446 Marketing Performance jobs in South Africa

Job Description: Digital Marketing Performance Specialist
Location: George, Western Cape
Type: Full-Time

About Us:
dotsure.co.za, a proud member of Badger Holdings SA, is one of South Africa's leading Insurtech brands, delivering innovation, exceptional customer experience, and unmatched value. As part of a group with over 1,000 employees operating across five countries, we offer a dynamic environment where bright minds thrive, and initiative is rewarded.

 Role Overview:

We’re looking for a Digital Marketing Performance Specialist to join our growing team in George. If you’re passionate about creating impactful campaigns, driving measurable results, and contributing to a fast-paced, innovative environment, this role is for you. You’ll take the lead in planning, executing, and optimising high-performance campaigns while ensuring operational continuity in our digital marketing efforts.

What You’ll Do:

li >Strategise and Execute Campaigns: Design and implement digital marketing campaigns across Google, Meta, LinkedIn, and programmatic platforms.
• Drive Results: Use data and insights to continuously optimise campaign performance, enhancing ROI and meeting KPIs.
• Collaborate and Lead: Work closely with the digital team to align campaigns with business objectives, work with senior digital marketing specialists, and foster knowledge-sharing.
• Data-Driven Insights: Produce detailed campaign performance reports, turning analytics into actionable recommendations.
• Innovate: Stay ahead of industry trends, bringing fresh ideas to the table and driving continuous improvement in campaign strategies.

 What You’ll Need:

< l>

Experience: A minimum of 3 years managing digital campaigns, including B2C products.

Skills:

• Expertise in Google Ads, Meta, LinkedIn, and programmatic tools.
• Proficiency in analytics platforms (Google Analytics, HubSpot, etc.).
• Strong analytical and problem-solving skills.
• Exceptional attention to detail and organisational ability.

Mindset:

• Customer-focused with a commercial mindset.
• Collaborative team player who thrives in a fast-paced environment.
• Proactive and results-driven with a passion for innovation.

Why Join Us?

• Be part of a forward-thinking team driving digital innovation in insurance.
• Enjoy a collaborative culture that rewards initiative and creativity.
• Experience unmatched growth opportunities in an exciting, fast-paced industry.

Ready to lead our performance marketing revolution?
Apply now and let's grow together.

The position will be filled in line with the Dotsure Ltd culture, values and Employment Equity policy and plan. Preference will be given to members of designated groups that are under-represented.

The Marketing Performance Analyst  in Cape Town  will be the driving force behind optimizing customer acquisition efforts across digital and traditional channels. This role is all about turning data into actionable insights, ensuring marketing spend delivers the best possible return, and shaping strategic decisions. Working closely with the acquisition, product, and analytics teams, the role focuses on maximizing ROI from paid media, SEO, affiliate programs, and other key acquisition sources.

Your key job  responsibilities as the Marketing Performance Analyst  in Cape Town  will include:

Dive deep into data from PPC, SEO, affiliate marketing, paid social, and display advertising channels.Measure and evaluate campaigns using CPA, ROAS, and FTD% to ensure every cent spent brings results.Build dynamic dashboards and reports (via Google Analytics, Sheets, Excel) that communicate clear insights to the team.Spot performance trends across all channels, turning insights into action to boost results.Strategize acquisition improvements, making sure budgets are used wisely and efficiently.Stay on top of campaign metrics, adjusting on the go to ensure growth and profitability are always in focus.Identify high-value customer segments and tweak acquisition strategies to capture them.Break down the customer journey from awareness to conversion and offer insights to reduce drop-offs and boost conversion rates.Work with CRM to ensure retention strategies work hand-in-hand with acquisition efforts.Develop forecasting models to predict marketing performance and customer growth.Support budgeting and forecasting for acquisition efforts, ensuring everything aligns with company goals.Analyze the impact of budget allocation on results and suggest adjustments to optimize spend.Ensure tracking and attribution are set up flawlessly across all channels, collaborating with tech and analytics teams.Use tracking tools to maintain accuracy and continually refine attribution models for full visibility.Manage the tech tools that track, report, and optimize acquisition campaigns.Partner with the marketing team to evaluate new tools and tech for improved efficiency.Lead A/B testing initiatives, using data to prove hypotheses and improve campaign outcomes.Keep a close eye on market trends, competitor activities, and industry changes.Deliver insights that help refine acquisition strategies and give the company a competitive edge.Requirements

Requirements for this Marketing Performance Analyst job  in Cape Town :

Bachelor’s Degree in Marketing, Business Analytics, Data Science, or a related field.3+ years in performance analysis, preferably in digital/acquisition marketing.Advanced skills in Google Analytics, Tableau, Power BI, or similar.In-depth experience with PPC, SEO, paid social, and affiliate marketing, along with a strong grasp of CPA, ROAS, and FTD metrics.Hands-on experience with marketing tools like Salesforce, SEMRush, or SimilarWeb, and tracking technologies.Ability to craft custom reports and dashboards, turning raw data into powerful insights.Strong problem-solving skills, thriving in both independent work and team collaboration.Proven track record in A/B testing, experimentation, and conversion optimization.

Join a fast-paced, data-centric team where your insights will have a direct impact on customer acquisition and the overall success of the company. If you’re passionate about marketing performance and love optimizing strategies for maximum impact, this is the role for you.  Apply today for this Marketing Performance Analyst  role in Cape Town.

BI Customer and Marketing Performance Analyst

Join to apply for the BI Customer and Marketing Performance Analyst role at ExecutivePlacements.com - The JOB Portal

BI Customer and Marketing Performance Analyst

3 days ago Be among the first 25 applicants

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SUMMARY:

Recruiter:

Elite Search

Job Ref:

JHB001124/HLG

Date posted:

Thursday, July 10, 2025

Location:

Johannesburg, South Africa

Salary:

5000 Monthly

SUMMARY:

Role: BI Customer and Marketing Performance Analyst

Innovative SaaS company within digital marketing arean is looking for a BI Analyst/Manager to help their Sales & Marketing teams make smarter, data-driven decisions. They need someone who can turn customer feedback, product usage, and marketing data into actionable insights that drive real impact—think revenue growth, customer acquisition, and retention.

If you're passionate about using data to shape strategy and love digging into SaaS metrics, this role is for you. You'll play a key part in building the analytics capability from the ground up—defining key metrics, owning insights, and helping foster a data-driven culture.

Focus areas include Marketing, Product, and Customer Analytics, with a healthy dose of automation. We're after a self-starter with strong analytical chops and a knack for storytelling through data.

POSITION INFO:

Requirements:

• Data & Marketing Analytics Pro: Skilled in tools like SQL, Power BI, and GA4, with a strong grasp of key SaaS metrics such as CAC, LTV, ROAS, and conversion rates.
• Insight-Driven Thinker: Able to turn complex product and customer data into meaningful business and UX/CX improvements.
• Strategic & Self-Sufficient: Comfortable working in a developing data environment, setting up frameworks, and translating data for non-technical teams.
• Automation & Testing: Experienced in A/B testing, campaign analysis, and streamlining reporting through automation.
• Bonus Points: Familiarity with platforms like Salesforce, HubSpot, LinkedIn Analytics, and programming in Python or R.
  
  

Key Responsibilities

• Marketing Analytics Drive performance insights across digital channels (email, SMS, WhatsApp, etc.), optimize ROI and engagement, and run A/B tests to improve messaging, targeting, and pricing.
• Product & Customer Analytics Track user behavior and feature adoption to inform product development, identify customer pain points, segment audiences, and enhance satisfaction and retention.
• Automation & Reporting Build automated dashboards (e.g., Power BI) to streamline reporting, integrate data sources (GA4, LinkedIn Ads, Pipedrive, product usage), and ensure data accuracy and accessibility.
• Growth & Funnel Optimization Analyze user journeys from signup to upgrade, identify friction points, model churn risk, and deliver insights that boost conversion, retention, and LTV.
• Cross-Functional Collaboration Partner with Product, Sales, and Marketing to align strategies, improve lead targeting, and share insights that drive business decisions.
  
  
  
  

Seniority level

• Seniority level Entry level

Employment type

• Employment type Full-time

Job function

• Job function Research, Analyst, and Information Technology
• Industries Advertising Services

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BI Customer and Marketing Performance Analyst Join to apply for the BI Customer and Marketing Performance Analyst role at Executive Placements.com - The JOB Portal BI Customer and Marketing Performance Analyst 3 days ago Be among the first 25 applicants Join to apply for the BI Customer and Marketing Performance Analyst role at Executive Placements.com - The JOB Portal Get AI-powered advice on this job and more exclusive features. SUMMARY: Recruiter:Elite SearchJob Ref:JHB001124/HLGDate posted:Thursday, July 10, 2025Location:Johannesburg, South AfricaSalary:5000 MonthlySUMMARY:Role: BI Customer and Marketing Performance AnalystInnovative Saa S company within digital marketing arean is looking for a BI Analyst/Manager to help their Sales & Marketing teams make smarter, data-driven decisions. They need someone who can turn customer feedback, product usage, and marketing data into actionable insights that drive real impact—think revenue growth, customer acquisition, and retention.If you're passionate about using data to shape strategy and love digging into Saa S metrics, this role is for you. You'll play a key part in building the analytics capability from the ground up—defining key metrics, owning insights, and helping foster a data-driven culture.Focus areas include Marketing, Product, and Customer Analytics, with a healthy dose of automation. We're after a self-starter with strong analytical chops and a knack for storytelling through data.POSITION INFO:Requirements:Data & Marketing Analytics Pro: Skilled in tools like SQL, Power BI, and GA4, with a strong grasp of key Saa S metrics such as CAC, LTV, ROAS, and conversion rates. Insight-Driven Thinker: Able to turn complex product and customer data into meaningful business and UX/CX improvements. Strategic & Self-Sufficient: Comfortable working in a developing data environment, setting up frameworks, and translating data for non-technical teams. Automation & Testing: Experienced in A/B testing, campaign analysis, and streamlining reporting through automation. Bonus Points: Familiarity with platforms like Salesforce, Hub Spot, Linked In Analytics, and programming in Python or R. Key ResponsibilitiesMarketing Analytics Drive performance insights across digital channels (email, SMS, Whats App, etc.), optimize ROI and engagement, and run A/B tests to improve messaging, targeting, and pricing. Product & Customer Analytics Track user behavior and feature adoption to inform product development, identify customer pain points, segment audiences, and enhance satisfaction and retention. Automation & Reporting Build automated dashboards (e.g., Power BI) to streamline reporting, integrate data sources (GA4, Linked In Ads, Pipedrive, product usage), and ensure data accuracy and accessibility. Growth & Funnel Optimization Analyze user journeys from signup to upgrade, identify friction points, model churn risk, and deliver insights that boost conversion, retention, and LTV. Cross-Functional Collaboration Partner with Product, Sales, and Marketing to align strategies, improve lead targeting, and share insights that drive business decisions. Seniority level Seniority level Entry level Employment type Employment type Full-time Job function Job function Research, Analyst, and Information Technology Industries Advertising Services Referrals increase your chances of interviewing at Executive Placements.com - The JOB Portal by 2x Get notified about new Performance Analyst jobs in Johannesburg, Gauteng, South Africa . 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Performance Marketing Specialist required in Johannesburg.

A Performance Marketing Specialist position is currently available in Bedfordview.

Level: Mid-Weight.

Hybrid: 3 Days On-Site, 2 Days Remote.

Benefits: Medical Aid.

Duties and Responsibilities:

Your work priorities would include:

• Manage campaign set-up, delivery, performance, testing and reporting across digital and social channels including (but not limited to) Display, Paid Search, Paid Social and other digital marketing platforms as needed.
• Maintain certifications, including but not limited to Google Ads, Facebook Blueprint, or others recommended by the company to build, bolster and develop your profile.
• Working closely with the creative team to produce best-in-class content (display / remarketing ads, video, landing pages) to meet KPIs.
• Set up conversion goals to track performance using Google Tag Manager and Google Analytics.
• Set up the relevant code to improve campaign performance, including remarketing and Facebook Pixel code.
• Build, manage and develop audience lists utilising audience manager.
• Regularly assess and report on the performance of marketing campaigns and provide recommendations for improvement.

Requirements:

The ideal candidate would have a strong mix of the following:

• Minimum 4 years of experience implementing campaign set-up, delivery, performance, testing and reporting across digital and social channels.
• Minimum 4 years working directly on the following ad platforms – Google Ads, Facebook Business Manager, and LinkedIn Ads.
• Proven track record of analysing data and trends in order to continually optimise media campaigns for efficient ROI.
• Must have digital or ad agency experience.

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Job Title: Digital Marketing Specialist& Social Media Manager

Location: Durban

Company: Born and Bred

About Us:

We are a creative agency that collaborates with clients on a journey to uncover deep insights that change/grow/fuel, and sustain new paths. We create effective strategies, powerful identities, seamless interactions, and memorable experiences to connect people to brands and organizations.

Vision:

"Our vision at Born and Bred is to be a trailblazing force in the advertising industry, recognized for our unwavering commitment to creativity, innovation, and client success.

We aspire to be the go-to agency that sets the standard for excellence, pushing boundaries and redefining what is possible in the world of advertising. Through cutting-edge strategies, collaborative partnerships, and a passionate team of professionals, we envision ourselves as the driving force behind transformative campaigns that not only shape brands but also resonate deeply with diverse audiences worldwide. As we evolve, our vision is to be a global leader that continues to inspire, influence, and leave a lasting impact on the ever-evolving landscape of advertising."

Job Description:

As a Digital Marketing Specialist & Social Media Manager at Born and Bred, you will play a pivotal role in crafting and executing digital marketing strategies while creating engaging content that drives brand awareness, customer engagement, and measurable business outcomes. Working closely with our creative team, you will translate client briefs and marketing strategies into engaging Digital strategic concepts that resonate with our clients' target audiences.

Roles and Responsibilities:

• Develop and implement comprehensive digital marketing strategies tailored to client objectives, including SEO, PPC, social media, email marketing, and other online campaigns.
• Analyze market trends, competitor activity, and audience insights to identify opportunities for growth and innovation.
• Design and execute campaigns to drive traffic, engagement, and conversion across multiple platforms.
• Monitor and evaluate campaign performance, using analytics to optimize strategies and meet KPIs.
• Conceptualize, create, and curate high-quality, on-brand digital content, including blogs, social media posts, graphics, videos, and email newsletters.
• Collaborate with designers and copywriters to produce compelling visuals & copy that complement content and enhance the user experience.
• Collaborate with account managers and creative teams to ensure alignment with overall client objectives
• Plan and manage content calendars, ensuring timely delivery of engaging content that aligns with campaign goals and client expectations.
• Leverage storytelling techniques to develop content that resonates with target audiences and builds brand loyalty.

3. Campaign Management and Optimization:

• Plan, launch, and manage digital marketing campaigns across multiple channels (email, social, search, display, etc.).
• Manage and optimize paid advertising campaigns on platforms such as Google Ads, Meta Ads Manager, LinkedIn, and other relevant channels.
• Oversee social media accounts, including scheduling, publishing, and engaging with audiences to foster community growth.
• Conduct A/B testing to refine ad creatives, landing pages, and email campaigns for optimal performance.
• Collaborate with internal teams to ensure alignment between campaigns, client objectives, and overall strategy.
• Monitor campaign performance metrics and adjust tactics to improve results.
• Ensure campaigns are delivered on time and within budget while meeting client expectations.

4.Analytics and Reporting:

• Use analytics tools (e.g., Google Analytics, SEMrush, HubSpot) to track, measure, and report on the performance of campaigns and content.
• Prepare detailed reports with actionable insights for clients and stakeholders, highlighting successes and areas for improvement.
• Continuously monitor key metrics such as traffic, engagement, conversion rates, and ROI to inform decision-making.

5. Emerging Trends and Technologies:

• Stay updated on digital marketing trends, algorithm changes, and emerging technologies.
• Experiment with new tools, platforms, and techniques to ensure campaigns remain cutting-edge and effective.
• Share industry insights and recommendations with the team to maintain a competitive edge

6. Search Engine Optimization (SEO) & Paid Advertising (PPC)

• Implement SEO best practices to improve organic search rankings and client website traffic.
• Manage pay-per-click (PPC) advertising campaigns on platforms such as Google Ads and Meta Ads.
• Conduct keyword research and audience targeting to optimize campaign performance.
• Analyze ad performance data and adjust campaigns to improve ROI and meet client KPIs.

7. Client Collaboration and Support:

• Act as a digital marketing expert, advising clients on strategies and best practices.
• Attend client meetings to present campaign plans, updates, and performance reports.
• Build strong client relationships by delivering exceptional results and demonstrating expertise.

8. Cross-Functional Collaboration

• Work closely with creative, copywriting, design, and account management teams to ensure seamless execution of campaigns.
• Align digital efforts with broader advertising strategies to maintain consistency and impact.

9. Project Management and Execution:

• Manage multiple projects simultaneously, prioritizing tasks and meeting deadlines in a fast-paced environment.

Requirements:

• Bachelor's degree in Digital Marketing or Social Media Management.
• 5 years of experience within this role.
• Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media, etc.) and market research methods
• Demonstrable experience in marketing data analytics and tools
• Solid computer skills, including MS Office, marketing software (Adobe Creative Suite and CRM), and applications (Web analytics, Google Adwords, etc.)
• Comprehensive understanding of top social media platforms
• In-depth knowledge of search engine optimization (SEO)
• Familiarity with different types of social media content
• Ability to create targeted audiences and conduct A/B testing
• Proficient with social media management tools, such as reposting apps and scheduling utilities
• Excellent creative thinking, conceptualization, and problem-solving skills.
• Exceptional attention to detail and ability to work effectively under pressure in a fast-paced environment.
• Excellent communication, collaboration, and presentation skills.
• Ability to take ownership of projects and drive them to successful completion.

Join Our Team: If you are a passionate and talented Digital Marketing Specialist& Social Media Manager looking to make a significant impact in the world of advertising, we would love to hear from you. Join us in creating innovative and captivating designs that elevate brands and inspire audiences. Apply now and be part of our creative journey at Born and Bred.

Application Process:

• Please submit a cover letter, CV, and portfolio of work.
• Please supply three reference letters.
• Email the documentation stated above:

Seniority level

• Seniority level Entry level

Employment type

• Employment type Full-time

Job function

• Job function Marketing and Sales
• Industries Advertising Services

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Join to apply for the Digital Marketing Specialist role at Somewhere

Join to apply for the Digital Marketing Specialist role at Somewhere

This is a full-time remote role for a Digital Marketing Specialist at a growing US based company. The Digital Marketing Specialist responsible for all digital marketing campaigns, including generating leads, conducting market research and actively engaging with the business to optimize the performance of our digital strategies.

Qualifications

• 2+ years of experience in digital marketing, or a related field.
• Proven track record in planning and executing backlink campaigns.
• Strong knowledge of Google Analytics, backlink tools, and SEO best practices.
• Excellent analytical, communication, and problem-solving skills.
• In-depth understanding of ranking factors, search engine algorithms, and SEO reporting.
• Proficiency with SEO tools such as SEMRush, Google Analytics, Google Search Console, and other relevant platforms.

Responsibilities

• Developing and implementing a digital marketing strategy
• Creating visual concepts for promotional activities
• Managing the digital marketing calendar
• Maintaining the online presence and reputation of the company
• Overseeing the creation and maintenance of social media content
• Creating and updating digital marketing reports
• Overseeing the digital marketing budget

Compensation

$1,500 - $,500 USD/month depending on experience.

Details

Independent contractor agreement paid 2x monthly.

Client has a desire for long term commitment.

Seniority level

• Seniority level Entry level

Employment type

• Employment type Full-time

Job function

• Job function Marketing and Sales
• Industries Staffing and Recruiting

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Salary: Up to £35,000+ depending on experience

Salary: Up to £35,000+ depending on experience

Job Reference No: EC09

Email:

Details

Digital Marketing Specialist Overview

This trend-led ladieswear brand are looking for a Digital Marketing Specialist who is creative, analytical and self-driven and is passionate about marketing & brand growth. If you’re someone who thrives on data and digital strategy, while staying on top of the latest marketing trends, then this may be the role for you.

Digital Marketing Specialist Responsibilities

• Liaise with 3 rd party advertisers to manage Google Ads, Meta Ads, TikTok and other relevant platforms
• Plan, create and schedule email campaigns, newsletter and automations using platforms like Klaviyo or Mailchimp
• Monitor campaign performance and optimise for open rates, CTR and conversions
• Create and manage a promotional calendar aligned with product drops, sales events and seasonal campaigns
• Work closely with the design, merchandising, finance and operations teams to ensure alignment of marketing objectives and efforts
• Research, outreaxh and manage collaborations with influencers and stylists aligned with the brand
• Coordinate and develop assets needed for campaigns across all platforms
• Stay current with trends in digital marketing, fashion and pop culture to maximise brand outreach
• Use tools like Google Analytics, Meta Business Suite, TikTok Ads Manager etc to track KPIs and campaign ROI

Digital Marketing Specialist Skills and Experience

• Proven experience in digital marketing, ideally within fashion or lifestyle
• Strong grasp of Meta Ads, Google Ads, TikTok Ads and email marketing platforms
• Excellent understanding of influencer marketing and online community building
• Ability to analyse data and draw insights to optimize performance
• Creative thinker with excellent communication and project management skills

Digital Marketing Specialist Additional Information

This is a full time office based position.

If you can’t find the right role, why not send us your CV

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Join to apply for the Digital Marketing Specialist role at Remote Recruitment

Join to apply for the Digital Marketing Specialist role at Remote Recruitment

Remote Recruitment is looking for a passionate and experienced Digital Marketing Specialist to join our marketing team. In this role, you will be responsible for enhancing our online presence and driving brand awareness through various digital marketing channels. You will develop and implement integrated marketing strategies, including content marketing, SEO, email marketing, and social media campaigns, all while leveraging analytics to measure and improve performance.

If you are results-oriented, creative, and have a solid understanding of digital marketing trends and tools, we want you to help us elevate our brand in the competitive recruitment landscape!

Responsibilities

• Develop and execute digital marketing strategies to drive qualified traffic and increase brand visibility.
• Manage SEO efforts including keyword research, on-page and off-page optimization, and monitoring results.
• Create engaging content for various platforms including blogs, email campaigns, social media, and websites.
• Analyze campaign performance and provide actionable insights to enhance campaign effectiveness.
• Oversee social media marketing strategies, including creating content calendars and scheduling posts.
• Manage PPC campaigns and optimize for conversion rates while keeping track of budgets.
• Collaborate with cross-functional teams including design and sales to ensure cohesive branding.
• Keep up-to-date with the latest digital marketing trends and adjust strategies accordingly.

Qualifications and Experience

• 3+ years of experience working in digital marketing roles.
• In-depth knowledge of SEO, PPC, social media marketing, and email marketing.
• Experience with analytics tools (Google Analytics, SEMrush, etc.) to track and report on campaign performance.
• Strong content creation and copywriting skills.
• Proficient with marketing automation and CRM systems.
• Excellent project management skills with the ability to prioritize tasks effectively.
• Creative thinker with a results-driven approach.
• Bachelor's degree in Marketing, Communications, or a related field is preferred.
• Experience in the recruitment or HR industry is a plus but not essential.
• Strong familiarity with basic graphic design tools (e.g., Canva) is a plus.

Seniority level

• Seniority level Mid-Senior level

Employment type

• Employment type Full-time

Job function

• Job function Marketing
• Industries Staffing and Recruiting

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