243 Performance Marketing Lead jobs in South Africa

Overview

We are seeking a highly organized and proactive Project Manager to oversee client campaigns and internal initiatives within our marketing agency. The Project Manager will serve as the bridge between clients, creative teams, and leadership—ensuring projects are delivered on time, within budget, and aligned with strategic objectives.

Responsibilities

• Project Planning & Coordination
• Scope, plan, and schedule marketing projects (campaigns, websites, branding, digital ads, content production).
• Define deliverables, timelines, dependencies, and resource allocation.
• Maintain project documentation, status reports, and risk logs.
• Client Management
• Serve as primary client contact for day-to-day communications.
• Translate client goals into actionable project plans.
• Manage expectations, approvals, and feedback cycles.
• Team Leadership & Collaboration
• Coordinate across design, content, digital, and strategy teams.
• Facilitate daily/weekly standups, sprint reviews, and retrospectives.
• Ensure workloads are balanced and deadlines realistic.
• Execution & Delivery
• Track progress and ensure deliverables meet quality standards.
• Monitor budgets and project profitability.
• Identify and resolve blockers quickly.
• Performance Tracking & Reporting
• Prepare project status updates for clients and leadership.
• Measure campaign performance against KPIs.
• Provide insights for continuous improvement.

Qualifications

• 3–5 years of experience in project management, ideally in a marketing, creative, or advertising agency.
• Strong understanding of marketing workflows (digital ads, content marketing, branding, design, web builds).
• Proficiency with project management tools (Asana, Jira, Trello, , etc.).
• Excellent communication, presentation, and stakeholder management skills.
• Demonstrated ability to manage multiple projects simultaneously under tight deadlines.
• PMP, Agile/Scrum, or similar certifications (preferred, not required).

Key Skills

• Strategic thinking and attention to detail.
• Strong client service orientation.
• Budgeting and resource management.
• Familiarity with creative and digital marketing processes.
• Problem-solving and adaptability in a fast-paced environment.

Success Metrics

• On-time delivery rate of projects.
• Client satisfaction scores and retention.
• Project profitability and budget adherence.
• Team collaboration and workload balance.

Job Type: Full-time

Pay: R25 000,00 - R45 000,00 per month

Work Location: Remote

At 2U, we are all in on purpose. We are motivated by our mission – to eliminate the back row in education – and connected by our shared passion to deliver world-class digital education at scale. As the parent company of edX, the world's leading online learning platform, 2U powers more than 4,000 online higher education offerings – from free courses to full degrees. Together with more than 230 colleges, universities, and corporate partners, we are helping to unlock human potential.

What We're Looking For:

The Senior Analyst, Marketing Strategy and Analysis is responsible for the monthly digital marketing budget and projected return on investment across a portfolio of online executive education programs. The Senior Analyst, Marketing Strategy and Analysis will be directly responsible for managing a portfolio of paid tactics (Facebook, LinkedIn, Search, etc.) across programs with high complexity and revenue impact for the business. This role has ownership of day-to-day optimizing of the health of programs within purview against KPI's and is responsible for accurate management of spend.

Responsibilities Include, But Are Not Limited To:

Analysis:

• Actively manages the marketing spend of online short courses within the executive education business line
• Accountable for proactively problem solving on key program/vertical challenges
• Uses strong understanding of program audience segmentation to drive growth
• Actively identifies and executes testing with clear hypothesis and learning agenda
• Uses statistics and analytical methods to strategically approach programs within scope

Planning and Execution:

• Owns program budget and marketing tactic management for high-impact programs/verticals
• Creates and soundly articulates monthly marketing plan to leadership featuring both short-term and long-term strategic thinking
• Soundly speculates upon projected conversion of paid tactics and likely ROI of marketing spend for programs/verticals within scope
• Identifies and executes upon strong/weak spend opportunities with limited direction from management
• Dynamically and impactfully updates marketing plan using real-time data

Project Management:

• Responsible for successful and timely completion of both BAU and high-impact projects including new program launches through collaboration with Manager
• Go-to owner of 2 or more business-critical projects
• Influences other teams to deliver projects critical to program growth or health

Things That Should Be In Your Background:

• Bachelor's degree (from a business, economics, or math related field is a plus)
• 4-7 years of experience in marketing, analytics, or relevant business using data to solve problems
• Working knowledge of Excel, and some previous exposure to SQL or other databases
• Experience working with media engines, such as Adwords, web analytics tools, such as Google Analytics, and data visualization tools, such as Tableau preferred.
• Looking for the opportunity to set business strategy
• Keen interest in digital marketing (prior experience a plus, but not required)
• Adept at problem solving and can balance creativity with analytical skills
• Strong work ethic and doesn't accept complacency
• Demonstrates proactive thinking – always seeking ways to do something better
• Ability to multi-task, stay organized and evaluate priorities on an ongoing basis

Benefits & Culture

Our global employee base is a diverse collection of innovators, dreamers, and doers working together to transform lives through higher education. We believe that every employee can advance our shared purpose, and that life at 2U should be fun and meaningful. If you're excited by the opportunity to provide over 40 million learners and counting with access to world-class online higher education, then join us – and do work that makes a difference. #NoBackRow

We offer comprehensive benefits (unique per country) and excellent work/life balance.

Full-time, ZA benefits include:

• 2 complimentary Getsmarter short courses per year
• Subsidised medical aid with Discovery Health Medical Scheme
• 4% 2U contribution towards Discovery Life Pension Fund and Group Risk Benefit
• Employee Assistance Program (EAP)
• Generous leave policy including time off to volunteer for non-profit organization, study leave, sports leave and a company-wide festive season break

2U Diversity and Inclusion Statement

At 2U, we are committed to building and sustaining a culture of belonging, respect, and inclusion. We are proud of the steps we've taken to bring together an employee base that embodies diverse walks of life, ideas, genders, ages, races, cultures, sexual orientations, abilities and other unique qualities. We strive to offer a workplace where every employee feels empowered by what makes us different, as well as by how we are alike.

2U is committed to providing reasonable accommodations during our recruitment process. If you need assistance or accommodations, please reach out to us at:

About 2U LLC

For more than a decade, 2U LLC has been the digital transformation partner of choice to great non-profit colleges and universities delivering high-quality online education at scale. As the parent company of edX, a leading global online learning platform, 2U provides over 45 million learners with access to world-class education in partnership with more than 230 colleges, universities, and corporations. Our people and technology are powering more than 4,000 digital education offerings — from free courses to full degrees — and helping unlock human potential. To learn more: visit

About edX

edX is the education movement for restless learners and a leading global online learning platform from 2U. Together with the majority of the world's top-ranked universities and industry-leading companies, we bring our community of over 45 million learners world-class education to support them at every stage of their lives and careers, from free courses to full degrees. And we're not stopping there — we're relentlessly pursuing our vision of a world where every learner can access education to unlock their potential, without the barriers of cost or location. Learn more at

Learn more at

The above statements are intended to describe the general nature and level of work performed by individuals assigned to this position, and are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.

2U is an equal opportunity employer that does not discriminate against applicants or employees and ensures equal employment opportunity for all persons regardless of their race, creed, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, marital status, disability, citizenship, military or veterans' status, or any other classifications protected by applicable federal, state or local laws. 2U's equal opportunity policy applies to all terms and conditions of employment, including but not limited to recruiting, hiring, training, promotion, job benefits and pay.

2U is strongly committed to diversity within its community and especially welcomes applications from South African citizens who are members of designated groups who may contribute to Employment Equity within the workplace and the further diversification of ideas. In this regard, the relevant laws and principles associated with Employment Equity will be considered when appointing potential candidates. We are required by law to verify your ability to work lawfully in South Africa. 2U requires that you submit a copy of either your identity document or your passport and any applicable work permit if you are a foreign national, along with an updated curriculum vitae.

About CMG (Connective Media Group)

CMG is a US-based performance marketing agency with a global workforce, specializing in the healthcare sector. We help healthcare brands maximize ROI through data-driven strategies, precision targeting, and measurable results that fuel sustainable growth.

Agile, entrepreneurial, and results-obsessed, CMG combines deep healthcare knowledge with cutting-edge performance marketing to deliver impact where it matters most: driving client growth and measurable return on investment.

Job Summary

We are looking for a highly senior, client-facing Digital Strategist (10+ years' experience) to join our agency leadership team. This role requires deep expertise across SEO, PPC, CRM, and Web Development with the ability to design and lead integrated digital strategies for clients from  start-up, to enterprise-level.

The Senior Digital Strategist will be the strategic partner to our clients, guiding them through digital transformation, performance marketing, and customer experience optimisation. You will also mentor internal teams, lead multi-disciplinary collaboration, and be the authority on best-in-class digital practices within the agency.

Key Responsibilities & DutiesClient Leadership

• Serve as the primary strategic advisor to clients, building long-term partnerships and acting as their trusted expert.
• Translate client business goals into integrated digital strategies that drive measurable ROI.
• Lead client workshops, strategic presentations, and executive-level meetings.
• Manage client expectations, communicate progress, and address challenges proactively.

Strategy & Planning

• Develop multi-channel strategies across SEO, paid media, CRM, and web development that deliver on business objectives.
• Conduct competitor and market analysis to uncover insights and opportunities.
• Oversee strategic roadmaps for digital transformation (e.g. CRM integration, site migrations, martech adoption).

SEO & Content Strategy

• Lead enterprise-level SEO: technical audits, content strategy, backlink profile management, international SEO.
• Ensure best practices for site launches, redesigns, and migrations.
• Advise clients on content ecosystems that support organic growth and authority.

PPC & Paid Media

• Own paid media strategy and planning across Google Ads, Bing, Meta, LinkedIn, YouTube, and programmatic platforms.
• Drive budget allocation and optimisation to maximise client ROI.
• Lead testing frameworks (A/B, multivariate) for campaign creative, bidding, and audience targeting.

CRM & Customer Journeys

• Define customer lifecycle strategies: acquisition, onboarding, retention, upsell, win-back.
• Lead CRM system strategy and integrations (HubSpot, Salesforce, Marketo, etc.).
• Build and optimise automated nurture flows, segmentation, and personalisation strategies.

Web & Development Oversight

• Work with dev teams to ensure technical excellence in client websites and platforms.
• Oversee CMS strategy, site architecture, integrations, and analytics implementation.
• Safeguard SEO and UX performance during redesigns or rebuilds.

Data & Performance

• Define KPIs with clients; track and report performance across channels.
• Use analytics platforms (GA4, Adobe, Looker Studio, etc.) to produce insights and recommendations.
• Lead attribution modelling and data-driven decision making.

Agency Leadership

• Mentor and develop internal SEO, PPC, CRM, and digital specialists.
• Collaborate with client service, creative, dev, and media teams to deliver integrated campaigns.
• Contribute to new business development and pitch strategy.

Required Skills & Experience

• 10+ years in digital marketing / strategy with agency experience essential.
• Proven track record of leading client relationships at senior / executive level.
• Deep expertise in:
• SEO (technical, content, international, enterprise).
• PPC (large budgets, multi-platform).
• CRM (HubSpot, Salesforce, Marketo, or similar).
• Web Development oversight (CMS platforms, migrations, integrations, UX/SEO alignment).
• Advanced analytics skills (GA4, Tag Manager, Adobe, Data Studio, etc.).
• Exceptional presentation, facilitation, and communication skills.
• Demonstrated ability to tie digital strategy directly to business growth outcomes (ROI, revenue, LTV, CAC).
• Experience managing multi-disciplinary teams in fast-paced environments.
• Certifications (Google Ads, Google Analytics, HubSpot, Salesforce, etc.) preferred.

Operations Lead / Retail Media and Campaign Management  - Cape Town / Hybrid

Who We Are:
We are a leading retail media and campaign management organisation delivering innovative, measurable and high-impact marketing solutions for retail clients. Our focus is on operational excellence, strategic campaign execution and fostering high-performing teams.

Who We Are Looking For:
A seasoned operations leader with extensive experience in retail media campaign management and a proven track record of leading high-performing teams. The ideal candidate thrives in fast-paced, evolving environments, ensures operational excellence, drives process improvement and acts as a trusted advisor to clients and internal leadership.

What You Will Do:

Campaign Management

• Lead end-to-end operational execution of retail media campaigns, ensuring bookings, creative development, execution and compliance reporting meet client and internal standards

• Manage third - party vendors and media partners across digital and print channels, ensuring adherence to SLAs and delivery timelines

• Troubleshoot campaign delivery and compliance issues, ensuring timely resolution

• Act as the ultimate gatekeeper for campaigns, ensuring artwork and bookings meet guidelines and templates, reducing approval delays and maintaining critical paths

• Propose, document, govern and continuously improve campaign implementation processes

Stakeholder Management ans Collaboration

• Collaborate with media proposition, insights and platform teams to integrate new media and optimise campaign management and reporting processes

• Provide senior level visibility to Client Partners and the leadership team on team delivery and progress against campaign management improvements

• Build and maintain strong relationships with clients at mid to senior levels, acting as a trusted advisor and offering proactive recommendations

• Deliver excellent client service, with particular focus on marketing and retail media departments, driving satisfaction, growth, and repeat business

• Oversee issue resolution related to campaign management, anticipating client concerns and coordinating internal teams to deliver effective solutions

Team Leadership

• Manage, coach and inspire a team of Campaign Executives, Managers and support staff, fostering accountability and high performance

• Promote a process-driven culture across account and sales teams to optimise campaign operations

• Act as an inspirational leader to direct reports and the wider organisation, cultivating a collaborative, innovative and high-performance culture

• Encourage continuous learning, innovation and improvement within the team

What You Will Need:

• Bachelor’s degree in Marketing, Media, Advertising, Business Management, Communications, or a related field; advanced qualifications are a plus

• 10–15 years’ experience in retail media campaign management and execution, either client-side or agency-side, with a minimum of 5 years in leadership roles

• Proven experience managing cross-functional teams, including remote or multi-location teams

• Strong expertise in digital and print campaign management and vendor/third-party relationships

• Familiarity with retail media platforms, media planning, creative development, artwork specifications and approval cycles

• Excellent stakeholder management and project management skills

• Strong analytical capabilities, with experience in campaign metrics, performance reporting and compliance data

• Exceptional communication, strategic thinking and decision-making skills

• Comfortable working in fast-paced, evolving environments while leading change initiatives

Key Competencies:

• Strategic qnd Critical Thinking

• Commercial Acumen

• Operational Leadership and Execution Excellence

• Communication and Relationship Management

• Emotional Maturity and Resilience

• Team Leadership and Development

• Process Innovation and Continuous Improvement

• AI and Data Fluency

• Organising ans Coordinating

• Competitive Edge and Initiative

REQUIREMENTS

• Analysis

• Campaign Management

• Client Portfolio Management

• Media Implementation

• Media Planning / Buying

• Mediating Problems

• Operations Management

• Retail

• Stakeholder Management

• Traffic Management