56 Media Specialist jobs in South Africa

A LITTLE BIT ABOUT Boldr

• Boldr is the first global B-Corp dedicated to delivering world-class Client experiences while creating access to dignified, meaningful work in communities around the world.
• We are a global team united by our desire to connect diverse people with common values for boldr impact.
• We employ just over a thousand team members across five countries and we want to employ over 5,000 people by 2027, if not sooner.

LET’S START WITH OUR VALUES

• Meaningful connections start with AUTHENTICITY
• We do our best work by being CURIOUS
• We grow by remaining DYNAMIC
• Our success combines AMBITIOUS VISION with OPERATIONAL EXCELLENCE
• At the heart of great partnerships, we’ll always find EMPATHY

WHAT IS YOUR ROLE

As a Paid Media Specialist, you’ll be the driving force behind our paid digital campaigns, focused on delivering strong, measurable results. You will own the planning, execution, and optimization of performance-driven strategies across platforms like Google Search, Display, LinkedIn and YouTube. This role is ideal for someone with a passion for digital marketing, who thrives in a fast-paced environment, and is passionate about leveraging data to maximize campaign impact.

WHY DO WE WANT YOU

We are currently looking for impact-driven individuals who are passionate about helping Boldr grow and achieve our Purpose. We expect our team to become our ultimate partners in success by always giving 110% in everything, sharing their talents and quirks, and championing our core values: Curious, dynamic, and authentic.

WHAT WILL YOU DO

• lead the charge on client campaigns across multiple channels.
• Lead the planning, execution, and scaling of paid media campaigns across Google Search, Display, LinkedIn and YouTube.
• Monitor campaign performance, analyze trends, proactively identify optimizing opportunities, and deliver insights that drive action.
• Preparing clear, compelling reports for internal teams and client presentations.
• Continuously test and iterate creative, targeting, and bidding strategies to maximize ROI.
• Apply your knowledge of conversion rate optimization (CRO) and A/B testing to improve landing page and funnel performance.
• Collaborate with relevant internal teams to ensure campaign alignment with broader marketing strategies.
• Stay current on platform updates, industry trends, and best practices in digital advertising and performance marketing.

YOU ARE…

• Curious and authentic, just like us! #beboldr

• A critical thinker with an eye for even the most minute of details
• Passionate about the client experience

YOU HAVE…

• At least 3+ years of experience in an agency or digital marketing environment managing PPC or digital ad campaigns
• A genuine passion for digital marketing and mastering the craft
• Strong analytical skills and a deep understanding of data, analytics, and key marketing metrics
• An understanding of CRO, A/B testing, Google Ads and Google Analytics
• A high level of organization, are detail-oriented, and process-driven
• Can communicate clearly, confidently, and authentically
• A positive attitude and strong work ethic ,with a proactive approach to problem-solving
• Bonus if you're Google Ads and Google Analytics certified

Publicis is a global leading full-service digital, shopper, data and media agency, delivering best-in-class strategy, creative, and technology as part of a Global network. We work with some of the country’s leading brands. We are experts in the full range of digital disciplines including web, mobile, social, Google, CRM and data.

The agency is young, dynamic and growing rapidly and we are constantly looking for great digital professionals who really want to make a major impact on the digital landscape.

We are seeking an experienced digital Paid Media Specialist to drive innovative and highly effective digital marketing executions for our clients.

Devise and implement PPC strategies across a number of assigned client accounts and manage the campaigns in accordance with these strategies.

Manage the day-to-day activities of these accounts including technical changes, analyzing and drawing insight from third-party analytics data and implementing innovative management techniques to maximize campaign performance.

Develop a strong understanding of the products, competition, industry, marketing goals and objectives of each of your clients.

Confidence to manage agency relationships with client service and drive increased performance.

• Keep up to date with paid search advertising trends, techniques and industry related software.
• Conduct detailed competitor research.
• Conduct extensive keyword research, analyze and test keyword performance across multiple channels with multiple campaigns.
• Set up and run paid search campaigns including writing adverts, bid management, advert placement and ongoing optimization across various channels.
• Utilize bid management tools and data modeling to maximize the effectiveness of PPC campaigns.
• Monitor keyword bids and daily/monthly budget caps.
• Report on quality scores, impressions, click-through rates and other account metrics.
• Collaborate with agency team to ensure all activity is complementary.
• Conduct A/B testing to improve landing pages, ad copy, keywords, bids.
• Optimize campaigns to improve client ROI.
• Create audiences and target them appropriately in relevant campaigns.
• Identify macro and micro conversions and create conversion tracking for those areas.
• Create campaigns on Search, GDN and YouTube.
• Monitor campaign results, analyze key metrics, optimize click-through and conversion rates and create and review daily, weekly, monthly reports for clients.
• Build relationships with external representatives from Google, Facebook, etc.
• Provide recommendations on strategy execution, keyword opportunities, campaign structuring and other facets of paid search in accordance with client goals.
• Participate in client monthly status meetings.

• 4 years’ experience in a Search environment / Search Campaign Manager.
• Experience in managing big budget campaigns R1M+ a month.
• Strong grasp of numbers – analytically minded.
• Performance driven / focused.
• Ability to identify issues and problems, generate solutions and choose appropriate alternatives.
• Ability to write comprehensive insights.
• Time management skills and the ability to meet deadlines.
• A keen eye for detail.
• Strong written and verbal communication.
• The ability to work well in a team as well as independently and responsibly.
• A passion for the online industry.
• A true paid search enthusiast!
• Comfortable with data analysis and particularly strong on Excel.

TECHNICAL REQUIREMENTS

• Certified in Google Ads – including Search, display, video, Google Shopping & Mobile.
• Certified in Google Analytics.
• GMP (Willing to up skill).
• Google Tag Manager (Willing to up skill).
• Google data studio reporting design.

MINDSET

• A can-do, will-do, win-win attitude.
• First class organisational and people skills.
• Innovative and ground breaking ideas to help grow the clients business.
• Avid learner.
• Energetic.
• Self-starting.
• Team player.
• Confident.
• Well presented.
• Progressive.
• Forward thinking.
• Adaptable.
• Technology savvy.
• Willing to challenge the status quo and be an industry leader.

Publicis is a global leading full-service digital, shopper, data and media agency, delivering best-in-class strategy, creative, and technology as part of a Global network. We work with some of the country’s leading brands. We are experts in the full range of digital disciplines including web, mobile, social, Google, CRM and data.

The agency is young, dynamic and growing rapidly and we are constantly looking for great digital professionals who really want to make a major impact on the digital landscape.

We are seeking an experienced digital Paid Media Specialist to drive innovative and highly effective digital marketing executions for our clients.

Devise and implement PPC strategies across a number of assigned client accounts and manage the campaigns in accordance with these strategies.

Manage the day to day activities of these accounts including technical changes, analyzing and drawing insight from third party analytics data and implementing innovative management techniques to maximize campaign performance.

Develop strong understanding of the products, competition, industry, marketing goals and objectives of each of your clients.

Confidence to manage agency relationships with client service and drive increased performance.

• Keep up to date with paid search advertising trends, techniques and industry related software.
• Conduct detailed competitor research.
• Conduct extensive keyword research, analyse and test keyword performance across multiple channels with multiple campaigns.
• Set-up and run paid search campaigns including writing adverts, bid management, advert placement and ongoing optimisation across various channels.
• Utilise bid management tools and data modelling to maximise the effectiveness of PPC campaigns.
• Monitor keyword bids and daily/monthly budget caps.
• Report on quality scores, impressions, click through rates and other account metrics.
• Collaborate with agency team to ensure all activity is complementary, e.g. landing page split testing, tweaking and optimisation to deliver best possible click through and conversion rates.
• Conduct A/B testing to improve landing pages, ad copy, keywords, bids.
• Optimise campaigns to improve client ROI.
• Create audiences and target them appropriately in relevant campaigns.
• Identify macro and micro conversions and create conversion tracking for those areas.
• Create campaigns on Search, GDN and YouTube.
• Monitor campaign results, analyse key metrics, optimise click-through and conversion rates and create and review daily, weekly, monthly reports for clients.
• Build relationships with external representatives from Google, Facebook, etc.
• Provide recommendations on strategy execution, keyword opportunities, campaign structuring and other facets of paid search in accordance with client goals.
• Participate in client monthly status meetings.

• 4 years’ experience in a Search environment / Search Campaign Manager.
• Experience in managing big budget campaigns R1M+ a month.
• Strong grasp of numbers – analytically minded.
• Performance driven / focused.
• Ability to identify issues and problems, generate solutions and choose appropriate alternatives.
• Ability to write comprehensive insights.
• Time management skills and the ability to meet deadlines.
• A keen eye for detail.
• Strong written and verbal communication.
• The ability to work well in a team as well as independently and responsibly.
• A passion for the online industry.
• A true paid search enthusiast!
• Comfortable with data analysis and particularly strong on Excel.

TECHNICAL REQUIREMENTS

• Certified in Google Ads – including Search, display, video, Google Shopping & Mobile.
• Certified in Google Analytics.
• GMP (Willing to up skill).
• Google Tag Manager (Willing to up skill).
• Google data studio reporting design.

MINDSET

• A can-do, will-do, win-win attitude.
• First class organisational and people skills.
• Innovative and ground breaking ideas to help grow the clients business.
• Avid learner.
• Energetic.
• Self-starting.
• Team player.
• Confident.
• Well presented.
• Progressive.
• Forward thinking.
• Adaptable.
• Technology savvy.
• Willing to challenge the status quo and be an industry leader.

Join to apply for the Paid Media Specialist role at JobRack

Join to apply for the Paid Media Specialist role at JobRack

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We’re Ryan and Chris, and we run a small, close-knit team at Idea Evolver. Our focus is helping brands - especially in healthcare and pharma - get real visibility through smart PPC, paid search, and a growing focus on AI and search engines.

We’re a friendly crew that cares a lot about doing great work, staying honest, and vibing well with each other.

We’re remote, we’re agile, and we love working with people who are curious, data-driven, and not afraid to ask questions.

If you care about delivering results, building solid client relationships, and being part of a team that genuinely supports each other, we think you’ll enjoy working with us.

About the role

We’re looking for a Paid Media Specialist who loves digging into data, solving problems, and running campaigns that actually drive results.

You’ll be the kind of person who can confidently manage campaigns and also offer clear, strategic advice that helps clients succeed.

Your day-to-day will look something like this :

Develop and execute ad strategies across Meta, Google, LinkedIn, and more

Guide paid social and search efforts to boost brand visibility

Work closely with internal teams to align campaigns with bigger ad strategies

Create reports, analyze data, and clearly explain insights and results

This is a full-time role. We work from 6 AM to 2 PM EST.

About you

You’ll thrive in this role if you have :

2–4 years of hands-on experience with Google Ads, Microsoft Ads, and Meta

Experience managing monthly budgets and hitting client KPIs

Solid understanding of Google Analytics and linking platform-specific data

Able to implement conversion tracking across different platforms

Skilled at explaining campaign results and improvement plans clearly

Fluent in English

Familiar with regulated industries like pharmaceuticals

Know-how with Performance Max and Demand Gen campaigns in Google Ads

You’re someone who cares about doing the job right.

You’re driven by data and results, but you’re also honest and willing to speak up when you’re unsure. You’re independent, proactive, and curious - but you also know when to lean on your team.

You love clear communication and believe in sharing knowledge, not keeping it to yourself.

What’s in it for you?

Full-time, fully remote

️ 4 weeks paid time off

*Please note that this is a gross salary and that you are responsible for any tax-related procedures in your country of residence. We kindly ask you to apply only if you are happy to work remotely as an independent contractor.

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing
• Industries Marketing Services

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Join to apply for the Social Media Specialist role at Mukuru

Join to apply for the Social Media Specialist role at Mukuru

An exciting opportunity exists for a Social Media Specialist to join the Mukuru team in Cape Town

The main purpose of this role is to provide specialist support and management of Mukuru social media platforms.

The Social Media Specialist reports directly to the Digital Marketing Manager. This role is responsible for the creation of content strategies and efficient execution and management of multiple social media pages.

This is a great opportunity to work in a purpose-driven and fast-paced organisation and make an impact to enhance engagement on our social media platforms with the aim to expand our customer base.

Internal Liaison takes place with all internal departments. External liaison takes place with customers through social media.

Duties And Responsibilities (Includes But Is Not Limited To)

• Initiate and execute on creative content strategies that align with the Mukuru brand
• Copywriting of all social media posts according to the brand guidelines
• Conduct market research analysis to identify trends, real-time search and news media activity, popular social media topics, electronic commerce trends, market opportunities, or competitor performance.
• Assist in the development of social media transaction or security policies.
• Keep abreast of government regulations and emerging web technology to ensure regulatory compliance by reviewing current policies and SOPs, engaging with colleagues, participating in educational programs, attending meetings or workshops, or participating in professional organisations and conferences.
• Input into improving and developing the digital marketing function through social platforms
• Collaborate with other marketing staff to integrate and complement marketing strategies across multiple social media platforms.
• Participate in the development and implementation of online marketing strategy with overall responsibility for social media implementation.
• Improve social media platforms activities through ongoing analysis, experimentation, or optimization tests, using different approved methods.
• Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media
• Identify appropriate Key Performance Indicators (KPIs) and report key metrics from social media platform activities or initiatives.
• Ensure positive social media sentiment and provide recommendations to improve/ tweak when necessary.
• Responsible for setting up or optimising analytics tools for tracking visitors' behaviours
• Collect and analyse web metrics, such as visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click.
• Manage tracking and reporting of social media activities on all platforms to provide analyses and insights to key stakeholders.
• Conduct financial modelling, tracking and reporting for online marketing programs or web site revenue forecasting.
• Execute digital competitions (planning, design, sign off and execution)
• Evaluate new emerging media or technologies and make recommendations for their application within Internet marketing and social media marketing campaigns.
• Identify, evaluate, and propose procurement of hardware or software for implementing social media marketing initiatives and campaigns.
• Propose online or social media channel campaigns to marketing leaders.
• Collaborate with web, IT, service providers, and graphic design staff to create multimedia social media content that conforms to brand and company visual format.
• Contribute to the identification and development of commercial or technical specifications, such as usability, pricing, checkout, or data security, to promote transactional internet-enabled functionality and inform social media marketing tactics.
• Execute and manage social media campaigns or promotional strategies with sales, operations, and other key stakeholders
• Assist in the evaluation and negotiation of contracts with vendors or online partners.
• Attend monthly KPI discussion with Digital Marketing Manager
• Attend bi-annual monthly performance meeting with Digital Marketing Manager
• Maintain knowledge of current digital marketing methodology and practices
• Keep abreast of remittance developments within the money transfer service industry
• Keep abreast of new product/partner launches
  
  

• Grade 12 or Equivalent
• Bachelor’s degree or Advanced Diploma
• Social Media and Digital Marketing courses
• Minimum 5 years Digital Marketing Experience
• Minimum 5 years Social Media Platforms (Facebook, Twitter, LinkedIn, Instagram and TikTok)
• Minimum 3 years (advantageous not necessity) Fintech and/or Financial Services experience
• Knowledge of Social Media Platforms (Facebook, Twitter, LinkedIn, Instagram and TikTok
• Knowledge of marketing & communication processes
• Knowledge of content creation (video and static)
• Knowledge of websites
  
  

• Presentation skills
• Verbal and written communications skills
• Organisational & administrative skills
• Interpersonal skills
• Detail Oriented
• Analytical skills
• Computer skills
  
  

• Seniority level Mid-Senior level

• Employment type Full-time

• Job function Marketing and Sales

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We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

Norman Goodfellows are seeking a dynamic and results-driven Social Media Specialist with proven agency experience to join our team. The ideal candidate will be responsible for developing, implementing, and managing social media strategies for a diverse portfolio of clients. This role requires a blend of creative content creation, data-driven analysis, community management, and a deep understanding of paid social media campaigns. The specialist will work collaboratively with internal creative, strategy, and account teams to deliver measurable results that align with client goals.

Being a part of Norman Goodfellows is an opportunity to become a part of one of South Africa’s biggest success stories. Since 1976, Norman Goodfellows has grown in distribution and operates nationally with 7 retail stores spread across JHB, DBN and CT and 1 convenience store located in CT. Join our team and let’s do great work.

Key Responsibilities:

Strategy and Planning:

• Develop and execute comprehensive social media strategies aligned with marketing objectives and brand guidelines
  
• Conduct audience research, competitive analysis, and social listening to inform content and campaign planning
  
• Create and manage detailed content calendars, including scheduling posts across various platforms (e.g., Facebook, Instagram, LinkedIn, X).
  
• Stay up to date with the latest social media trends, platform updates, and best practices to ensure client strategies remain innovative and effective.
  
  

Content Creation and Management:

• Produce and curate engaging, high-quality content, including compelling copy, visuals, and video concepts.
  
• Collaborate with the creative team to develop and direct visually striking assets that are optimised for each platform.
  
• Ensure all content maintains a consistent brand voice and tone for the group.
  
• Oversee and manage user-generated content (UGC) and influencer partnerships.
  
• Manage the CEO’s personal social media account (IG) and upload of content.
  

Community Management and Engagement:

• Actively monitor and engage with online communities, responding to comments, messages, and inquiries in a timely and professional manner.
  
• Foster positive relationships with followers, influencers, and brand advocates.
  
• Identify and escalate potential issues or crises to the appropriate internal teams.
  

Analytics and Reporting:

• Track, analyse, and report on key performance indicators (KPIs) such as reach, engagement, conversions, and traffic.
  
• Use social media analytics tools (e.g., Google Analytics, Facebook Insights, Sprout Social) to measure campaign success.
  
• Prepare and present detailed monthly reports, providing actionable insights and recommendations for future strategies.
  

• 4 years of experience in a social media role, with at least 3 years in a digital marketing or advertising agency setting.
  
• Matric and relevant bachelor’s degree/Diploma in Marketing, Communications, Digital Marketing, or a related field.
  
• Proven proficiency with social media platforms and their respective management and analytics tools.
  
• Hands-on experience with social media scheduling tools (e.g., Hootsuite, Sprout Social).
  
• Familiarity with content creation tools like Canva or Adobe Creative Suite is a plus.
  
• Strong analytical skills with the ability to interpret data and translate it into strategic insights.
  
• Creative thinking and problem-solving abilities.
  
• Ability to work both independently and as part of a collaborative team.
  

An exciting opportunity exists for a Social Media Specialist to join the Mukuru team in Cape Town

The main purpose of this role is to provide specialist support and management of Mukuru social media platforms.

The Social Media Specialist reports directly to the Digital Marketing Manager. This role is responsible for the creation of content strategies and efficient execution and management of multiple social media pages.

This is a great opportunity to work in a purpose-driven and fast-paced organisation and make an impact to enhance engagement on our social media platforms with the aim to expand our customer base.

Internal Liaison takes place with all internal departments. External liaison takes place with customers through social media.

Duties and Responsibilities (Includes but is not limited to):

• Initiate and execute on creative content strategies that align with the Mukuru brand
• Copywriting of all social media posts according to the brand guidelines
• Conduct market research analysis to identify trends, real-time search and news media activity, popular social media topics, electronic commerce trends, market opportunities, or competitor performance.
• Assist in the development of social media transaction or security policies.
• Keep abreast of government regulations and emerging web technology to ensure regulatory compliance by reviewing current policies and SOPs, engaging with colleagues, participating in educational programs, attending meetings or workshops, or participating in professional organisations and conferences.
• Input into improving and developing the digital marketing function through social platforms
• Collaborate with other marketing staff to integrate and complement marketing strategies across multiple social media platforms.
• Participate in the development and implementation of online marketing strategy with overall responsibility for social media implementation.
• Improve social media platforms activities through ongoing analysis, experimentation, or optimization tests, using different approved methods.
• Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media
• Identify appropriate Key Performance Indicators (KPIs) and report key metrics from social media platform activities or initiatives.
• Ensure positive social media sentiment and provide recommendations to improve/ tweak when necessary.
• Responsible for setting up or optimising analytics tools for tracking visitors' behaviours
• Collect and analyse web metrics, such as visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click.
• Manage tracking and reporting of social media activities on all platforms to provide analyses and insights to key stakeholders.
• Conduct financial modelling, tracking and reporting for online marketing programs or web site revenue forecasting.
• Execute digital competitions (planning, design, sign off and execution)
• Evaluate new emerging media or technologies and make recommendations for their application within Internet marketing and social media marketing campaigns.
• Identify, evaluate, and propose procurement of hardware or software for implementing social media marketing initiatives and campaigns.
• Propose online or social media channel campaigns to marketing leaders.
• Collaborate with web, IT, service providers, and graphic design staff to create multimedia social media content that conforms to brand and company visual format.
• Contribute to the identification and development of commercial or technical specifications, such as usability, pricing, checkout, or data security, to promote transactional internet-enabled functionality and inform social media marketing tactics.
• Execute and manage social media campaigns or promotional strategies with sales, operations, and other key stakeholders
• Assist in the evaluation and negotiation of contracts with vendors or online partners.
• Attend monthly KPI discussion with Digital Marketing Manager
• Attend bi-annual monthly performance meeting with Digital Marketing Manager
• Maintain knowledge of current digital marketing methodology and practices
• Keep abreast of remittance developments within the money transfer service industry
• Keep abreast of new product/partner launches

Key Requirements:

• Grade 12 or Equivalent
• Bachelor’s degree or Advanced Diploma
• Social Media and Digital Marketing courses
• Minimum 5 years Digital Marketing Experience
• Minimum 5 years Social Media Platforms (Facebook, Twitter, LinkedIn, Instagram and TikTok)
• Minimum 3 years (advantageous not necessity) Fintech and/or Financial Services experience
• Knowledge of Social Media Platforms (Facebook, Twitter, LinkedIn, Instagram and TikTok
• Knowledge of marketing & communication processes
• Knowledge of content creation (video and static)
• Knowledge of websites

Additional Skills:

• Presentation skills
• Verbal and written communications skills
• Organisational & administrative skills
• Interpersonal skills
• Detail Oriented
• Analytical skills
• Computer skills

I am sure you are reading this job description and meet majority of the criteria BUT you may also still not be 100% comfortable in applying. We believe that there is a place for everyone under the Mukuru sun and we want YOU to contribute to our diverse tapestry of talent. So come on, take a leap of faith, and send your application if you meet majority of our requirements. Remember to include a snippet of how you will bring value and help us build a future of success that will help us determine where and how you may best be suited” Maybe you are just the future Mukurian we need!

Should you be appointed in a remote/work from home role at Mukuru, it is your responsibility to ensure that you have uninterrupted internet connectivity and a ‘work-like’ environment at your home location, in order to deliver your best in terms of performance, productivity and service to our customers.

If you do not receive any response after two weeks, please consider your application unsuccessful.

NB: ALL STAFF APPOINTMENTS WILL BE MADE WITH DUE CONSIDERATION OF THE COMPANY’S DIVERSITY AND INCLUSION PLANS

Lead and enhance Ford's social media presence, targeting brand favourability and sales lead generation. Develop and implement a strategic social media plan to meet key marketing goals. Create engaging content, oversee campaigns, and analyze data to ensure Ford SA's vibrant online image. Work with internal teams and external agencies for cohesive social media content. Use creative, analytical, and communication skills, fueled by a passion for social media, to engage Ford enthusiasts and potential customers, building a community of brand advocates and steering discussions about our products.

1. Develop and implement a social media strategy aligned with Ford South Africa's marketing goals.
2. Create engaging content for various social media platforms to foster audience engagement and community growth.
3. Monitor social media channels for industry trends, customer feedback, and direct mentions of the Ford brand.
4. Collaborate within Marketing and with other internal skill teams to create cohesive messaging across all platforms.
5. Manage social media campaigns, budgeting, and analytics to maximize ROI.
6. Devise agile tactical executions based on trending topics that would positively influence brand favourable opinion and consideration.
7. Identify threats and opportunities in user generated content on social platforms relevant to Ford, including audience profiling, topical conversations, or questions.
8. Support all product launches, marketing events, and sponsorships by creating awareness and engagement content on our social channels.

1. Ensure brand consistency in voice, messaging, and aesthetics across all digital content and social media posts.
2. Provide regular reports on social media performance, insights, and growth opportunities.
3. Manage the agency-based community managers, customer relations centre (CRC) agents, and public relations (PR) team to respond promptly and diplomatically to customer inquiries and comments on social media platforms.

1. Work closely within the Marketing team to align social media strategies with overall marketing campaigns and objectives.
2. Liaise with external agencies and partners as required, to develop and implement social media initiatives.

1. Qualification in Marketing Communications or related field
2. 3+ years of experience in social media management, preferably in the automotive or a related industry.
3. Proven track record of creating and implementing social media campaigns across multiple platforms.
4. Familiarity with CRM software and customer service platforms would be advantageous. Valid South African driver's licence and willingness to travel to after-hours marketing events to represent the brand.

1. Proficiency in social media platforms (Facebook, Twitter, Instagram, LinkedIn, YouTube, TikTok)
2. Strong understanding of digital marketing principles and SEO strategies.
3. Ability to analyze data and provide insights using analytics tools.
4. Solid understanding of how each social media platform works and how to optimize content for engagement on each of the respective platforms.

1. Excellent written and verbal communication skills, including ability to work cross-functionally and with regional social team.
2. Creative thinking and problem-solving abilities.
3. Strong organizational and project management skills.

1. Adaptability to rapidly changing environments and trends.
2. Passion for the automotive industry and the Ford brand.
3. Team player with the ability to work independently.
4. Curious and meticulously detail-oriented.

1. Proficiency in English.
2. Additional South African languages (e.g., Zulu, Afrikaans) would be a benefit.

A LITTLE BIT ABOUT Boldr

• Boldr is the first global B-Corp dedicated to delivering world-class Client experiences while creating access to dignified, meaningful work in communities around the world.
• We are a global team united by our desire to connect diverse people with common values for boldr impact.
• We employ just over a thousand team members across five countries and we want to employ over 5,000 people by 2027, if not sooner.

LET’S START WITH OUR VALUES

• Meaningful connections start with AUTHENTICITY
• We do our best work by being CURIOUS
• We grow by remaining DYNAMIC
• Our success combines AMBITIOUS VISION with OPERATIONAL EXCELLENCE
• At the heart of great partnerships, we’ll always find EMPATHY

WHAT IS YOUR ROLE

As a Paid Media Specialist, you’ll be the driving force behind our paid digital campaigns, focused on delivering strong, measurable results. You will own the planning, execution, and optimization of performance-driven strategies across platforms like Google Search, Display, LinkedIn and YouTube. This role is ideal for someone with a passion for digital marketing, who thrives in a fast-paced environment, and is passionate about leveraging data to maximize campaign impact.

WHY DO WE WANT YOU

We are currently looking for impact-driven individuals who are passionate about helping Boldr grow and achieve our Purpose. We expect our team to become our ultimate partners in success by always giving 110% in everything, sharing their talents and quirks, and championing our core values: Curious, dynamic, and authentic.

WHAT WILL YOU DO

• lead the charge on client campaigns across multiple channels.
• Lead the planning, execution, and scaling of paid media campaigns across Google Search, Display, LinkedIn and YouTube.
• Monitor campaign performance, analyze trends, proactively identify optimizing opportunities, and deliver insights that drive action.
• Preparing clear, compelling reports for internal teams and client presentations.
• Continuously test and iterate creative, targeting, and bidding strategies to maximize ROI.
• Apply your knowledge of conversion rate optimization (CRO) and A/B testing to improve landing page and funnel performance.
• Collaborate with relevant internal teams to ensure campaign alignment with broader marketing strategies.
• Stay current on platform updates, industry trends, and best practices in digital advertising and performance marketing.

YOU ARE…

• Curious and authentic, just like us! #beboldr

• A critical thinker with an eye for even the most minute of details
• Passionate about the client experience

YOU HAVE…

• At least 3+ years of experience in an agency or digital marketing environment managing PPC or digital ad campaigns
• A genuine passion for digital marketing and mastering the craft
• Strong analytical skills and a deep understanding of data, analytics, and key marketing metrics
• An understanding of CRO, A/B testing, Google Ads and Google Analytics
• A high level of organization, are detail-oriented, and process-driven
• Can communicate clearly, confidently, and authentically
• A positive attitude and strong work ethic ,with a proactive approach to problem-solving
• Bonus if you're Google Ads and Google Analytics certified