.
• Manage tracking and reporting of social media activities on all platforms to provide analyses and insights to key stakeholders.
• Conduct financial modelling, tracking and reporting for online marketing programs or web site revenue forecasting.
• Execute digital competitions (planning, design, sign off and execution)
• Evaluate new emerging media or technologies and make recommendations for their application within Internet marketing and social media marketing campaigns.
• Identify, evaluate, and propose procurement of hardware or software for implementing social media marketing initiatives and campaigns.
• Propose online or social media channel campaigns to marketing leaders.
• Collaborate with web, IT, service providers, and graphic design staff to create multimedia social media content that conforms to brand and company visual format.
• Contribute to the identification and development of commercial or technical specifications, such as usability, pricing, checkout, or data security, to promote transactional internet-enabled functionality and inform social media marketing tactics.
• Execute and manage social media campaigns or promotional strategies with sales, operations, and other key stakeholders
• Assist in the evaluation and negotiation of contracts with vendors or online partners.
• Attend monthly KPI discussion with Digital Marketing Manager
• Attend bi-annual monthly performance meeting with Digital Marketing Manager
• Maintain knowledge of current digital marketing methodology and practices
• Keep abreast of remittance developments within the money transfer service industry
• Keep abreast of new product/partner launches

Key Requirements

• Grade 12 or Equivalent
• Bachelor's degree or Advanced Diploma
• Social Media and Digital Marketing courses
• Minimum 5 years Digital Marketing Experience
• Minimum 5 years Social Media Platforms (Facebook, Twitter, LinkedIn, Instagram and TikTok)
• Minimum 3 years (advantageous not necessity) Fintech and/or Financial Services experience
• Knowledge of Social Media Platforms (Facebook, Twitter, LinkedIn, Instagram and TikTok
• Knowledge of marketing & communication processes
• Knowledge of content creation (video and static)
• Knowledge of websites

Additional Skills

• Presentation skills
• Verbal and written communications skills
• Organisational & administrative skills
• Interpersonal skills
• Detail Oriented
• Analytical skills
• Computer skills

I am sure you are reading this job description and meet majority of the criteria BUT you may also still not be 100% comfortable in applying. We believe that there is a place for everyone under the Mukuru sun and we want YOU to contribute to our diverse tapestry of talent. So come on, take a leap of faith, and send your application if you meet majority of our requirements. Remember to include a snippet of how you will bring value and help us build a future of success that will help us determine where and how you may best be suited" Maybe you are just the future Mukurian we need
***Should you be appointed in a remote/work from home role at Mukuru, it is your responsibility to ensure that you have uninterrupted internet connectivity and a 'work-like' environment at your home location, in order to deliver your best in terms of performance, productivity and service to our customers.

If you do not receive any response after two weeks, please consider your application unsuccessful.
NB: ALL STAFF APPOINTMENTS WILL BE MADE WITH DUE CONSIDERATION OF THE COMPANY'S DIVERSITY AND INCLUSION PLANS***

We’re Wetpaint — a creative and technology-driven advertising agency redefining how brands connect with audiences. Our mission is to #LeadTheShift — transforming traditional marketing into emotionally intelligent, tech-powered storytelling.

We’re looking for a Social Media Specialist with strong creative instinct, strategic depth, and a passion for building authentic online communities. This is a hands-on role — perfect for someone who can craft ideas, create content, and manage digital conversations that move people and build brand love.

1. Content strategy and creation

• Develop monthly and campaign-based social media strategies aligned to brand objectives.

• Create and manage all organic social media content — including static posts, carousels, reels, videos, and stories.
  

• Develop relevant content topics to reach and engage target audiences.
  

• Curate, write, and schedule all content in collaboration with design and strategy teams.
  

• Maintain a consistent brand tone and visual identity across all platforms.
  

• Generate ideas for trending, culturally relevant, and seasonal content.
  

• Ensure all content is optimised for each platform’s best practices and performance standards.

2. Community management and engagement

• Monitor, listen, and respond to users in a timely, brand-appropriate way.

• Build and nurture communities — cultivating meaningful engagement, loyalty, and advocacy.
  

• Engage in active social listening to identify opportunities for conversations, trends, and collaboration.
  

• Conduct online advocacy and open streams for cross-promotions or influencer collaboration.

3. Analytics, reporting and optimisation

• Track, analyse, and interpret social media metrics to evaluate performance.

• Use data to tweak and optimise strategy, posting schedules, and content direction.
  

• Translate anecdotal feedback and audience behaviour into actionable recommendations.
  

• Monitor effective benchmarks and emerging best practices to continuously improve results.

4. Continuous innovation and learning

• Stay ahead of social media trends, platform updates, and algorithm changes.

• Explore AI and automation tools to improve social scheduling, analytics, and content ideation.
  

• Continuously educate the team on new opportunities and best practices.
  

• Identify new tools, applications, and creative formats to push brand presence forward.

REQUIREMENTS

• 3+ years’ experience in social media management or digital marketing (agency experience preferred).

• Solid understanding of traditional marketing principles and digital storytelling.
  

• Proven experience in content strategy, planning, and community management .
  

• In-depth knowledge of Meta (Facebook & Instagram), LinkedIn, X (Twitter), TikTok, and YouTube .
  

• Excellent copywriting and communication skills.
  

• Demonstrated ability to translate data insights into actionable creative decisions.
  

• Strong organisational and time management skills.
  

• Collaborative, proactive team player who can also lead content planning discussions.
  

• Ability to quickly learn new digital tools and AI-based social solutions.

Desirable / bonus skills

• Familiarity with AI content tools (ChatGPT, Midjourney, ElevenLabs, Jasper).
  

• Experience using social listening and analytics tools (Brandwatch, Sprout, Meta Business Suite).
  

• Experience developing UGC or influencer campaigns.

What we offer

• The opportunity to work on leading South African and global brands .
  

• A highly collaborative team that fuses strategy, creativity, and technology .
  

• Continuous professional growth in AI-driven marketing and innovation .
  

• A culture that celebrates curiosity, bold thinking, and co-elevation.