5 Market Strategy jobs in South Africa
Senior Strategic Marketing Planner
Posted today
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Job Description
High level job description:
1. The Senior Strategic Marketing Planner will manage the Spirit Invest group's brands from end-to-end including the marketing strategy and plan—helping build the brand, shaping perception, driving profitable growth.
2. You will also be required to drive the brand, content & systems with guidance from the GM.
3. You'll implement the strategy and directly support the GM of marketing. You will also be involved in the brand narrative and dive into execution, leading the inhouse ad placements and agency, guiding them on the measurable results we are looking for to achieve our targets.
4. Developing strategic, tactical, and operational plans to achieve set targets.
5. Analysis and review of previous week's performance and drive actions for the week.
6. Preparation and presentation of performance in monthly meetings (and daily reviews).
7. Reporting on performance, initiatives and operational plans to management (weekly, monthly).
8. Be influential in the implementing of change to achieve company goals/objectives.
9. Plan the marketing activity across 20+ brands ensuring creative briefs are added in timeously to the production manager.
10. An important part of this role includes being able to pick up, almost immediately, which channels are performing and which aren't. These would have been identified in your ongoing research, analysis and gaining a true understanding for the brands, the deliverables and the channels.
11. This job spec outlines the high-level requirements of this role but, just like the digital ecosystem which continues to evolve and change, so does the requirements. It therefore means the individual fit for this role needs to be someone willing to take on additional tasks that may seem outside of their role but are critical to the success of driving marketing performance and/or assists with urgent requests from MDs or Directors.
Solving challenges and working with autonomy as well as in a team
· You will need to ensure that not only do you work well in a team environment but that you can stand on your own, own your work and be in a position to assist your other team members.
· You will be a 2IC to the GM of Marketing and therefore need to be able to step in at times when this is needed.
Role expectations:
1. Execute the marketing strategy; build the brands; align team and partners
· Define clear objectives, translate them into actionable roadmaps, ensuring production (for creative) is briefed and know what is required.
2. Help drive overall brand, product, and marketing strategy as we scale
· Provide insights that guide our evolving brand positioning and which add value in helping us with our growth priorities.
3. Plan and deliver against budget, driving measurable impact
· Build monthly plans, allocate spend across channels, and adjust tactics to maximise revenue growth and ROAS while staying on budget.
4. Oversee the content engine
· Run a scalable in-house pipeline that produces platform-ready assets for social and CRM.
· Having some copywriting background would be advantageous.
6. Run word-of-mouth initiatives
· Launch influencer and community programmes that spark conversation and expand brand awareness.
7. Manage the ecommerce ecosystem
· Plan and guide the direction for the social media content calendars monthly.
· Additionally, tagging individuals on posts plays a key role to growing our pages and reaching a broader audience. Ensuring strategic thought is put into who is tagged for us to gain maximum exposure and mileage is a key component to the way organic social posts are implemented.
· Work with the MDs on the YouTube shoots aligning with their diaries to ensure videos are done timeously.
· Use Semrush to guide the Website & Technical Developer on what is required to improve our brands SEO.
· Oversee CRM/retention programmes specifically the sending out of our digital publications through email and checking content and copy of the article landing pages including the responsiveness of the page.
· This also involves working with the designer to select the most impactful images for the publications.
· Manage the planning and running of InApp and Push notifications.
· Manage the WhatsApp channel ensuring communication is planned and set according to the deadlines.
· Manage the beginning to end process with the setting up and running of the Google and Facebook ad campaigns as well as making recommendations on the approach to grow our brands and deliver on our ROI.
· Manage the loading of articles on to our website with the assistance of our developer ensuring imagery is aligned.
· Digital lead generation to a very targeted audience is a key driver of new business and needs to be managed meticulously – the role requires the candidate to be able to monitor the lead volumes, send these on and work with the team contacting the leads to understand the success as well as proposing new ideas on how we can do these better and implement as quickly as possible.
8. Above the line marketing planning experience
· Plan across TV, radio, print and outdoor where applicable – this will require extensive TV experience specifically.
Requirements:
· At least 5 years of proven working experience as a Marketing Planner across Digital, ATL and BTL.
· Organic traction driver – excellent at sparking word-of-mouth and conversation that gets people talking.
· Performance-marketing amplifier – uses paid channels strategically to scale and reinforce organic momentum.
· Omnichannel mindset – understands how to drive e-commerce growth.
· Planner & budget owner – builds clear marketing calendars, understands ROAS and channel allocations, and turns spend into measurable results.
· Strategic yet practical – balances long-term thinking with rapid execution.
· Highly organised & self-motivated – thrives in a fast-paced environment with minimal handholding.
· Has an incredible eye for detail and can accurately analyse stats and data and add this into a presentation format.
· With meticulous attention to detail, you can review and manage all content ensuring material goes out error-free.
Skills:
· Strong business acumen
· Excellent planning, organisational and interpersonal skills
· Proven decision-making ability
· A high degree of numeracy and an analytical, detailed, and strategic approach to work
· Excellent time management skills
· Good communication skills
· Good judgement and problem-solving skills
· Negotiation skills
· An excellent working knowledge of Microsoft Office specifically Excel and PowerPoint – must be at an intermediate to advanced level
Qualifications and Experience:
· Diploma, Graduate Degree, or Post Graduate Degree
· Sound understanding of the planning process, timings and briefing process
· A high degree of numeracy and an analytical, detailed, and strategic approach to work
· Have worked with Google Analytics
· Experience with Semrush (advantageous)
· Experience with CRM platforms
· Experience with Google and Facebook ads
· Experience analysing data and making sound decisions on the way forward
Important to note that this role is full time in the office Monday to Friday 08h00 – 17h00.
Strategic Partner Marketing Manager
Posted today
Job Viewed
Job Description
Discovery – Marketing
Strategic Partner Marketing Manager
About Discovery
Discovery's core purpose is to make people healthier and to enhance and protect their lives. We seek out and invest in exceptional individuals who understand and support our core purpose, and whose own values align with those of Discovery. Our fast-paced and dynamic environment enables smart, self-driven people to be their best. As global thought leaders, Discovery is passionate about innovating in order to not only achieve financial success, but to ignite positive and meaningful change within our society.
About Discovery Marketing
In Marketing, defying gravity is part of our everyday work because we're a team of people who love to push the boundaries, to achieve the impossible, and to accept all sorts of never-done-before challenges. Discovery Marketing is a vibrant area who are dedicated to the collective core purpose, values and ambition. We work on numerous projects across distribution channels and across all Discovery products and strive for excellence in all that we do.
Key Purpose
The Senior Marketing Manager partners with business to develop and implement integrated, strategically aligned marketing solutions and delivers marketing, digital, PR, written communications and brand projects. The incumbent operationalises strategy through project management and delivers within budget, applying best practice marketing principles and leveraging key partnerships internally and externally.
In addition, the Senior Marketing Manager provides specialist marketing advice to stakeholders and is responsible for managing, coordinating and coaching a team.
Areas of responsibility may include but not limited to
Manages the Marketing Department and provides marketing direction and support across the BUs
- Provides input into the Marketing, Digital, Brand and Communication Strategy
- Implements the Marketing, Digital, Brand and Communication Strategy, operational plan and targets for area of responsibility.
- Implements principles and workflows to ensure marketing strategy is aligned to Discovery marketing model and overall business strategy.
- Implements fit for purpose marketing systems, policies and practices and continually reviews and improves on them.
- Creates innovative, consistent, integrated solutions to improve business practices, processes and synergies to increase sales, efficiencies or effectiveness.
- Unpacks complexity and provides new ideas and thought leadership to drive sales and engagement with Brand.
- Secures approval for all content relating to the organisation's reputation destined for internal and external publication.
- Works cross-functionally to help develop advertising and promotional programmes, pricing, and positioning and manages information flow between the department, clients and service providers.
- Collates, compiles and reports on key business metrics.
- Proposes initiatives and identifies opportunities for growth, expansion or new direction.
- Conceptualise and manage a marketing plan for new business acquisitions and new partnerships
- Conceptualise and execute marketing plans for rewards and recognition programmes
Manages people and ensures continuous improvement and professional development
- Fosters an environment conducive to cross-functional skills transfer and integrates and harnesses team specialities and talent.
- Cultivates an environment where creativity and innovation are encouraged and provides necessary guidance, coaching and support in this regard.
- Ensures team is highly motivated, challenged and supported.
- Implements fit for purpose marketing systems, policies and practices and continually reviews and improves on them.
- Recruits and develops quality staff as required in consultation with the Divisional Manager and Head of Marketing and HR.
- Ensures staff are clear about their roles, procedures and practices - conducts regular performance contracting and review processes.
- Delegates responsibility and authority whilst monitoring and managing performance
- Maintains up to date professional and technical knowledge and keeps abreast of industry trends and pertinent legislation.
- Ensures team has excellent product and technical knowledge in order to deliver strategy and build brand.
- Contributes to team success by ensuring team commitment and cohesion; values individual contributions and shows respect for others.
- Respects diversity and encourages an environment that values inclusivity.
Builds and manages operational relationships with Internal Stakeholders
- Interfaces with senior business colleagues to contribute to brand or communication strategy.
- Researches local and international trends and business enablers and makes recommendations for their customisation and incorporation into operations.
- Provides expert guidance to colleagues on industry best practice.
- Participates in meetings and forums to share knowledge, encourage innovation and manage complexities.
- Manages, balances and aligns customer requirements and quality of service to build brand presence and strength.
- Uses customer feedback to inform service delivery improvements.
Builds and manages External Relationships and Key Partnerships
- Engages with business partners, resolves conflicts and builds effective relationships.
- Collaborates with stakeholders to plan and implement solutions to business challenges.
- Aligns key business strategies and goals and ensures deliverables are communicated to internal and external customers; secures necessary documentation and sign-off.
- Builds and maintains vendor and supplier relationships, ensuring good communication and clear expectations.
- Facilitates constructive partner meetings.
- Ensures that the company's image is enhanced in all interactions with external and internal stakeholders
- Creates opportunities for keeping the organisation and its products/ services in front of public and the trade.
Operationalises, aligns and optimises large strategic Marketing Projects
- Liaises with different business units to understand business needs as they relate to marketing and business campaigns.
- Develops and manages the execution of multiple projects from conception to post implementation.
- Project manages and ensures effective delivery of all campaigns
- Ensures campaign activities translate into profits or other strategic business objectives and creates value for customers and shareholders.
- Oversees short/medium term planning and optimises resource allocation across projects
- Monitors and measures the success of marketing initiatives, drives corrective action and advises the organisation accordingly.
- Guides and enables change management initiatives and communication requirements for all projects.
- Defines and plans delivery of projects from start to completion within the scope, budget, agreed time-lines and to specified quality requirements.
- Performs a coordination and liaison role between project team members and business.
- Identifies possible risks and opportunities and provides contingency plans.
- Analyses the internal service delivery processes, identifies areas for improvement and makes changes to comply with best practices
Competencies
- Leading and Supervising
- Working with People
- Persuading and Influencing
- Presenting and Communicating Information
- Creating and Innovating
- Planning & Organising
- Delivering Results and Meeting Customer Expectations
- Adapting and Responding to Change
Education And Experience
- Relevant Bachelor's Degree : Honours in BA / B.Comm in Marketing / Communications or other relevant qualifications
- 6 - 8 years marketing / industry experience
- Sound knowledge of content marketing, writing, editing, proofreading
- Experience in the Financial industry, specifically in sales and distribution preferable
- Sound marketing project management and prior experience in the consumer / finance industry preferred.
EMPLOYMENT EQUITY
The Company's approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.
Strategic Partner Marketing Manager
Posted today
Job Viewed
Job Description
Business Unit: Marketing
Function: Marketing Management
Date: 11 Sept 2025
Discovery – Marketing
Strategic Partner Marketing Manager
About Discovery
Discovery's core purpose is to make people healthier and to enhance and protect their lives. We seek out and invest in exceptional individuals who understand and support our core purpose, and whose own values align with those of Discovery. Our fast-paced and dynamic environment enables smart, self-driven people to be their best. As global thought leaders, Discovery is passionate about innovating in order to not only achieve financial success, but to ignite positive and meaningful change within our society.
About Discovery Marketing
In Marketing, defying gravity is part of our everyday work because we're a team of people who love to push the boundaries, to achieve the impossible, and to accept all sorts of never-done-before challenges. Discovery Marketing is a vibrant area who are dedicated to the collective core purpose, values and ambition. We work on numerous projects across distribution channels and across all Discovery products and strive for excellence in all that we do.
Key Purpose
The Senior Marketing Manager partners with business to develop and implement integrated, strategically aligned marketing solutions and delivers marketing, digital, PR, written communications and brand projects. The incumbent operationalises strategy through project management and delivers within budget, applying best practice marketing principles and leveraging key partnerships internally and externally.
In addition, the Senior Marketing Manager provides specialist marketing advice to stakeholders and is responsible for managing, coordinating and coaching a team.
Areas of responsibility may include but not limited to
Manages the Marketing Department and provides marketing direction and support across the BUs
- Provides input into the Marketing, Digital, Brand and Communication Strategy
- Implements the Marketing, Digital, Brand and Communication Strategy, operational plan and targets for area of responsibility.
- Implements principles and workflows to ensure marketing strategy is aligned to Discovery marketing model and overall business strategy.
- Implements fit for purpose marketing systems, policies and practices and continually reviews and improves on them.
- Creates innovative, consistent, integrated solutions to improve business practices, processes and synergies to increase sales, efficiencies or effectiveness.
- Unpacks complexity and provides new ideas and thought leadership to drive sales and engagement with Brand.
- Secures approval for all content relating to the organisation's reputation destined for internal and external publication.
- Works cross-functionally to help develop advertising and promotional programmes, pricing, and positioning and manages information flow between the department, clients and service providers.
- Collates, compiles and reports on key business metrics.
- Proposes initiatives and identifies opportunities for growth, expansion or new direction.
- Conceptualise and manage a marketing plan for new business acquisitions and new partnerships
- Conceptualise and execute marketing plans for rewards and recognition programmes
Manages people and ensures continuous improvement and professional development
- Fosters an environment conducive to cross-functional skills transfer and integrates and harnesses team specialities and talent.
- Cultivates an environment where creativity and innovation are encouraged and provides necessary guidance, coaching and support in this regard.
- Ensures team is highly motivated, challenged and supported.
- Implements fit for purpose marketing systems, policies and practices and continually reviews and improves on them.
- Recruits and develops quality staff as required in consultation with the Divisional Manager and Head of Marketing and HR.
- Ensures staff are clear about their roles, procedures and practices - conducts regular performance contracting and review processes.
- Delegates responsibility and authority whilst monitoring and managing performance
- Maintains up to date professional and technical knowledge and keeps abreast of industry trends and pertinent legislation.
- Ensures team has excellent product and technical knowledge in order to deliver strategy and build brand.
- Contributes to team success by ensuring team commitment and cohesion; values individual contributions and shows respect for others.
- Respects diversity and encourages an environment that values inclusivity.
Builds and manages operational relationships with Internal Stakeholders
- Interfaces with senior business colleagues to contribute to brand or communication strategy.
- Researches local and international trends and business enablers and makes recommendations for their customisation and incorporation into operations.
- Provides expert guidance to colleagues on industry best practice.
- Participates in meetings and forums to share knowledge, encourage innovation and manage complexities.
- Manages, balances and aligns customer requirements and quality of service to build brand presence and strength.
- Uses customer feedback to inform service delivery improvements.
Builds and manages External Relationships and Key Partnerships
- Engages with business partners, resolves conflicts and builds effective relationships.
- Collaborates with stakeholders to plan and implement solutions to business challenges.
- Aligns key business strategies and goals and ensures deliverables are communicated to internal and external customers; secures necessary documentation and sign-off.
- Builds and maintains vendor and supplier relationships, ensuring good communication and clear expectations.
- Facilitates constructive partner meetings.
- Ensures that the company's image is enhanced in all interactions with external and internal stakeholders
- Creates opportunities for keeping the organisation and its products/ services in front of public and the trade.
Operationalises, aligns and optimises large strategic Marketing Projects
- Liaises with different business units to understand business needs as they relate to marketing and business campaigns.
- Develops and manages the execution of multiple projects from conception to post implementation.
- Project manages and ensures effective delivery of all campaigns
- Ensures campaign activities translate into profits or other strategic business objectives and creates value for customers and shareholders.
- Oversees short/medium term planning and optimises resource allocation across projects
- Monitors and measures the success of marketing initiatives, drives corrective action and advises the organisation accordingly.
- Guides and enables change management initiatives and communication requirements for all projects.
- Defines and plans delivery of projects from start to completion within the scope, budget, agreed time-lines and to specified quality requirements.
- Performs a coordination and liaison role between project team members and business.
- Identifies possible risks and opportunities and provides contingency plans.
- Analyses the internal service delivery processes, identifies areas for improvement and makes changes to comply with best practices
Competencies
- Leading and Supervising
- Working with People
- Persuading and Influencing
- Presenting and Communicating Information
- Creating and Innovating
- Planning & Organising
- Delivering Results and Meeting Customer Expectations
- Adapting and Responding to Change
Education and Experience
- Relevant Bachelor's Degree : Honours in BA / B.Comm in Marketing / Communications or other relevant qualifications
- 6 - 8 years marketing / industry experience
- Sound knowledge of content marketing, writing, editing, proofreading
- Experience in the Financial industry, specifically in sales and distribution preferable
- Sound marketing project management and prior experience in the consumer / finance industry preferred.
EMPLOYMENT EQUITY
The Company's approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.
Marketing Strategy for Marketing Agency
Posted today
Job Viewed
Job Description
Overview
We are seeking a highly organized and proactive Project Manager to oversee client campaigns and internal initiatives within our marketing agency. The Project Manager will serve as the bridge between clients, creative teams, and leadership—ensuring projects are delivered on time, within budget, and aligned with strategic objectives.
Responsibilities
- Project Planning & Coordination
- Scope, plan, and schedule marketing projects (campaigns, websites, branding, digital ads, content production).
- Define deliverables, timelines, dependencies, and resource allocation.
- Maintain project documentation, status reports, and risk logs.
- Client Management
- Serve as primary client contact for day-to-day communications.
- Translate client goals into actionable project plans.
- Manage expectations, approvals, and feedback cycles.
- Team Leadership & Collaboration
- Coordinate across design, content, digital, and strategy teams.
- Facilitate daily/weekly standups, sprint reviews, and retrospectives.
- Ensure workloads are balanced and deadlines realistic.
- Execution & Delivery
- Track progress and ensure deliverables meet quality standards.
- Monitor budgets and project profitability.
- Identify and resolve blockers quickly.
- Performance Tracking & Reporting
- Prepare project status updates for clients and leadership.
- Measure campaign performance against KPIs.
- Provide insights for continuous improvement.
Qualifications
- 3–5 years of experience in project management, ideally in a marketing, creative, or advertising agency.
- Strong understanding of marketing workflows (digital ads, content marketing, branding, design, web builds).
- Proficiency with project management tools (Asana, Jira, Trello, , etc.).
- Excellent communication, presentation, and stakeholder management skills.
- Demonstrated ability to manage multiple projects simultaneously under tight deadlines.
- PMP, Agile/Scrum, or similar certifications (preferred, not required).
Key Skills
- Strategic thinking and attention to detail.
- Strong client service orientation.
- Budgeting and resource management.
- Familiarity with creative and digital marketing processes.
- Problem-solving and adaptability in a fast-paced environment.
Success Metrics
- On-time delivery rate of projects.
- Client satisfaction scores and retention.
- Project profitability and budget adherence.
- Team collaboration and workload balance.
Job Type: Full-time
Pay: R25 000,00 - R45 000,00 per month
Work Location: Remote
Senior Manager: Digital Marketing Strategy
Posted today
Job Viewed
Job Description
*Job Classification *
Job Classification: Marketing, Communication and Research
Job Post End Date: 31 October 2025
Reporting Line: Head: Digital Marketing Strategy & Innovation
Direct Reports: 3 x Digital Marketing Managers
Job Purpose
The Senior Manager: Digital Marketing Strategy oversees the development of digital marketing initiatives, enhancing capabilities and progressing maturity at Nedbank. They contribute to the effective use of data and marketing technology (MarTech). Leading a team of digital marketing managers and collaborating closely with marketing pods and agile squads, this individual crafts data-driven, performance-focused strategies that align with business objectives to achieve meaningful results. Utilising Nedbank's full MarTech suite, including Adobe Experience Cloud and emerging AI technologies, they enable teams to innovate, personalise client experiences, and boost commercial growth. The role is crucial in converting complex data and technology into effective strategies, ensuring digital marketing efforts are innovative, client-focused, and aligned with Nedbank's vision for future-ready marketing.
Key Responsibilities
Strategic Digital Marketing Leadership (50%)
- Lead the development of integrated, measurable, client-centric digital marketing strategies.
- Drive capability building and maturity in digital marketing across teams.
- Partner with pods and agile squads to design, test, and optimise performance-driven campaigns.
- Use insights and analytics to ensure strategies are aligned with business growth and ROI.
MarTech-driven Campaign Enablement (30%)
- Partner with Group Technology and other functions to creatively leverage Adobe Experience Cloud (AEM, Journey Optimiser, Analytics, Target, Firefly, Creative Cloud) and other MarTech tools (e.g. GA4, Apps Flyer).
- Act as a catalyst for MarTech-enabled creativity, guiding marketers across the group in the strategic use of data and technology to enhance campaign impact.
- Ensure MarTech initiatives are tightly integrated with campaign objectives and deliver clear, measurable value.
- Provide strategic input into MarTech enablement roadmaps, focusing on campaign outcomes rather than simply platform adoption.
AI and Advanced Technology Integration (20%)
- Identify and champion opportunities to apply AI and advanced technologies in marketing activity for greater personalisation and efficiency.
- Collaborate with cross-functional teams to evaluate and implement AI tools that enhance campaign creativity and effectiveness.
- Contribute to the responsible governance of AI and data-driven marketing, ensuring its ethical and impactful use.
- Build awareness and capability across marketing teams on the creative potential and limitations of AI in marketing.
Education & Qualifications
Postgraduate degree in Marketing, Communications, or a related field (master's degree is advantageous). Professional certification in Digital Marketing and relevant MarTech tools is advantageous.
Experience
- 7–10 years in senior digital marketing roles, with proven leadership experience.
- Demonstrated ability to drive strategy, build capability, and uplift digital maturity.
- Demonstrated expertise in creatively applying MarTech platforms (preferably Adobe Experience Cloud) to drive marketing success.
- Experience working cross-functionally with technology and data teams.
- Interest and aptitude in AI-driven marketing innovation.
- Agency experience is advantageous.
Technical Skills
- Optimising digital marketing channels (web, social, mobile, direct) – Advanced.
- Leveraging digital advertising platforms (including programmatic display, paid search and performance media) – Advanced.
- Agile ways of working and project management – Progressive.
- Process improvement and journey orchestration – Progressive.
- Communication & presentation skills – Advanced.
*BEHAVIOURAL COMPETENCIES *
- Change Leadership – Inspire and guide teams through transformation.
- Cross-Functional Influence – Build alignment across marketing pods, Group Technology, risk and compliance, and external partners.
- Strategic and Conceptual Thinking – Translate complexity into actionable strategies.
- Planning & Project Management – Prioritise, roadmap, and deliver effectively.
- Customer Focus – Keep client-centricity at the core of digital initiatives.
- Ethical Responsibility – Ensure responsible application of AI and data-driven marketing.
- Tenacity & Resilience – Persist through setbacks with determination and a solutions-focused mindset.
*ORGANISATIONAL FIT *
- High Fit Facets: Challenging the status quo, continuous improvement, customer focus, personal growth, planning for long-term success.
- Low Fit Facets: Growth at any cost, geographic dispersion, thriving on risk.
Please contact the Nedbank Recruiting Team
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