108 Freelance Crm jobs in South Africa
CRM Lead
Posted 7 days ago
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About the Role
We are seeking a dynamic and experienced CRM Lead (CRM Marketing Specialist) to take ownership of Travelstart’s customer relationship management (CRM) strategies and platforms across South Africa and Nigeria. This leadership role is central to defining and executing CRM initiatives that drive customer engagement, conversion, retention, and lifetime value. You will oversee both the technical infrastructure and campaign strategy for CRM as a performance channel, ensuring seamless operation and alignment with commercial goals in both markets.
As the CRM Lead, your primary purpose is to lead and evolve Travelstart’s CRM function across two key markets. You’ll own the CRM platform, work closely with product and engineering teams on technical capabilities, and partner with the marketing and commercial teams to deliver personalised, automated, and data-driven customer experiences at scale.
Before you apply , please make sure you tick the following boxes:
- You have advanced knowledge of HTML and email template coding/design
- You’ve got a quick win, an innovation-led mindset and are constantly curious about how CRM channels impact customer experience and conversion.
- You have a technical and data-driven mindset.
- You’re eager to work in a ‘start-up’ environment. Fast pace, high risk, high reward. We’re looking for someone keen to get their hands dirty, to challenge systems and deliver solutions on time.
- You can identify issues and opportunities within existing campaigns, propose effective solutions, and develop creative strategies to reach audiences and reactivate users in the database.
Key Responsibilities
What will your day-to-day look like?
- Own and manage the CRM platform (Iterable), ensuring reliability, scalability, and full adoption of all technical capabilities.
- Develop and execute multi-channel CRM strategies including email, push notifications, SMS, and in-app messaging for both South Africa and Nigeria.
- Collaborate with cross-functional teams (engineering, marketing, data, design) to integrate CRM tools and enhance customer journey automation.
- Define and monitor CRM KPIs (engagement, churn, LTV, open/click rates, etc.), and continuously optimise based on performance insights.
- Manage segmentation, personalisation, and dynamic journey flows to support customer onboarding, engagement, and retention
- Ensure compliance with local data privacy and marketing regulations in both countries (e.g. POPIA, NDPR).
- Lead A/B testing and experimentation initiatives to improve campaign effectiveness.
- Report on CRM performance to key stakeholders and make recommendations for strategic enhancements.
- Champion best practices in customer data management, hygiene, and integration with broader MarTech stack.
Profile Requirements:
- Bachelor's degree in Marketing, Business Management or equivalent programs.
- Good knowledge of HTML/CSS is a prerequisite
- 5+ years of CRM experience, ideally in e-commerce, travel, or performance marketing environments.
- Proven expertise in managing and optimising CRM platforms (Braze, Salesforce, Hubspot, etc.).
- Technical fluency with data structures, API integrations, and marketing automation tools.
- Demonstrated ability to lead CRM strategy and execution across multiple geographies.
- Strong analytical mindset with experience in performance tracking, reporting, and insights generation.
- Comfortable collaborating with developers, marketers, and analysts to bridge strategy with implementation.
Personal Competencies
- Strategic and proactive thinker who thrives in fast-paced, high-growth environments.
- Excellent communicator who can translate technical requirements to business stakeholders and vice versa.
- Detail-oriented with strong organisational skills and a bias for action.
- Naturally curious and always learning — embraces change and seeks continuous improvement.
- Collaborative team player who takes ownership and drives outcomes.
- Willing to take high risk
About the Team
The Growth team offers a vibrant and fast-paced work environment with opportunities to learn from seasoned professionals and contribute to company growth. Team members engage in challenging and rewarding projects. It's an ideal space to develop expertise in the online travel industry.
#J-18808-LjbffrCRM Manager
Posted 13 days ago
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FairMoney is a pioneering mobile banking institution specializing in extending credit to emerging markets. Established in 2017, the company currently operates primarily within Nigeria, and it has secured nearly €50 million in funding from renowned global investors, including Tiger Global, DST, and Flourish Ventures. FairMoney maintains a strong international presence, with offices in several countries, including France, Nigeria, Germany, Latvia, the UK, Türkiye, and India.
In alignment with its vision, FairMoney is actively constructing the foremost mobile banking platform and point-of-sale (POS) solution tailored for emerging markets. The journey began with the introduction of a digital microcredit application exclusively available on Android and iOS devices. Today, FairMoney has significantly expanded its range of services, encompassing a comprehensive suite of financial products, such as current accounts, savings accounts, debit cards, and state-of-the-art POS solutions designed to meet the needs of both merchants and agents.
To gain deeper insights into FairMoney's pivotal role in reshaping Africa's financial landscape, we invite you to watchthisinformative video.
FairMoney is a pioneering mobile banking institution specializing in extending credit to emerging markets. Established in 2017, the company currently operates primarily within Nigeria, and it has secured nearly €50 million in funding from renowned global investors, including Tiger Global, DST, and Flourish Ventures. FairMoney maintains a strong international presence, with offices in several countries, including France, Nigeria, Germany, Latvia, the UK, Türkiye, and India.
In alignment with its vision, FairMoney is actively constructing the foremost mobile banking platform and point-of-sale (POS) solution tailored for emerging markets. The journey began with the introduction of a digital microcredit application exclusively available on Android and iOS devices. Today, FairMoney has significantly expanded its range of services, encompassing a comprehensive suite of financial products, such as current accounts, savings accounts, debit cards, and state-of-the-art POS solutions designed to meet the needs of both merchants and agents.
To gain deeper insights into FairMoney's pivotal role in reshaping Africa's financial landscape, we invite you to watchthisinformative video.
Job Overview
The CRM Manager will spearhead customer relationship management strategies for a fast-growing digital bank. This role is pivotal in driving customer engagement, retention, and lifetime value through personalized, data-driven campaigns and seamless customer experiences. The ideal candidate will have a deep understanding of CRM systems, customer segmentation, and the unique dynamics of African markets, particularly in the fintech or banking sector.
Key Responsibilities
1. CRM Strategy Development to Design and implement a comprehensive CRM strategy to enhance customer acquisition, retention, and loyalty. to Develop personalized customer journeys based on behavioural and demographic data to drive engagement and conversions.
2. Campaign Management to Plan, execute, and optimize multi-channel CRM campaigns (email, SMS, push notifications, in-app messaging) tailored to local market preferences and cultural nuances. to Leverage A/B testing and analytics to improve campaign performance and ROI.
3. Customer Segmentation & Personalization to Utilize data analytics to segment customers based on transaction history, preferences, and lifecycle stages. to Deliver hyper-personalized content and offers to enhance customer satisfaction and reduce churn.
4. CRM Platform Management to Oversee the implementation, customization, and maintenance of CRM platforms (e.g., Customer.io, Salesforce, HubSpot, or similar). to Integrate CRM systems with other bank platforms (e.g., core
banking systems, mobile apps) to ensure a unified customer view.
5. Data Analysis & Reporting to Monitor and report on key CRM metrics (e.g., customer retention rate, NPS, CLV, churn rate).
to Provide actionable insights to senior management to inform product development and marketing strategies.
6. Compliance & Data Privacy to Ensure all CRM activities comply with local data protection regulations to Safeguard customer data and maintain trust through transparent and ethical practices.
7. Cross-Functional Collaboration to Work closely with marketing, product, and technology teams to align CRM initiatives with broader business objectives. to Partner with customer support to address pain points and improve customer satisfaction.
8. Market Insights & Localization to Stay informed about local market trends, customer behaviors, and competitive and scopes within an African context. to adapt CRM strategies to reflect linguistic, cultural, and economic differences across the three markets.
Qualifications & Experience
Experience: Minimum 5 years in CRM, digital marketing, or customer success roles, preferably in fintech, banking, or e-commerce.
Education: Bachelor's degree in Marketing, Business, Data Science, or a related field. A master's degree or CRM certification
(e.g., Salesforce, HubSpot) is a plus.
Technical Skills:
Proficiency in CRM platforms (e.g., Customer.io, Salesforce,
HubSpot, Zoho, or similar).
Strong knowledge of analytics tools (e.g., Google Analytics,
Tableau, or Power BI).
Experience with marketing automation tools and customer
data platforms.
Soft Skills:
Excellent communication and interpersonal skills to collaborate across teams and markets.
Strong analytical mindset with a focus on data-driven decision-making.
Ability to work in a fast-paced, remote-first environment with cultural sensitivity.
Key Competencies
Customer-Centric Mindset: Passion for delivering exceptional customer experiences.
Cultural Adaptability: Ability to tailor strategies to diverse African markets.
Problem-Solving: Proactive in identifying and addressing customer pain points.
Project Management: Proven ability to manage multiple campaigns and priorities effectively.
Preferred Experience
Prior experience working in African markets will be beneficial.
Background in fintech or digital banking, with knowledge of mobile-first customer engagement.
Familiarity with local payment systems (e.g., mobile money, USSD, or digital wallets).
Why Join Us?
Be part of FairMoney, a pioneering digital bank transforming financial inclusion & be part of building Africa's money story.
Work in a dynamic, remote-first environment with opportunities for growth and impact.
Contribute to innovative solutions that empower underserved communities through accessible banking.
Application Process
Interested candidates should submit:
A resume highlighting relevant CRM experience.
A cover letter detailing your experience in African markets and CRM success stories.
Optional: A portfolio of past CRM campaigns or case studies
- Private Health Insurance
- Pension Plan
- Training & Development
- Hybrid work
- Paid Time Off
- Screening interview with a Senior Recruiter- 30 minutes
- Technical Assessment
- Technical Interview with the Head of Growth for 45-60 minutes.
- Seniority level Mid-Senior level
- Employment type Full-time
- Job function Other
- Industries Non-profit Organizations and Primary and Secondary Education
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#J-18808-LjbffrCRM Consultant
Posted 9 days ago
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- Valid driverâs license with a clean driving record
- Willing and able to travel extensively; the role involves regular on-site client visits and minimal office time
- Matric / Grade 12
- Tertiary qualification is advantageous, particularly in a relevant field such as medical administration or client services
- Prior experience in a client-facing role is essential
- Experience in the medical or healthcare industry is highly beneficial
- Comfortable working with doctors and other healthcare professionals in a professional setting
- Strong problem-solving abilities with a proactive, can-do attitude
- Excellent verbal and written communication skills
- Previous consulting or advisory experience is advantageous, especially in resolving client account-related issues
CRM Manager
Posted 25 days ago
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Who are we: A rapidly expanding global education group managing over 100 websites for schools worldwide.
Who are we looking for: CRM MANAGER
As CRM Manager, you’ll take the lead on building, managing and optimising campaigns within Microsoft Dynamics 365 Marketing . You'll be both technical and strategic — working with internal teams and agencies to improve customer journeys, increase engagement and support school enrolments globally.
This is a hands-on role, ideal for someone who can think analytically, deliver robust multistage automations and drive real impact across a complex digital landscape.
What will you do:
Build and manage automated email campaigns across the full customer journey using Dynamics 365
Drive CRM performance across the funnel — from lead generation to conversion and retention
Collaborate with marketing, enrolments and digital teams to align CRM with business goals
Ensure data accuracy, GDPR compliance and preference management
Provide actionable insights through reporting and dashboards (Power BI)
Manage CRM content strategy to ensure clear, engaging and consistent messaging
Support and coach internal stakeholders on CRM best practice and campaign execution
What will you need:
Proven experience managing CRM campaigns, ideally in Dynamics 365 Marketing
Strong knowledge of multistage email automation and CRM strategy
Understanding of customer data platforms, relational databases and reporting tools (Power BI)
Familiarity with GDPR and data privacy best practices
Confident working with third-party agencies and multiple internal stakeholders
Bonus: knowledge of OpenApply, iSAMS, or API/data integrations
Crm administrator
Posted today
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Crm manager
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Crm lead
Posted today
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Crm manager
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CRM Analyst
Posted 21 days ago
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About us
At dotsure.co.za , we’re redefining the insurance experience—100% digital, customer-first, and data-driven. As one of South Africa’s fastest-growing insurers, we're passionate about using smart technology and human creativity to deliver world-class service. And now, we’re looking for someone just like you to take our CRM strategy to the next level.
The role: CRM analyst
Are you a HubSpot wizard with a knack for customer journeys and marketing automation? As our CRM Analyst , you’ll be the architect behind intelligent, scalable CRM strategies that reduce our call centre reliance and supercharge our digital growth. You’ll partner across departments to drive targeted engagement, build automation, and turn data into impactful decisions.
What you’ll do
CRM strategy and HubSpot management
- Own and optimise HubSpot CRM, from workflows to integrations.
- Design and implement full-funnel lifecycle marketing campaigns.
- Collaborate with marketing, sales, and servicing teams to embed HubSpot into every key touchpoint.
Data analysis and campaign performance
- Monitor, analyse, and report on campaign metrics.
- Develop dashboards and segmentation strategies that unlock smarter targeting.
Customer journey optimisation
- Map and improve automated CRM flows based on behaviour and feedback.
- Identify pain points and implement frictionless multichannel journeys (email, WhatsApp, in-app, and more).
Collaboration and enablement
- Be the go-to HubSpot champion, driving internal adoption and CRM excellence.
- Develop training resources and best practice playbooks.
Governance and data integrity
- Maintain CRM data accuracy, conduct regular audits, and ensure POPIA compliance.
- Collaborate with data and IT teams to strengthen integration and reporting.
What you bring
- 3+ years in CRM, marketing automation, or HubSpot-centric roles.
- Deep understanding of lifecycle strategy, segmentation, lead scoring, and CRM workflows.
- Strong analytical mindset with the ability to turn insights into action.
- Experience aligning with cross-functional teams (marketing, sales, ops).
- Excellent communicator with strong documentation and stakeholder engagement skills.
- Knowledge of data privacy legislation (POPIA, GDPR) is a bonus.
You are
- Proactive, adaptable, and passionate about scalable solutions.
- Collaborative and committed to enabling team success.
- Customer-obsessed and data-savvy.
- Aligned with our mission to deliver digital-first, people-focused experiences.
Why dotsure.co.za?
- Work with a fast-moving, innovative team on a mission to transform insurance.
- Make a tangible impact on customer experience and business performance.
- Thrive in a culture that values ownership, curiosity, and continuous learning.
Ready to make CRM magic happen?
Apply now and help us craft smarter journeys, one workflow at a time.
The position will be filled in line with the Dotsure culture, values and Employment Equity policy and plan. Preference will be given to members of designated groups that are under-represented.
CRM Manager
Posted today
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Who are we: A fast growing global organisation with a presence in 50 countries, committed to delivering excellence through innovation and performance.
Who are we looking for: CRM MANAGER
As CRM Manager, youll take the lead on building, managing and optimising campaigns within Microsoft Dynamics 365 Marketing . You'll be both technical and strategic working with internal teams and agencies to improve customer journeys, increase engagement and support school enrolments globally.
This is a hands-on role, ideal for someone who can think analytically, deliver robust multistage automations and drive real impact across a complex digital landscape.
What will you do:
Build and manage automated email campaigns across the full customer journey using Dynamics 365
Drive CRM performance across the funnel from lead generation to conversion and retention
Collaborate with marketing, enrolments and digital teams to align CRM with business goals
Ensure data accuracy, GDPR compliance and preference management
Provide actionable insights through reporting and dashboards (Power BI)
Manage CRM content strategy to ensure clear, engaging and consistent messaging
Support and coach internal stakeholders on CRM best practice and campaign execution
What will you need:
Proven experience managing CRM campaigns, ideally in Dynamics 365 Marketing
Strong knowledge of multistage email automation and CRM strategy
Understanding of customer data platforms, relational databases and reporting tools (Power BI)
Familiarity with GDPR and data privacy best practices
Confident working with third-party agencies and multiple internal stakeholders
Bonus: knowledge of OpenApply, iSAMS, or API/data integrations
REQUIREMENTS
- Campaign Management
- Digital Marketing
- Microsoft Dynamics
- Power BI
- SAP Customer Relationship Management (CRM)